Maximizing Bookings: Tips for Getting Hosts to Commit to a Date

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Discussion Overview

This thread explores various strategies participants use to encourage hosts to commit to booking dates for shows. Participants share personal experiences and techniques they have found effective in securing commitments from potential hosts.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, mentions having success with making "appointments" by circling available dates and following up with potential hosts.
  • Another participant shares their experience of emphasizing that hosts will receive credit for bookings only if a date is set during the show, which often leads to securing a date.
  • Several users note the importance of following up after the show, with some using business cards as reminders for hosts.
  • One participant states that they inform potential hosts that their calendar fills up quickly, which encourages them to commit to a date.
  • Another participant mentions that they have had mixed results with follow-up calls after giving hosts a few days to consider their options.

Areas of Agreement / Disagreement

Views differ on the effectiveness of various follow-up techniques, and no clear consensus emerges on the best approach to secure commitments from hosts.

Contextual Notes

Participants share their individual experiences and methods, reflecting a range of approaches to managing bookings in their consulting practices.

Who May Find This Useful

Consultants looking for insights into different strategies for securing bookings from hosts may find this discussion relevant.

PCSarahjm
PCSarahjm
Messages
701
I have had a total of 8 shows(cooking/catalog). I get at least 2-3 bookings from each show so I think that is pretty good. I have August Booked and most of September and a few waiting for October. But my problem is I can't get anyone to commit a date...All they can say is I want to do it this month but I don't know when. I would rather get them on my calendar the night of the show but I just can't seem to do it. I try to give them a couple of dates to pick from but they always say I will let you know. How can I get these host to commit to a date before they leave the show? TIA
 
Those are always frustrating. I have started making "appointments" with those people. I circle the dates on my calendar that are open (the dates I want to work) and if they're interested in that month but "don't have their calendar with them", I write down those dates on a blank drawing slip or on the back of my business card, and ask them "when is a good time for me to call you to follow up?" I write it on my calendar when I'm going to call them (i.e., Tuesday at 7pm) and then I do it. Usually, they have looked at their calendar by then and book a date with me right away. It's important not to lose the momentum from the show, but it's also good to make sure they have checked their calendar and it's a good date for them, too. If they don't call you back or keep giving you the "brush off", then they just don't know how to tell you "no". Sometimes I give them an out by saying, "October seems like a busy month for you - do you want to try November instead?" and then they book that month instead. Just try to always remember to schedule follow up appointments instead of just saying "I'll call you" or worse, having them tell you they'll call you!!! (hardly EVER happens!!). GL and HTH!
 
I usually try to point out that "your host will only get the credit for your booking if we pencil in a date for your show tonight. If you get home and look at your calendar in the next few days and realize that date will not work, call me right away and we can change the date for your host to still get the booking benefit."

Most of the time we can pencil in a date and it holds!
 
  • Thread starter
  • #4
I have been giving them a few days...then I call sometimes I get results and other times I don't. I think I will start doing the business card thing. That way they have a little reminder and they know I will be calling.
 
I always have good luck with "pencil" in dates for shows. I then follow up with the next night to make sure that date is going to work on their calendar also.
 
almondfarm said:
I usually try to point out that "your host will only get the credit for your booking if we pencil in a date for your show tonight. If you get home and look at your calendar in the next few days and realize that date will not work, call me right away and we can change the date for your host to still get the booking benefit."

Most of the time we can pencil in a date and it holds!
Click to expand...
That is exactly what I have always done and it works well.
 
I always tell them that my calendar fills up fast. If we pick a date and you get home and realize it won't work, we can always reschedule. Most of the time the date holds.
 

Frequently Asked Questions

What are some effective ways to encourage potential hosts to choose a date for their party?

One effective way to encourage potential hosts to choose a date is to provide them with a limited selection of dates that work for you. This creates a sense of urgency and makes it easier for them to commit. Additionally, sharing success stories from previous hosts can inspire confidence and excitement about hosting their own party.

How can I make the booking process easier for my hosts?

Streamlining the booking process can significantly help your hosts. Use a simple online calendar tool to show available dates and allow them to pick one that works for them. Also, provide clear instructions on what they need to do next, such as sending invitations or preparing their home, to make the process feel manageable.

What incentives can I offer to motivate hosts to commit to a date?

Incentives can be a great motivator. Consider offering exclusive discounts on products, free gifts, or additional rewards for booking their party on the spot. You can also create a tiered incentive program where hosts earn more rewards based on the number of guests they invite or the sales generated during their party.

How can I follow up with potential hosts without being too pushy?

Following up is crucial, but it should be done thoughtfully. Send a friendly reminder message a few days after your initial conversation, expressing your excitement about the possibility of their party. Ask if they have any questions or need help picking a date. This shows you care without coming off as overly aggressive.

What should I do if a host is hesitant to commit to a date?

If a host is hesitant, try to understand their concerns by asking open-ended questions. They may have scheduling conflicts or feel unsure about hosting. Address their concerns by offering flexible options, such as virtual parties or smaller gatherings. Reassure them that you will support them throughout the process, making it easier for them to say yes.

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