How Many Catalogs Do You Give Out for Catalog Shows?

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Discussion Overview

This thread explores the varying practices of Pampered Chef consultants regarding the distribution of catalogs for catalog shows. Participants share their personal experiences and strategies related to the number of catalogs they provide and the effectiveness of these approaches in generating sales.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a new consultant, shares that they gave out 15 catalogs for their first show, resulting in significant sales, and questions how many catalogs others distribute.
  • Another participant mentions giving out 3-4 catalogs along with 10 order forms, emphasizing the use of evites to generate orders.
  • Several users mention considering the effectiveness of giving out more catalogs, with one participant suggesting that a higher number of catalogs may lead to better sales outcomes.
  • One participant expresses skepticism about giving out many catalogs, noting that most people might discard them, but acknowledges that they are being more generous with catalogs as the season ends.
  • Another participant describes a non-threatening approach to getting catalog shows by asking people to pass around catalogs and collect orders without pressure.
  • One participant discusses their method of using a binder to organize catalogs and related materials, which has resulted in successful shows with high sales figures.
  • Several participants express admiration for the high sales figures shared by others, with some indicating they would be willing to give out more catalogs if they saw similar results.

Areas of Agreement / Disagreement

Views differ on the optimal number of catalogs to distribute, with some participants advocating for higher quantities based on personal success, while others express caution about the potential waste of catalogs.

Contextual Notes

Participants are sharing personal experiences from their catalog shows, with varying levels of success and strategies employed. The discussion reflects a range of approaches to engaging potential customers and managing catalog distribution.

Who May Find This Useful

Consultants looking for insights into different strategies for catalog distribution and those interested in learning from the experiences of peers in similar situations.

C
ChefKevin
Messages
17
I am a new consultant still in my first 30 days and am working on my 4th catalog show. My first catalog show I gave out 15 catalogs, but did close out a show of $1892 with 18 guests. This is great and made up for the 15 catalogs, but if I keep giving out this many catalogs or more I will quickly run through them. If all the shows have that much success then what's to worry about... right?

How many catalogs do you give out for your catalog shows? Do you include order forms with each of them? Some people want 20 - 30 catalogs and usually tell them lets start with 10, give the cust. a deadline take the catalog back and pass it to someone else. Anybody else do this?


Thanks for your feedback.
 
I only give 3-4 catalog with 10 orders forms. I encourage them to use the evites...so I get alot of orders that way. Keep doing what you're doing...$1800 Catalog Show is AWESOME...way to go!!!
 
I only give 3-4 catalogs also, and am starting to encourage using E-vites just as if it was a regular cooking show. But maybe I'll start putting a few EXTRA catalogs, or maybe figure out a way to incorporate using Mini-catalogs with a label on the back encouraging the person to go online to view the whole catalog.I'd say you are getting such great catalog show sales numbers BECAUSE you are giving so many catalogs! But if you think about it- what you are doing makes sense! People can flip through a catalog very quickly and make out their list and their order! *hmmmm!* A $400+ commission for $17 worth of catalogs??? I think it's worth it! See how your sales continue when you give out that many catalogs, and just roll with it.
 
I'm with the rest - I'd gladly give out 15 catalogs for that type of return...but I'm also very new and haven't hosted any shows!
 
Holy smokes batman! What's your secret to getting so many catalog shows?
 
i have done 3 catalog shows and have given out about 4 catalogs each and usually 10 order forms and tell them to make more copies if need be. now i haven't had a catalog show reach $1800 but if i did i would gladly give out more! but really i can't see giving one host that many catalogs...most people are going to throw them away any way. i hate to say that, but i get catalogs all the time wheter it be a 'home decorator' party, beauty party or something and throw the catalog away if they say i can keep it. however it is the end of the season with these caddys so i am being much more generous with my caddys these past few weeks. but like they say do what works for you and not the other person! so if it works for you to do that then i'd say go for it! and if you keep having $1800 caddy shows i may start that too :)
 
  • Thread starter
  • #7
Melissa78 said:
Holy smokes batman! What's your secret to getting so many catalog shows?
Click to expand...

All I have done is let EVERYONE I know and people I run into that I am now doing Pampered Chef. These people approached me about ordering products and when I asked them to do a cooking show they said they would think about (the blow off) So, I have just replied... Well, let's do this then... let me just give you some catalogs you pass them around, get some orders and if we get atleast $150 in guest orders we will turn it into a show and you will start getting discounts and free stuff. How does that sound?

