Something to Send to New Homeowners

[ShelbyMichalek]

I looked for a thread like this (and you can bet I'll look in the "related threads" after I post this) but here goes.

I recently found out that the housing section of my Sunday paper has a whole listing of new house closings in the last week [?] and I thought it would be simple to send a letter/postcard (probably printed on colored paper to help it stand out) addressed to the new home owner (I'd use their name of course) offering my services (products, hosting, business opportunity).

Has anyone done this? Does anyone have a sample letter/postcard (or if you know of one in the files, what's the file called?) Any tips/ideas?

I wouldn't normally do something like this [ie: cold calls, etc], but since I'm still new and making contacts in this area it wouldn't hurt to do something like this even just once.

Thanks

 

[Barry Carlton]

I asked this here just this weekend.....got shot down like a clay pigeon.

 

[ShellBeach]

Ther was another thread about this a while back, I think. Shelby & Barry, not to be negative, but when we bought our home the LAST thing we had money or time for was a PC party.

Also we started getting TONS of mail for new homeowners. Your post card might get lost in the shuffle.

On the other hand, new kitchen? Maybe they need new stuff for it. And want to get a lot of entertaining items for an open house.

 

[ShelbyMichalek]

Barry - You actually had said something about getting the names from a realtor. I'm talking about the ones that are printed as public information in the newspaper

I do understand the risk of getting lost in the shuffle of information. I just moved into a new house too this past year. But I took a look at everything, even though most of it ended up in the trash.
I think the difference is I'm in a military area where at least 1/2 the people buying homes are military and are eager to meet someone. A mil wife may not think "Yea, the people at Sears could make good friends, let's use the $10 off a $1000 purchase coupon tomorrow!" but she may think "Hey! I love Pampered Chef! And since I don't know anyone, this could be my first friend here!" You know what I mean?

 

[mommyhugz1978]

Title company's also have a list of all the homes in the area recently bought!!!

 

[esavvymom]

there are a few versions of a "Welcome to the Neighborhood" flier. I would think something like that, which should include some sort of coupon that you are willing to offer - besides just a "Free Cooking show" to meet new people or update your kitchen. Include then a mini-catalog and a recipe card or two?

 

[ShelbyMichalek]

there are a few versions of a "Welcome to the Neighborhood" flier. I would think something like that, which should include some sort of coupon that you are willing to offer - besides just a "Free Cooking show" to meet new people or update your kitchen.

Include then a mini-catalog and a recipe card or two?

I look for this! Thanks! That's exactly the direction I was needing.