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The thread focuses on sharing various strategies and personal experiences related to booking shows at booths, particularly in the context of upcoming events. Participants discuss different promotional tactics and incentives they have used or considered to encourage bookings.
Views differ on the effectiveness of certain promotional strategies, particularly regarding the use of incentives and minimum sales requirements. No clear consensus emerges on the best approach.
Participants share personal experiences and tactics that have worked for them in the past, reflecting a variety of approaches to engaging potential hosts at booths.
Consultants looking for creative ideas to increase bookings at events may find the shared experiences and strategies beneficial.
chanddl said:two things - promote a sense of urgency. don't appear to have no work. Post a calendar with days available marking all other days as full. Give extra incentive for booking close in - extra $25 for booking within 7 days, $15 for booking within 2 wks etc. I read this is kick butt Suzie info. haven't tired it.
Other suggestion is to have all persons write a number 1 - 20 (or whatever) on the back of the survey slip. Call everyone and tell them they won the opportunity to purchase xx for the # they placed on the back of the survey slip. Everyone loves winning a prize. The catch is they must host a show at $300 or above to receive prize. Example: Opportunity to purchase food chooper for $9. Put purchase on the host sales at thier discount so little money out of pocket. You must chose what to give and what $$ amount you are willing to spend.
I learned the above from conference. Had a teammate post it on FB and got three bookings. Posted - All my PC friends, pick a number from one to 20.
Then emailed each personally with the win opportunity.
just a thought
Brenda.the.chef said:This is what I did while AT conference. I posted a FB comment, "Who loves Pampered Chef?!? Give me a number between 1 and 15! " Within 5 minutes I had 18 responses. I private messaged them and said that they could choose any item in the catalog valued at $30 or less and I would give it to them for ONE DOLLAR if they hosted a show in the month of July. I got two bookings!!
chanddl said:...Other suggestion is to have all persons write a number 1 - 20 (or whatever) on the back of the survey slip. Call everyone and tell them they won the opportunity to purchase xx for the # they placed on the back of the survey slip. Everyone loves winning a prize. The catch is they must host a show at $300 or above to receive prize. Example: Opportunity to purchase food chooper for $9. Put purchase on the host sales at thier discount so little money out of pocket. You must chose what to give and what $$ amount you are willing to spend.
I learned the above from conference. Had a teammate post it on FB and got three bookings. Posted - All my PC friends, pick a number from one to 20.
Then emailed each personally with the win opportunity.
just a thought
Jolie_Paradoxe said:Have recipes available. If the person is passing and leery about approaching, you can offer them a free recipe. When they accept, you can ask "do you know the Pampered Chef"? That usually opens a dialog.
Also definitely promote the cookware as Bobby mentioned and have cookware pieces to show the quality.
RoseAndrews said:brilliant, I am going to do this TODAY
jolie_paradoxe said:nice cindy...how'd it go? I tend to do the same. As they get to my table and listen to how familiar they are about tpc, i explain what the current specials are...how fun a cooking show is and the rewards they'll get for getting their friends and family together.
I also recommend having a 30 sec commercial for those who are unfamiliar with the pampered chef & a 30 sec teaser about the host specials or theme shows for those who are familiar with tpc.
Wishing you much success on your booth, rose!
To attract customers to your booth, create an eye-catching display with bright colors and clear signage. Offer free samples of your products, engage passersby with friendly conversation, and consider hosting a small demonstration to showcase how your products work. Additionally, having a giveaway or raffle can draw people in and encourage them to provide their contact information.
When communicating the benefits of Pampered Chef products, focus on their quality, versatility, and time-saving features. Use storytelling to share personal experiences or customer testimonials that highlight how the products have made cooking easier or more enjoyable. Be prepared to answer questions and provide demonstrations to showcase the products in action.
Bring a variety of materials, including product catalogs, order forms, business cards, and promotional flyers. Have a tablet or smartphone ready for digital bookings, and consider bringing samples of your best-selling products. Additionally, a sign-up sheet for newsletters or future events can help you build your customer list.
After the event, promptly follow up with leads by sending a personalized email or message thanking them for visiting your booth. Include any additional information they requested and remind them of any special offers. Consider sending a newsletter with cooking tips or recipes that feature Pampered Chef products to keep them engaged and interested.
If you don’t get many bookings, take time to evaluate your approach. Consider seeking feedback from attendees about what attracted them to your booth and what could be improved. Analyze your display, product offerings, and engagement techniques. Use this information to adjust your strategy for future events, and remember that building relationships takes time, so stay positive and persistent.