Increasing Catalog or Online Shows?

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Discussion Overview

The thread discusses strategies for increasing interest in catalog and online shows, particularly for participants facing scheduling challenges. Various personal experiences and suggestions are shared regarding incentives and promotional ideas.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, mentions being limited to catalog or online shows due to personal circumstances and seeks suggestions to boost interest.
  • Another participant shares ideas for incentives, such as contests and a mystery hostess program, to encourage participation in catalog shows.
  • One participant, also facing restrictions, discusses using a flyer to promote website/catalog shows and enlists help from family to distribute it.
  • A request for the flyer mentioned is made by another participant, indicating interest in promotional materials.
  • One participant offers additional product value as an incentive for catalog show hosts to close out by a specific date, noting some success with this approach.
  • Another participant shares a concept called "call-in shows," which was successfully implemented by someone in their cluster, allowing guests to place orders over the phone during a show.

Areas of Agreement / Disagreement

Views differ on the best methods to increase interest in catalog and online shows, with no clear consensus emerging on a single effective strategy.

Contextual Notes

Participants share personal experiences related to their current limitations and creative approaches to hosting shows, reflecting a variety of circumstances and ideas.

Who May Find This Useful

Consultants looking for innovative ways to engage customers and increase sales through catalog and online shows may find the shared experiences and suggestions relevant.

cbord
Messages
282
Due to my job with assisting in long term recovery from Hurricane Katrina, I can only schedule catalog or online shows for the next 6 weeks.

Any suggestion to increase interest in these types of shows?
Or suggestions as incentives for shows?


Charlene
 
Quick Catalog or Online Show incentivesCall everyone and ask them.
Offer a contest for the two months your unavailable...the catalog show with the highest sales receives a (insert your choice of free product here).
or
Mystery Catalog Hostess...all people that collect $150 (or less if you prefer) orders go into a drawing to be the hostess. If you had 10 people participate and collect even only $50 each, that's a $500 show for the lucky winner. If they have someone book a cooking show for the month you return and are available, their name goes in twice... Or for every $50 in orders they collect, their name goes in...
Go to the Files section in the above toolbar. Sort alphabetically and look for mystery host flyers. Everyone does their mystery host shows differently. Endless possibilities here.
 
I'm kind of in your same shoes, I'm pregnant and have been restricted to bed rest so basically all I can do are catalog or online shows. I found a great flyer on here called "Pampered Chef Lady" that you can distribute to advertize strictly website/catalog shows! I'm having the hubby pass it around the neighborhoods :)
 
FlyerThat flyer sounds interesting!! Do you think you could post it or e-mail it to me? I'd really appreciate it!
 
Since March is my ss3, and I want to get as many bonuses as I can, I am offering $10 in extra procuct value to catalog show hosts who close out by 3/31. I have gotten a few catalog hosts with that.
 
A lady at my cluster meeting last night mentioned having whats called "call-in shows". She had to do this because of bad weather once but I thought it was a neat idea and she ended up having a $900 show. Basically she called all of her hosts guests she invited and mentioned that if they call in the day of the show with an order then she would get them a free seasons best. Anyway, I thought it was a cool idea so thought I would share with those of you who can't do cooking shows right now.
 

Frequently Asked Questions

What are some effective strategies to increase attendance at my catalog shows?

To increase attendance at your catalog shows, consider sending personalized invitations to your contacts, offering incentives for bringing friends, and utilizing social media to promote the event. Additionally, create an engaging atmosphere by providing refreshments and showcasing popular products to entice guests.

How can I boost sales during my online shows?

Boost sales during your online shows by creating urgency with limited-time offers, providing exclusive discounts for attendees, and engaging with your audience through live demonstrations and Q&A sessions. Encourage guests to share the event with their networks to expand your reach.

What role does social media play in promoting catalog and online shows?

Social media is a powerful tool for promoting both catalog and online shows. You can create event pages, share sneak peeks of products, and post engaging content that encourages interaction. Use platforms like Facebook, Instagram, and Pinterest to reach a wider audience and drive interest in your shows.

How can I follow up with guests after a show to increase sales?

Following up with guests after a show is crucial for increasing sales. Send personalized thank-you messages, share product recommendations based on their interests, and remind them of any ongoing promotions. Consider offering a special discount for their next purchase to encourage them to buy again.

What are some tips for creating an engaging catalog or online show presentation?

To create an engaging presentation, focus on storytelling by sharing personal experiences with the products. Use high-quality visuals and demonstrations to showcase the products in action. Encourage interaction by asking questions and inviting guests to share their thoughts, making the experience more interactive and enjoyable.

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