Successful Online Catalog Shows?

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Discussion Overview

The thread explores participants' experiences and insights regarding online catalog shows, focusing on their effectiveness and strategies for success. Participants share personal anecdotes about hosting and attending these shows, as well as the importance of communication and follow-up with potential customers.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, expresses concern about the effectiveness of online catalog shows without physical catalogs, questioning if sales can be generated solely through emails.
  • Another participant shares their experience of hosting a catalog show that combined online and personal outreach, noting that proper coaching of the host is crucial for success.
  • One participant mentions currently running a successful online catalog show that has already reached $300 in sales.
  • A participant discusses an out-of-state host relying on internet orders, emphasizing the importance of personal follow-up calls to engage potential customers.
  • Several users mention that success increases when hosts communicate directly with guests, either through phone calls or in-person invitations, as many people may overlook emails.
  • One participant inquires about receiving email notifications for online orders, indicating a desire for timely updates on show activity.
  • Another participant confirms that email notifications for orders are sent, providing reassurance to those new to online shows.
  • One participant notes their son-in-law's interest in hosting an online show from abroad, highlighting the adaptability of online catalog shows for distant hosts.
  • Another participant shares their frequent success with online shows, including one that exceeded $500 in sales.

Areas of Agreement / Disagreement

Views differ on the effectiveness of online catalog shows, with some participants reporting success while others express challenges. No clear consensus emerges on the best approach to ensure sales.

Contextual Notes

Participants share a variety of experiences, indicating that success may depend on individual efforts in host coaching and customer engagement strategies.

Who May Find This Useful

Consultants considering online catalog shows or those seeking to improve their hosting techniques may find the shared experiences and insights relevant.

Laurt
Messages
18
Hi ~ I am doing my first online catalog show. I was wondering what some of your experiences with this type of show are? Can you actually get sales from them without people looking at a physical catalog and relying only on emails? Any tips to make them more sucessful? I'm concerned that even if my host sends out a lot of evites they may wind up in the "trash" file.
Thanks for the input!
 
i have not had any luck personally. HOWEVER, i didn't host properly. i supose if you host coach her well enough it could turn out well. they have to want it. i did a catalog show a year before i signed up and it was about a $300 show, but it was a combination of online and passing it to my friends. since signing i have "tried" to do 2 online shows. i put tried in parenthesis because i know i didn't do everything possible to make my show a success. i guess what i am trying to say is coach her well and if she wants it she will make it happen.

i hope it goes well for you, good luck!
 
I have one going right now that is already $300. It can be done.
 
I have an out of state host doing a catalog show. She is mainly relying on internet orders. She sent out the e-invitations. She was having some trouble at first with receiving her own copy of the e-vite. So I recommended to her to go ahead and e-mail everyone. Then to follow up with a quick phone call to everyone and let them know she is having a catalog show. A personal invitation is always good. It's easy for people to ignore an e-mail, but if a friend talks to them on the phone, they might be convinced to even just check things out. She is going to tell them that she sent out e-mail invitations that provide a link and that there even is a way to view the catalog in a mode that is like flipping through the pages of a catalog. You can even zoom in on things and get a nice up close look. I told her it's important to make phone contact with everyone because they can hear the excitement in the hosts voice, she can remind them of the special and that they can get some Christmas shopping done, etc. Not everyone likes to do stuff online and some people don't even check their email regularly, so the phone calls are very important. I told her that for those people who don't do stuff online, she should offer to get together with them and let them see a catalog (I gave her several so she can pass some around work and to friends). I also make sure that they know all about the payment options, because credit cards are the easiest way to collect the money and some people don't realize that we take debit/credit cards. I let them know that the transactions are made through a secure website and that their info is encrypted once they enter it in. I let her know that I can take orders the regular way too. They just need to let her know what they want and I'll calculate it all and then they can decide on their payment option, or they can call me directly to place their orders. I just make sure she knows that I am flexible and willing to take orders however is most convenient for each person.Hope that helps. Good luck!
 
They are a lot more successful when the host calls or let's the "guests" know in person that the show is happening. Follow up is a big key since a lot of the time people don't check their email...or they do but get busy with something else.
 
  • Thread starter
  • #6
Thanks for all of the info! I'm going to call my host now and have him call everyone to follow up the invites he sent yesterday. One more question.. Will I get an email when someone places an order for the show online? Ive been obsessively signing on to pws for the past 24 hours to chech for orders. (none yet)
Thanks again!
 
Yes, you will get an e-mail if someone places an order for the show online. You need to check it out and then put it in P3 (you can link it once you mark it as reviewed).
 
  • Thread starter
  • #8
Thank you!
 
Thanks for all your input. My son-in-law (in Naples, Italy) wants to host a show and my director suggested an online show as a possibility. My daughter is stationed in the navy there, so it would ship to an FPO box. I have not done any online shows yet.
 
I have them all the time.. and one was over $500 !! it can be done!
 

Frequently Asked Questions

What is an online catalog show?

An online catalog show is a virtual event where a consultant showcases products from a direct sales company, like Pampered Chef, through an online catalog. Guests can browse the catalog, ask questions, and place orders from the comfort of their homes, making it a convenient option for both hosts and guests.

How can I promote my online catalog show effectively?

To promote your online catalog show effectively, utilize social media platforms, email newsletters, and personal invitations. Create engaging posts with images of the products, share recipes or cooking tips, and encourage guests to invite their friends. Consider offering incentives, such as giveaways or discounts, to boost participation.

What tools do I need to host a successful online catalog show?

To host a successful online catalog show, you'll need a reliable platform for sharing the catalog, such as a dedicated website or social media group. Additionally, use tools for communication, like Zoom for live Q&A sessions, and graphic design software for creating promotional materials. A clear and organized order form is also essential for collecting orders efficiently.

How do I engage guests during the online catalog show?

Engaging guests during the online catalog show can be achieved by hosting live demonstrations, offering interactive polls, and encouraging questions and comments throughout the event. Share personal stories about the products and how they can enhance cooking experiences. Consider incorporating fun activities, such as a cooking challenge or recipe sharing, to keep guests involved.

What are some tips for closing sales during an online catalog show?

To close sales during an online catalog show, create a sense of urgency by highlighting limited-time offers or exclusive deals. Follow up with guests after the show to thank them for attending and remind them of the products they showed interest in. Offer personalized recommendations based on their preferences and ensure the ordering process is simple and straightforward.

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