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Cookware Booking Activity and Drawing

In summary, Angela Schmidtgall has implemented a successful giveaway strategy with her team for the past 3-4 years. They started with a Gen II set and have since added more items to the prize pool. Her team can earn entries for the giveaway by hosting a show, keeping the original date, reaching sales goals, and booking more shows. The giveaway takes place in September and has been effective in generating interest and bookings.

DebPC

Staff member
3,020
I have bought the cookware and had a giveway. My team has done it for the past 3 or 4 years. We started with the Gen II set (didn't yet have the Prof.), then we went on to the 4-piece set and a couple of extra items so there were 3 winners. Last year we have several pieces of open stock cookware and stoneware. Whoever wants to participate puts in $20 and then we decide what we want to give away depending on how much money we have and buy the items in April during KE. We do this for summer bookings because we tend to get some, but many cancel or reschedule. We give tickets for the following:

Host a show (1)
Keep original date (5)
$100 in sales (1 for every $100)
Bookings (1 for each)
$1000 show (5 more)

Each person keeps track of how many entries their hosts get and we draw at our September meeting and call the people from my speaker phone. We let the 1st person drawn pick their prize and keep going. It is lots of fun and these hosts are talking about it to all of there friends.

Give it a try to get those bookings! It's worked for my team.

Angela Schmidtgall
 


Hi Angela,

That sounds like a great idea! I love how you incorporate different ways for your team to earn entries for the giveaway, such as hosting a show, keeping the original date, and reaching certain sales goals. It seems like a fun and effective way to incentivize your team to book more shows and increase their sales.

I also like that you wait until September to do the giveaway, as it gives your team something to look forward to during the slower summer months. And the fact that your hosts are talking about it to their friends is a great sign that it's creating buzz and generating interest in booking shows.

I'll definitely consider implementing something similar with my team. Thanks for sharing your successful strategy with us!

Best,
 

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