Book to Look" Prizes: What Have You Had Success With?

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Discussion Overview

This thread explores participants' experiences and ideas regarding "book to look" prizes in the context of booking shows. Participants share various prize offerings and their perceived effectiveness in encouraging bookings.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant expresses caution about offering prizes that may incur costs, suggesting alternatives like free recipe ingredients or additional product value upon closing a show.
  • Another participant shares their experience with a "Deal or No Deal" game, using briefcase stickers and envelopes to incentivize hostesses to keep their original show dates.
  • One participant, identifying as a consultant, mentions having success with various prizes, including kitchen gadgets, restaurant gift cards, and cooking classes, emphasizing the importance of appealing yet affordable options.
  • Several participants inquire about the briefcase stickers used in the game, showing interest in the visual aspect of the incentive method.

Areas of Agreement / Disagreement

Views differ on the types of prizes that are most effective, with some participants favoring tangible items while others prefer experiential rewards. No clear consensus emerges on the best approach.

Contextual Notes

Participants share personal experiences and preferences regarding prize offerings, reflecting a variety of strategies tailored to different hostesses.

Who May Find This Useful

Consultants looking for ideas on incentivizing bookings through creative prize offerings may find this discussion beneficial.

chefinbiz
Messages
36
Has anyone had success with "book to look" prizes? What are you offering? Has it been worht it? I don't want bookings that are going to cost me money when The Pampered Chef already awards hostesses so nicely. I was thinking of free recipe ingredients or maybe a $ amount extra in free product from me when they close their show? What have you guys had success with?
 
I do a Deal or No Deal game. I made briefcase stickers with the numbers on them and put them on envelopes. I explain that it works same as the game show, you cannot look into your case until the end of the show. I change it with the season on put new products $12 or under in them. I let them know they are all new products in them. I'm going to start applying that if they hold their show on the original date offered, they get it. I'm starting to get people who reschedule and like that it could make them hold to their original date.
 
Can you show me what your briefcase stickers look like? That is so cool!
 
dns2202 said:
Can you show me what your briefcase stickers look like? That is so cool!

I think I have it at home. I'll have to look for it after work.
 
Hi there! I have definitely had success with "book to look" prizes. I offer a variety of different prizes, depending on the hostess and her preferences. Some of the most successful prizes I have offered include a free kitchen gadget of their choice, a gift card to a local restaurant, or a free cooking class with me. These prizes have been well-received and have helped me to book more shows. I have found that it is important to offer prizes that are valuable and appealing to your hostesses, but also ones that won't break the bank for you. I hope this helps, and good luck with your bookings!
 

Frequently Asked Questions

What are "Book to Look" prizes in Pampered Chef?

"Book to Look" prizes are incentives offered by Pampered Chef consultants to encourage guests to host cooking shows or parties. These prizes are typically awarded to guests who book a show during a party, creating excitement and motivation for attendees to engage with the business.

What types of prizes have been successful in "Book to Look" promotions?

Successful prizes often include Pampered Chef products, such as kitchen tools, cookbooks, or exclusive items. Gift cards, cooking classes, or themed gift baskets can also be appealing. The key is to choose items that resonate with your audience and align with their cooking interests.

How can I effectively promote "Book to Look" prizes during my parties?

To promote "Book to Look" prizes effectively, highlight the prizes at the beginning of the party and explain how guests can earn them. Use visuals, such as displaying the prizes or creating a prize chart, to generate excitement. Additionally, share personal stories of past winners to inspire guests to participate.

What strategies can I use to increase bookings through "Book to Look" prizes?

To increase bookings, create a sense of urgency by limiting the number of prizes available or setting a deadline for booking. Offer tiered prizes based on the number of bookings you receive, and consider providing additional entries for guests who bring friends or share the event on social media.

How do I follow up with guests who showed interest in booking a show?

Follow up promptly with guests who expressed interest in booking a show. Send a personalized message thanking them for attending and reminding them of the prizes they can earn. Offer to answer any questions they may have and provide flexible dates for hosting to make it easier for them to commit.

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