Is It Appropriate to Call Catalog Show Customers for More Bookings?

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Discussion Overview

The thread explores the appropriateness of contacting customers from catalog shows to solicit additional bookings. Participants share their personal experiences and thoughts on the practice, reflecting on customer interactions and the potential for future hosting opportunities.

Discussion Character

  • Opinion-based
  • Anecdotal
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, expresses uncertainty about calling catalog show customers for bookings, citing a recent move and a need for income.
  • Another participant mentions that calling customers is similar to following up on orders and can be a way to gauge interest in hosting.
  • One participant shares that informing customers about potential savings from hosting can plant the seed for future bookings.
  • Another participant stresses the need for a positive attitude during calls, suggesting that building relationships can lead to more receptive responses later.
  • One participant highlights the importance of thanking customers for their orders and asking about their purchases to create a comfortable atmosphere for discussing hosting opportunities.

Areas of Agreement / Disagreement

Participants generally agree that contacting catalog show customers is acceptable, but there are differing views on the approach and mindset needed for these calls. No clear consensus emerges on the best method to engage customers.

Contextual Notes

Participants share experiences from their own practices, reflecting a variety of approaches to customer interactions and the nuances of building relationships within the consultant community.

Who May Find This Useful

Consultants looking for insights on customer engagement and booking strategies may find the shared experiences relevant to their own practices.

hmolah
Messages
376
I just wondered if it would be appropriate to call my catalog show customers, in order to get more catalog show bookings? One of the customers spent $135 yesterday in product, and I thought she might be a great potential host. A friend of mine is hosting the catalog show in Florida (I live in Ohio) and I wondered if it would be ok for me to call the customers? I have not had any luck with show bookings lately, since we just relocated from Florida to Ohio and I'm desperate to get more bookings. Luckily I was able to get my friend to host this for me. She knows I've been struggling to make an income, and I'm really relying on PC to give that to our family.

Any suggestions? I'm sure I'm worrying to much about promoting the opportunity to them, but I guess my confidence is just pretty low right now!

Thanks for your help.

Heather
 
I dont see anything wrong with calling your catalof show customers, its just like doing ccc thanking them for thier order seeing if they have any questions and seeing if they would be interested in hosting a catalog show
 
Of courseJust following up with them to see if they got everything in there order.
To update them on the latest with PC and see if THEY would like to get some PC for FREE.
 
I would call catalog show customers just the same as I call anyone who placed an outside order on a kitchen show. I just say, "My name is Amy and I am a PC consultant. You recently placed an order with me through a show done by ______." And then take it from there. However you do your regular customer care calls.

I am impressed you have telephone numbers for the customers of the catalog show. I find that nine times out of ten I don't get phone numbers of the customers who don't actually come to a kitchen show.

Good luck.
 
What they would have saved!If I were calling that lady, who placed a $135 order, I would let her know how much her order would have been even if she would have collected just $200 in orders. Some people don't realize that they will, at the very least, get a discount on their own order by collecting orders. I find it's always good to let them know what they would have saved. They may not want to do a cat show right away, but you have at least planted the seed, and can ask for permission to check in with them another time.
 
Always!!Always!! Always call your catalog customers!! :) If you aren't doing this you are missing a ton of opportunities! :eek: When I give the catalog packet to the host I tell her that I will need everyone's phone # and address just in case there is an issue with their order ex. backorders and such.

However, I must warn you that when you make these calls looking to gain something you might be giving off the wrong vibe. I know when I make some Big Mac calls people think I am calling to get them to book, they are caught totally off guard when I ask about their products and their experience with the Pampered Chef. What I was taught was to do CCC to give something! If you have this attitude your calls will improve, you won't be expecting to get bookings, orders etc, and you will learn to enjoy these CCC!!

When you make Big Mac calls to establish a relationship with the customer, they feel more comfortable with you as "their consultant." Then when it comes time to make the CCC 60-90 days after the show, they are much more receptive. I then take it into seeing if they would be interrested in getting their wish list for free, or I tell them about the awesome new specials!! When I get a machine I leave a message about the the new specials that are so awesome I can't believe it myself, I don't give the special or any details. This peaks peoples interest and I have gotten many responses from this! :D
 
Yes Yes Yes!!!Marlene is SO SO SO right! When you are making CC calls, Big MAC, or whatever, have the right attitude. You all know the voice right? They answer and you say "This is Angela Shea with The Pampered Chef," and they respond with a "yes....?" that is dripping with "Oh lord...what is she going to try to sell me?" Then when you say "I just wanted to be sure that you receieved all of your products and see if you had any questions about any of your items?" Then their voice softens and they say "Oh...okay!" When calling the $135 order, for instance, I would start by thanking her for her order. Given that Christmas just passed, I would ask "Were you buying gifts or are you lucky enough that all of those items were for you?" I would then let her know that she has the opportunity to earn products at a discount. I had several customers that have placed large orders, or ordered something that was going to be the host bonus the following month, I tell them "I'm perfectly happy to place this order for you, but I want you to know that you could get this Digital Meat Thermometer for $16 next month just by collecting orders from your friends and family." And I meant that..sincerely. If they wanted to pay full price, fine....but I always want people to know that they don't have to.
 

Frequently Asked Questions

Is it appropriate to call catalog show customers for more bookings?

Yes, it is appropriate to call catalog show customers for more bookings, as long as you approach them in a friendly and respectful manner. Many customers appreciate the personal touch and may be interested in hosting their own show.

What should I say when I call catalog show customers?

When calling catalog show customers, start by thanking them for their previous order and expressing your hope that they enjoyed their products. Then, mention the benefits of hosting a show, such as earning free products and discounts, and ask if they would be interested in booking a show.

How can I ensure my call is well-received?

To ensure your call is well-received, be polite and considerate of their time. Ask if it's a good time to talk and be prepared to provide information about the benefits of hosting a show. Listening to their needs and concerns can also help build rapport.

What if the customer is not interested in booking a show?

If the customer is not interested in booking a show, respect their decision and thank them for their time. You can ask if they would like to receive information about future promotions or events, which keeps the door open for future communication.

How often should I follow up with catalog show customers?

It's best to follow up with catalog show customers periodically, but not too frequently. A good rule of thumb is to reach out every few months, especially around holidays or special promotions, to keep them engaged without overwhelming them.

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