The thread centers around the timing of contacting potential hosts for January shows, with participants sharing their thoughts on whether to reach out before the holidays or wait until after as previously requested by the leads.
Views differ on whether to contact leads before the holidays or to wait as requested. Some participants advocate for early contact, while others prefer to honor the leads' wishes to wait.
Participants share personal experiences and strategies related to booking shows in January, highlighting the challenges of balancing lead preferences with the desire to secure bookings during a busy time of year.
Consultants looking for insights on managing booking leads and timing communications during the holiday season may find the shared experiences relevant.
candiejayne said:
leftymac said:I believe in contacting people when they say. But then again, that may be why I don't have as many shows as I would like.
BethCooks4U said:Good ideas. For the last couple of years I have sent a series of postcards to my January hosts but this year I'm sending letters. Just keeping in touch through the holidays - it keeps them from forgetting - they don't mind because they get a recipe with each letter.
I have several who said to call after the first of the year. I will send them the first one and say something like "you said you were interested in having a show after the first of the year and I wanted you to get first choice of dates. Give me a call and let's coordinate our dates". Then I'll send the 3rd to those that I don't hear from (honoring their request to wait to call them) and say on that one that I will call in the next week to set their date.
Keeping in touch is key but especially this time of year I honor the request to wait - most have said they are slammed this time of year and can't even think about it until January. But that doesn't mean I can't send them a festive note with a recipe in it!
The best approach is to reach out promptly but thoughtfully. Start by sending a friendly message or email thanking them for their interest and asking if they have any questions about hosting a party. Personalize your communication to make it more engaging and relevant to their needs.
Yes, contacting leads soon after they express interest is crucial. It shows that you value their inquiry and are eager to assist them. However, ensure that your follow-up is not too pushy; aim for a balance between being proactive and respectful of their time.
A good rule of thumb is to follow up within 48 hours of their initial inquiry. If you don’t hear back, consider sending a second follow-up message about a week later. This keeps the conversation open without overwhelming them.
Your follow-up message should be friendly and informative. Start with a thank you for their interest, briefly mention the benefits of hosting a Pampered Chef party, and invite them to ask any questions. You can also share any promotions or incentives that may encourage them to book.
To encourage leads to book a party, highlight any special promotions or discounts available in January. Share success stories from previous hosts, emphasize the fun aspects of hosting, and offer incentives such as free products or exclusive recipes for those who book a party. Creating a sense of urgency can also motivate them to make a decision sooner.
