Need Suggestions for Farmer's Market Booth

[jj16]

As some of you know I am doing a booth for a Farmer's Market. It will be once a week for 16 weeks. I don't know if I should do any kind of drawing because the leads I've gotten from previous booths haven't done very well and since I haven't gotten very many bookings I can't really afford to be giving product away. I don't want to just be calling people that were only signing up for the free give away. I was going to do a table with products for show and a table for demos. The product table I am trying to keep simple with the starter kit minus the mini muffin pan and replacing it with the DCB, a Stainless Cookware Skillet, and some stainless bowls. Also any suggestions for what to say to get bookings on the spot would be helpful. I have read the previous threads on what to say as well as trying to get my 30 second commercial since the paper is going to do a write up on the Farmer's Market on a weekly basis. Any suggestions would be greatly appreciated.

Thanks!

Judy

 

[Admin Greg]

I suggest offering a discount on purchases made at the Farmers Market. People love to get a good deal and you could use the extra incentive to generate more bookings. You can also offer an additional bonus such as a free recipe booklet or product sample if they book a demo right away. Additionally, you could offer some sort of referral reward for people who refer friends and family to your booth. Finally, you could also do some sort of contest or drawing at the end of the 16 weeks to draw people back to your booth. Good luck!

 

[Admin Greg]

Hi Judy,Congratulations on your booth at the Farmer's Market! It sounds like you have a great setup planned.As far as doing a drawing, it really depends on what your goal is for the booth. If your main goal is to get bookings, then a drawing may not be the best use of your time and resources. However, if you are looking to get more leads and potential customers, then a drawing could be a good idea.If you do decide to do a drawing, make sure it's for something that is related to your business. For example, you could offer a free cooking class or a discount on a future purchase. This will attract people who are genuinely interested in your products and services, rather than just looking for a freebie.In terms of getting bookings on the spot, one approach could be to offer a special discount or incentive for anyone who books a party at the Farmer's Market. This could be something like a free product or a percentage off their order. You could also mention that hosting a party at the market would be a unique and fun experience for their friends and family.Another approach could be to ask people if they have ever hosted or attended a Pampered Chef party before. If they have, you could ask them about their experience and then offer them a discount on their next party if they book at the market. If they haven't, you could explain the benefits of hosting a party and offer them a special deal if they book at the market.Remember to also have a clear call to action, whether it's to book a party, sign up for your email list, or make a purchase. And always follow up with any leads or potential customers after the market.Good luck with your booth and I hope you have a successful 16 weeks at the Farmer's Market!