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DebbieJ said:Ask them Which day of the week works best for you to have a show?
Then they'll tell you--everyone usually knows which day they are free.
Then give them two choices. If it's Friday, say "I have January 12 or January 5--which works best for you?"
Give them the date you want to fill as the second choice. In the example given, you obviously want to book in sooner rather than later. Just give them two choices!! Don't let them see that your calendar is empty. YOU are in control of your calendar!!
Works every time.
slingmommy said:Good tactic! Just curious what the psychology is behind saying the date you really want to book second versus first.
DebbieJ said:Because they remember the last thing you say.
MandyK said:We did a booking blitz last night before our cluster holiday party and it really opened my eyes to the way I was attempting to book. I have always approached people who checked yes as if they are doing me a favor. (I know, crazy) But last night since it was a competition and I had to be more efficient, I had to change my way of thinking!
Instead of my usual chit chat, oh are you interested in setting a date diatribe I usually go with, I acted like I was a receptionist at a doctor's office setting that much needed appointment that THEY said they wanted.
Here is a sampling:
Me – Hi so and so, this is Mandy from the Pampered Chef (we met at...) You indicated you were interested in hosting a show and I am now booking late January and early February. Do you have your calendar handy?
Her – No, let me get it.
Me – Great (wait) Which month works best for you - late January or February?
Her – January
Me – My only date left is X does 6pm work for you?
Her – Yes
Me – Then it’s a date! I’ll send an email confirmation to you and some ideas to get you started while you wait for your host packet.
Crazy – but the socializing may be a hindrance to me! You know, I never negotiate with my doctor's office!
Do I feel like I rushed some of the people into setting a date? Well, my passive aggressive side feels yes. BUT my optimistic upbeat side says -- I am going to psych them up so much during host coaching that they will be chomping at the bit! (can you tell I just bought the Step up to Success? with Belinda Ellsworth)
By the way I got 5 bookings! Yay -- my january is full (and overbooked in case of snow) and I have already got three dates set for February!
chefann said:It works that way with children, too. "For snack, do you want chips or an apple?" very sneaky....
I'd never thought of the "Call-In" option! What a great idea! When you live in the snow-belt - and you NEVER know how much "Lake Effect" snow there will bechefann said:I think the snow issue is dependent on where you live and how much snow in a given storm. I do shows in the snow, but if there's 12" that gets dumped on us in one day- the host will probably want to reschedule. It's safer to do that than to have people getting into accidents on the way to the house. I know a bunch of consultants who turn snow-date shows into call-in shows. She or the host will call everyone during the show time and take orders. Then they reschedule for a later date so everyone can still see the products.
slingmommy said:LOL! That wouldn't work with my kids, all they would hear would be "CHIPS"!
ChefBeckyD said:I'd never thought of the "Call-In" option! What a great idea! When you live in the snow-belt - and you NEVER know how much "Lake Effect" snow there will be
on any given day, it's always good to have a back-up plan!
chefann said:If you plan ahead, you can even schedule 2 dates, with the second one in case of snow on #1.
If you don't do that, then when you see a storm forecast for a show date, send an email with the "emergency procedures" for calling in. Or if it isn't really bad and you and a few guests show up, offer them a little something as a bonus for going out. The guests who missed out will think twice before skipping another party.
heat123 said:Last Jan. we did have double host pts. too bad not this year!
soccermama said:Do people really cancel shows because it snowed? Maybe my town is just odd that way, but when it snows, it's business as usual. And ice storm may shut things down temporarily (like a couple hours for the sanders to get out on the roads), but that's it!
I've been having really great luck at my shows with getting people to set their date before I leave. I used to always struggle from month to month with getting bookings and I'd go 2 months at a time with NOTHING and then be slamed wth bookings when I finally pick up the phone! But I now have 3 solid dates for January, plus 3 catalog shows for January, and 3 more people to call to set their dates. And I also have 1 solid down for February, plus 1 who just needs to decide on her date (a friend, so I just need to shoot off an email and tell her my available dates)
With 2 shows this month, I've got about 6 bookings (both had only 4 & 5 guests at the show!).... and I'm at about $1400 in sales 3 catalog shows to follow up on today and we'll see what month-end brings me..... OH.. and I'll finally hit my $15,000 career sales! lol