Last Sunday I had a bridal shower and there were about 13 or 14 people there--and NOBODY booked a show. I was very disappointed because I'm still getting started and was really counting on such a large gathering to generate at least 2 or 3 shows. Anyway, all of the survey slips were definately marked "no" (and although I had an $850 show, it was mostly money given to the bride--I only had 3 orders besides hers). Well. my director gave me a good suggestion. I had made the Ice Cream Sandwich Torte for the show and everyone really loved it. So she told me to call the guests and offer to send everyone a copy of the recipe--and request their e-mails (which they didn't put down on the slips). At the end of the call, I could ask "Is there anything else I can do for you? Did you have any questions about hosting a show?" I have started calling a few people (who mentioned that they were thinking of getting something but were still considering it). It hasn't gotten me any bookings or orders (so far), but I feel like I'm doing something pro-active and it really helps to have a REASON to call everyone--after all, I'M giving THEM a recipe, so it doesn't feel so intrusive for me to call. I thought it was great advice and I plan to use it for other customer care calls in the future. (plus when I e-mail the recipe, I put my name and info at the bottom so they'll still have it). I will have to mail out a few to those who don't have e-mail, but a few letters aren't much trouble or expense, and they'll still have my info at the bottom. I thought I'd pass the suggestion along to those who are intimidated by customer care calls (as I am!!! ) and need a good starting line! D.C.