Schel's Success Story: Turning a Craft Fair Lead into a Cooking Show Host

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Discussion Overview

This thread discusses a consultant's experience with turning a lead from a craft fair into a cooking show host, including challenges and strategies for communication with potential hosts. Participants share their thoughts on how to respond to a host dealing with personal difficulties while planning a show.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, shares their approach to following up with leads, emphasizing the importance of persistence even when leads initially express limited interest.
  • Another participant suggests responding with empathy and offering to assist with the show to make it easier for the host.
  • Several users mention their own experiences with hosts who faced personal challenges but still wanted to proceed with their shows, indicating that hosts may still be committed despite difficulties.
  • One participant recounts a successful show despite a host's early delivery, highlighting the potential for hosts to remain engaged even during personal crises.

Areas of Agreement / Disagreement

Participants generally agree that the host's willingness to provide a guest list indicates her interest in proceeding with the show, despite her current challenges. There is no clear consensus on the best way to respond to the host's situation.

Contextual Notes

The discussion reflects personal experiences and strategies within the consultant community regarding host engagement and communication during challenging times.

Who May Find This Useful

Consultants looking for insights on managing host relationships and navigating personal challenges that may arise during the planning of cooking shows may find this discussion relevant.

schel
Messages
787
Ok here goes...
I did a craft fair back in March, The American Deer Classic. A total guy themed thing, but they had a "Lady's" section and PC was there.
I recieved a lead and she marked no as not interested in anything other than purchasing products.

I do not throw those leads away... I call them all an tell them they won a FREE cooking show...

So this potential lead said "oh that sounds fun!" But, she was not ready to do a show right now and I had her on my call list in June then July and finally booked her in September.

I started doing the Julie Wietz thing with requesting my hosts to give me at least 15 guests and their mailing addresses so I can send out the invites. I also started meeting with them in person when able to get them the host packets.

This future host said she was way to busy to meet and asked if she could E-mail me her list. So I said sure, and that HO requires that I get her list before I list her show and send her the host packet. Now I know and you know HO does not require this, but who is HO? Me! I am an independent consultant for the PC and this is how I say it should work. Kind of like insurance for an upcoming show. Her list is my insurance. So anyways she sent me her list with this E-mail.

Hi Schel,
I'm sorry I haven't gotten back to you sooner. We have been out of
town and
then I hurt my back. I have been in and out of the clinic and
hospital.
It's been very painful so I haven't thought much about the party.
Anyway,
I'm attaching a guest list for September 18.
Heather

Now....
In your opinion, should I reply with

-Thank you for getting your list to me Heather, I am willing to help out in any way I can for your show. I think it will be a lot of fun.
or...
-Thank you for getting your list to me Heather, .....
should I offer to reschedule if now is not a good time for her or just say I am sorry that things have been difficult for you now, would you like to reschedule your show?

I am afraid if I give her that option she may cancel and not reschedule.

I don't know what to do...
Please help!
Need opinions!
Schel
 
Schel~

Answer back with option "A"...tell her you feel bad she has been going through what she has been and that you want to make her show as easy as possible. Offer to bring the ingredients (either as your gift or have her reimburse you) to make it even easier!
 
I agree with Kelly - I don't think she would have bothered with a list if she did want to cancel. I had a host who had to cancel in August due to an emergency appendectomy - I called her and told her I had heard about her surgery (through our mutual friend) and that I wanted her to get better and not think about her party - she said she would reschedule - and did for 3 weeks later in September. Hopefully she'll be able to take it easy and get better - that's still nearly a month away as well.
 
I agree. Do the show and make it easy for her. She wants to do it or she wouldn't have sent the list.
 
My host for Aug 12 had her baby 3 weeks early, but she was determined to have the show.
We closed it today at $864 with 7 bookings!!
 
Teresa Lynn said:
My host for Aug 12 had her baby 3 weeks early, but she was determined to have the show.
We closed it today at $864 with 7 bookings!!

Holy Moly!!! That's great! I'm sure seeing the baby was a motivating factor for the guests! :D
 
  • Thread starter
  • #7
Thanks everyone.
I shall go with option A! :D
 

Frequently Asked Questions

What inspired Schel to turn a craft fair lead into a cooking show host?

Schel was inspired by the opportunity to connect with potential customers in a more personal setting. The craft fair provided a unique environment where she could showcase her passion for cooking and demonstrate the value of Pampered Chef products, making it easier to engage with attendees and identify those interested in hosting a cooking show.

How did Schel approach the lead she met at the craft fair?

Schel approached the lead by following up with a friendly message, expressing her gratitude for their interest in Pampered Chef products. She invited them to a cooking show, highlighting the fun and interactive aspects of the event, as well as the benefits of hosting, such as earning free products and exclusive discounts.

What strategies did Schel use to convert the lead into a cooking show host?

Schel used a combination of personalized communication and showcasing the benefits of hosting a cooking show. She shared success stories from previous hosts, offered incentives, and emphasized the enjoyable experience of cooking with friends. This approach helped the lead feel more comfortable and excited about the idea of hosting.

What challenges did Schel face in converting the lead, and how did she overcome them?

Schel faced challenges such as the lead's initial hesitation and uncertainty about hosting. To overcome these challenges, she patiently addressed their concerns, provided detailed information about what hosting entails, and reassured them about the support she would offer throughout the process, making it a stress-free experience.

What was the outcome of Schel's efforts in turning the lead into a cooking show host?

The outcome was positive; the lead agreed to host a cooking show, which not only allowed Schel to showcase her products but also led to a successful event that generated sales and new leads. This experience reinforced Schel's belief in the power of personal connections and the effectiveness of her approach in direct sales.

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