.Com or .Biz/... for Wedding Registry

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Discussion Overview

The thread discusses the best approach for directing customers to wedding registries for Pampered Chef products, specifically whether to use the main website or a personal website address (PWS) ending in .biz. Participants share their experiences and thoughts on the potential confusion for customers and the implications for sales credit.

Discussion Character

  • Opinion-based
  • Anecdotal

Main Points Raised

  • One participant mentions using pamperedchef.com for wedding registry cards to simplify the process for customers who may not have the PWS card handy.
  • Another participant emphasizes the importance of directing customers to their own site to ensure they receive credit for the registry sales.
  • A participant clarifies that if the registry is set up under their consultant ID, it should not matter whether customers use the main site or the PWS.
  • Several users suggest that using a .biz address could be beneficial for repeat customers who might bookmark the site.
  • One participant expresses concern about making the registry easy to remember compared to other popular retailers.
  • Another participant shares a strategy of listing both the .biz address and the main site on cards for customer convenience.
  • A participant notes that orders placed through the bridal registry can credit the consultant, and following up with customers can help maintain relationships.

Areas of Agreement / Disagreement

Views differ on the best approach to directing customers to wedding registries, with some participants favoring the main site for ease of use, while others advocate for the .biz address to ensure credit and potential repeat business.

Contextual Notes

Participants are sharing personal experiences and preferences regarding the use of website addresses for wedding registries, reflecting on customer behavior and sales implications.

Who May Find This Useful

Consultants considering how to direct customers to wedding registries may find the shared experiences and viewpoints relevant to their own practices.

LibrarianChef
Silver Member
Messages
317
Has anyone else simply put on the wedding registry cards to go to pamperedchef.com and click on "wedding registry" to find the bride or groom? I'm just wondering if it might be more confusing to customers to do the longer .biz PWS addresses. I'm thinking the main site might make it easier to remember for people who don't have the little card right in front of them.

Any thoughts/ideas/experience with trying both? My husband and I both teach at the local college and I'd like to make a decision on this before the new school year starts. TIA!
 
I would direct them to YOUR site. If they go through the PC main site they may be assigned to someone else and you may not get the registry and you would not want that to happen.
 
  • Thread starter
  • #3
I should have explained better. I meant for those brides who have already registered with PC under my PWS. If they're already in the system and I give them their cards to stick in their wedding invitations/announcements, then it shouldn't matter if their registry is found through the main site or the PWS, right?
 
That's correct. As long as the registry was set up with your consultant ID (and you haven't gone inactive in the meantime), you'll get all the sales credit. So it doesn't really matter. BUT- I'd use .biz because people who like what they see could bookmark it and possibly become repeat customers.
 
  • Thread starter
  • #5
chefann said:
That's correct. As long as the registry was set up with your consultant ID (and you haven't gone inactive in the meantime), you'll get all the sales credit. So it doesn't really matter. BUT- I'd use .biz because people who like what they see could bookmark it and possibly become repeat customers.

Thanks, Ann. Good thought on return customers--hmmm. I sure wish that once they found the correct registrant that it took them into my site. But it doesn't.

At this point, I suppose I'm more concerned about getting people to come to their online registry to begin with. It's much easier for people to remember target.com, walmart.com, dillards.com, sears.com, etc. So if the bride lists three registries, I certainly want mine to be easy to remember. Thinking back--I have no doubt that if a friend of mine were to have gotten married 15 years years ago (before I became a consultant) and I went to shop for them online, I would have gone for the easiest one to remember off the top of my head so that I didn't have to look at the URL name to type it in while I was on break at work. Heehee!

Hmmm, hmmm, hmmm. Well, I suppose I could list the biz address on the cards and then point out to my brides that people can find her registry through our main website, as well, so that if they lose the card listing the .biz site they can just type in pamperedchef.com and still find it. That will simply things a bit for those who don't carry the card around with them.
 
If they go to the bridal registry, it will ask them if they also want to place a personal order. If they do, it will credit the registry and you will get the commision. After they place an order you can send them a thank you note offering customer care for possible refunds and future orders. You can keep the customer if you do follow ups. Good luck!

Bobby
 

Frequently Asked Questions

What is the difference between a .com and a .biz domain for a wedding registry?

A .com domain is typically associated with commercial businesses and is the most recognized domain extension. A .biz domain is specifically designed for business use but is less common. For a wedding registry, a .com domain may be more user-friendly and trustworthy for guests.

Can I use a .biz domain for my wedding registry?

Yes, you can use a .biz domain for your wedding registry. However, it may not be as familiar to guests as a .com domain, which could affect their willingness to visit the site. It's essential to ensure that the domain is easy to remember and type.

How do I set up a wedding registry with a .com or .biz domain?

To set up a wedding registry with a .com or .biz domain, you first need to register the domain through a domain registrar. After that, you can create a website or use a wedding registry platform that allows you to link your domain to your registry. Make sure to customize it with your wedding details and gift preferences.

Are there any advantages to using a .com domain for my wedding registry?

Yes, using a .com domain for your wedding registry has several advantages. It is more recognizable and trusted by users, which can encourage guests to visit your site. Additionally, a .com domain is often easier to remember, making it more likely that guests will return to your registry.

What should I consider when choosing between .com and .biz for my wedding registry?

When choosing between .com and .biz for your wedding registry, consider factors such as familiarity, trustworthiness, and ease of use. A .com domain is generally preferred for its widespread recognition, while a .biz domain may be suitable if you want to emphasize a business aspect. Ultimately, choose a domain that aligns with your vision for the registry and is easy for guests to access.

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