Should I Include Catalogs in My Gift Certificate Fundraiser Packets?

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Discussion Overview

This thread centers around the inclusion of catalogs in gift certificate fundraiser packets for a children's football and cheerleading organization. Participants share their experiences and opinions regarding the necessity and potential benefits of including catalogs alongside the gift certificates.

Discussion Character

  • Opinion-based
  • Anecdotal
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, questions whether including a catalog is necessary since the fundraiser focuses on selling gift certificates rather than products.
  • Another participant suggests creating a flyer with top items or using mini catalogs to help potential buyers, while also noting the importance of including a website for further inquiries.
  • One user expresses concern about the logistics of redeeming gift certificates through the home office and the potential for follow-up customer service.
  • Another participant expresses interest in receiving the letter and flyer for their own fundraising efforts, indicating a desire for guidance.
  • One participant shares their experience of wanting to keep the fundraiser simple and mentions that each recipient will receive a catalog from the home office, opting not to add more materials to avoid confusion.
  • Another participant expresses skepticism about the fundraising goals, suggesting that selling a high number of gift certificates may be challenging and cautioning against committing to high prizes without assurance of success.
  • One participant mentions the potential drawbacks of gift certificates due to shipping fees and suggests including a catalog to inform buyers about product options.
  • Another user recommends attaching a mini catalog with a business card to provide additional information to potential buyers.
  • One participant highlights the appeal of the new Holiday Gift mini-catalogs, suggesting they could be a valuable addition.

Areas of Agreement / Disagreement

Views differ on whether to include catalogs in the fundraiser packets, with some participants advocating for their inclusion to aid potential buyers, while others believe it may not be necessary given the nature of the fundraiser.

Contextual Notes

The discussion reflects a variety of personal experiences and perspectives related to fundraising strategies within a large organization, emphasizing the importance of clarity and simplicity in communication materials.

Who May Find This Useful

Consultants involved in fundraising efforts or those considering similar initiatives may find the shared experiences and suggestions relevant to their own situations.

N
n8vtxn
Messages
86
Hi! I am doing a gift certificate fundraiser for my daughter's football/cheerleading organization where each child is going to try to sell 10 $25 gift certificates. I have a letter to explain the fundraiser, a flyer to show potential buyers, and an order form for them to write down all the info. My question is - do I need to put a catalog in each packet since they aren't really selling the products? (There are 300 kids in the organization.) I can't decide if that would be unnecessary or if it would help people who don't know about PC to decide to put in an order. Has anyone had any experience one way or the other with this?

Thanks,
Leesa
 
That is a great idea. No deliveries. I think I would probably try to make a flier with some of the top items on it, or use the mini catalogs with the new products. Be sure to include your website and offer a catalog if they contact you. My only concern is that they have to redeem those through home office and so if they ended up purchasing more I don't know that it would go to you.
 
certificate fundraiserIs there a way we can get the customer order information from the Home Office? This way you could do follow up customer service and future orders.
 
Sounds great!Is there any chance you could share the letter and flyer? I'm new to this, and gift certificates sound so easy. Will you send a catalog with each gift purchased?

Susan :)




n8vtxn said:
Hi! I am doing a gift certificate fundraiser for my daughter's football/cheerleading organization where each child is going to try to sell 10 $25 gift certificates. I have a letter to explain the fundraiser, a flyer to show potential buyers, and an order form for them to write down all the info. My question is - do I need to put a catalog in each packet since they aren't really selling the products? (There are 300 kids in the organization.) I can't decide if that would be unnecessary or if it would help people who don't know about PC to decide to put in an order. Has anyone had any experience one way or the other with this?

Thanks,
Leesa
Click to expand...
 
  • Thread starter
  • #5
Fundraiser flyer and letterFor the Gift Certificate fundraiser, I really wanted to make it as easy and self explanatory as possible. This is a REALLY big organization and I figured that if they had a lot of questions, it would just make it more complicated and possibly less successful.

Each recipient will receive a catalog from home office with their gift certificate, so I'm not going to confuse the issue by adding that to what I'm already doing, I think.

I've attached the flyer and the info page that I gave the organization's board. I hope you will find it useful, too.



Good luck with your own fundraiser,
Leesa
 

Attachments

Last edited:
I don't mean to discourage you, but in my area I don't think any child would sell $250. Do you know what they have done for fundraisers in the past? I would just hate to see you commit to such high prizes if you do not make enough $$$ to cover the cost. If they do well in fundraisers, and you know they will do that much, you will make out great. But if they do not do well, you may be paying out more than you get back. Good luck with your fundraiser, sorry for a little negativity. Let us know how you make out.

Debbie
 
n8vtxn said:
For the Gift Certificate fundraiser, I really wanted to make it as easy and self explanatory as possible. This is a REALLY big organization and I figured that if they had a lot of questions, it would just make it more complicated and possibly less successful.

Each recipient will receive a catalog from home office with their gift certificate, so I'm not going to confuse the issue by adding that to what I'm already doing, I think.

I've attached the flyer and the info page that I gave the organization's board. I hope you will find it useful, too.



Good luck with your own fundraiser,
Leesa
Click to expand...

Good luck! It sounds good. I would attach at least a mini catalog (with a business card attached - your website info).
 
How about attaching the wonderful new Holiday Gift mini-catalogs. They're GORGEOUS!
 
Fundraiser ideasLike Debbie- I also don't like to be negative...but I don't usually sell gift certificates because the recepient has to pay a large shipping fee. The GCs can only be used through the website. (unless it has changed recently) If they purchase items in a show..the shipping is only $3.5, but it is at least double that for an individual order. There is more bang for the buck when purchasing items through a show. Definatley put a catalog in each order so that people know what they can get for their money...if someone wants $300 worth of products they know how many GCs to purchase!

Just something to think about. Let us know how it works out...it certainly does seem easier than a product show! Good luck.
 

Frequently Asked Questions

Should I include catalogs in my gift certificate fundraiser packets?

Yes, including catalogs in your gift certificate fundraiser packets can be beneficial. They provide potential customers with a visual representation of the products available, which can help generate interest and encourage purchases.

What are the benefits of including catalogs in my fundraiser packets?

Including catalogs allows recipients to browse through the products at their leisure, increasing the likelihood of them making a purchase. It also serves as a reference for product details and pricing, making it easier for them to decide what to buy.

How many catalogs should I include in each packet?

It depends on the size of your fundraiser and the number of participants. A good rule of thumb is to include one catalog per gift certificate, but if you expect multiple purchases from the same individual, consider adding an extra catalog for sharing.

Will including catalogs increase my fundraising success?

Yes, including catalogs can enhance your fundraising success. By providing potential buyers with detailed product information and visuals, you make it easier for them to make informed decisions, which can lead to higher sales and more funds raised for your cause.

Are there any downsides to including catalogs in my fundraiser packets?

One potential downside is the additional cost of printing and distributing catalogs. However, the benefits of increased sales and customer engagement often outweigh these costs. It's important to weigh the potential return on investment when deciding whether to include them.

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