This has been a non-threatning approach and it is easy to get people to agree to simply pass out a few catalogs and take orders with no pressure. I am getting goods sales and results, but haven't been able to get any bookings yet off of the catalog shows... I will work on this part of it.

Thanks for the feed back.
 
Let me see if I have this right, for an investment of less than $7 your return (at a conservative 20%) was $378.40. I would say you got a good return on your investment!!! I usually give them 4-5 catalogs and 15 order forms and tell them to let me know if they need more. Don't forget about your supply booster order (we still do that don't we?) way to get off to a good start!
 
I do 5 catalogs & 10 order forms.
 
  • Thread starter
  • #10
Thanks again for all your feedback, I may cut down a little on the catalogs. I have not focused on the Evites... but will try that some also.

Thanks
 
I only give 4 catalogs out for a catalog show and 3 for a kitchen show. If they want more than that I tell them to ask me. It sounds like these are your personal catalog shows that you are collecting orders on? If so then handing out catalogs to individual people would be okay but just for some random catalog host I wouldn't count on giving so many catalogs and getting such a great return all the time.
 
  • Thread starter
  • #12
wadesgirl said:
I only give 4 catalogs out for a catalog show and 3 for a kitchen show. If they want more than that I tell them to ask me. It sounds like these are your personal catalog shows that you are collecting orders on? If so then handing out catalogs to individual people would be okay but just for some random catalog host I wouldn't count on giving so many catalogs and getting such a great return all the time.
Click to expand...

No these are actual catalog hosts. I had a lady from church do one, someone I met at a Resturant do one, A friend do one, and now a out of town host I met on facebook is the one up to $878. Had a show for $1892, $680, $1054 and the 4th catalog show is up to $878 with 6 days left.

I count on getting a great return on every show I do.... gotta have those expectations. Even if I don't... I will expect to on the next.
 
I have started (in May) putting one catalog in sheet protectors in a 1/2" clear-view binder. I put the current Guest Special in the front cover. I then put the Host Letter, the Host Special, and 2 extra catalogs in the front left pocket. I put an extra sheet protector in and put in the DYLAB flyer for the Host to encourage bookings from her Show. I have a great group of ladies at a local factory who do one each month for me. They let everyone look at the "binder" catalog in the front office but have a catalog or two out in the factory/breakroom. Their shows are $800+ with 2 of them out of 4 going over $1,000! One of the ladies said each month, people ask, "Who is the host? What is the Guest Special? When do you need the money?" They post all the orders on my website, collect all the money, then I go pick up everything! You can't beat it!
 
ChefKevin said:
No these are actual catalog hosts. I had a lady from church do one, someone I met at a Resturant do one, A friend do one, and now a out of town host I met on facebook is the one up to $878. Had a show for $1892, $680, $1054 and the 4th catalog show is up to $878 with 6 days left.

I count on getting a great return on every show I do.... gotta have those expectations. Even if I don't... I will expect to on the next.
Click to expand...

Oops I misread your post about it. Good for you though having great luck with your catalog shows!
 
  • Thread starter
  • #15
Wadesgirl.... thanks. I am trying to get cooking shows to come to me as easily as the catalog shows are. It will happen... just gotta keep working at it.
 

Frequently Asked Questions

How many catalogs should I give out for a catalog show?

Typically, it's recommended to provide at least 10-15 catalogs for a catalog show. This allows you to reach a wider audience and gives guests the opportunity to share with their friends and family.

Can I give out more than 15 catalogs for a catalog show?

Yes, you can certainly give out more than 15 catalogs if you have the resources. The more catalogs you distribute, the greater your chances of generating sales and bookings.

What if I only have a few catalogs available?

If you only have a few catalogs, focus on distributing them to your most engaged customers or those who are likely to host future shows. You can also encourage them to share the catalog digitally with their networks.

Should I include order forms with the catalogs?

Yes, including order forms with the catalogs is a great idea. It makes it easier for customers to place orders and helps you keep track of sales more efficiently.

How can I encourage people to use the catalogs I give them?

To encourage people to use the catalogs, you can offer incentives such as a small discount on their first order or a raffle entry for a prize when they place an order. Additionally, personalizing your approach and following up with them can increase engagement.

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