Busy Booths: What Do You Do With 47 People in 2 Hours?

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Discussion Overview

This thread explores strategies for managing interactions and collecting information during busy booth events, particularly when engaging with a large number of attendees in a short time frame.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, shared their experience of speaking to 47 people in two hours and expressed difficulty in keeping track of who filled out forms during busy periods.
  • Another participant mentioned a suggestion from a training CD about personally handling the forms to make quick notes before placing them in a collection bowl or box.
  • One consultant noted that they collect drawing slips themselves and check for completeness before attendees leave, allowing for immediate follow-up questions.
  • Another participant described using an apron to hold slips and suggested prompting attendees to indicate interest in newsletters during conversations.
  • One participant shared that they fill out drawing slips for attendees, which helps direct conversations and gauge interest, while also making notes on the slips for follow-up.
  • Another consultant mentioned plans to change their approach to drawings, wanting to ensure that entries come from genuinely interested individuals rather than just anyone.

Areas of Agreement / Disagreement

Views differ on the best methods for managing booth interactions and collecting information, with no clear consensus emerging on a single effective strategy.

Contextual Notes

Participants shared personal experiences and strategies based on their own booth interactions, reflecting a variety of approaches to managing busy environments.

Who May Find This Useful

Consultants looking for ideas on handling busy booth situations and improving their engagement with potential leads may find this discussion helpful.

princessmeshelle
Messages
385
i did a booth today and spoke to a minimum of 47 people. that doesn't include the people who didn't fill out the slips. i know it's recomended to make notes on ppl who do fill out the forms. but 47 people in 2 hours means that i was talking to a new person roughly every 2.55 minutes(yes i did the math) when booths are that busy, is there anyway to try and keep people straight? i mad notes for like the first 10 minutes i was there and then got a big rush of people. when the rush was over, my bowl is full and i had no clue who filled out what.but i was just curious what others do in that situation.
 
One suggestion I heard recently on a training CD is to make sure you're the one who puts the forms in the bowl or box. You can make a quick note on it before you do. I haven't tried it yet, but I have an expo coming up in a few weeks. In the past I haven't made those types of notes. I ask that people fill the form out completely. A week later I call to thank everyone who came by the booth, answer any questions, and ask if there is anything I can do for them.
 
raebates said:
One suggestion I heard recently on a training CD is to make sure you're the one who puts the forms in the bowl or box. You can make a quick note on it before you do. I haven't tried it yet, but I have an expo coming up in a few weeks. In the past I haven't made those types of notes. I ask that people fill the form out completely. A week later I call to thank everyone who came by the booth, answer any questions, and ask if there is anything I can do for them.
i do this. I don't have a bowl or box out, actually. I wear my apron and collect the drawing slips myself and I look at the slip before they walk away. That way I can see if they didn't put their phone number and then ask them for it. Or I can see that they didn't answer the questions and ask them about the opportunity or a show. That way I am already qualifying my leads and know who I should follow up with right away and who can wait. :)
 
I wear an apron as well (it's a small black waitress one) and put the slips in there. It's easier to do that way. It's hard when you have a rush like that but try to think at every lull. I also was talking to people at one booth and would say, "Okay you want the newsletter, check here" so that helped me some!
 
I fill out drawing slips for people. I highly recommend this. I still have some out for people who want to enter if I'm busy with someone else. But me filling out the slips allows me to direct the conversation and guage how interested they are. Then I can write a quick note on the slip. I'm not even sneaky about it - sometimes I'll even say, "oh I'm going to write that down so I remember who you are" or something.
 
I'm gonna try this in a couple of weeks at my last booth of the season. I'm making a change in the way I do the slips in that I'm not giving anything away in a drawing to just "everyone"....the ladies who bring stickers and that. If I'm gonna do a drawing, I would like it to be someone who is genuinly interested. I'm planning on wearing my apron, which I usually do, and keeping the slips in my pockets. I'm getting a lot of good ideas here....keep them coming!!!
 

Frequently Asked Questions

What is a Busy Booth?

A Busy Booth is a high-energy event where a direct sales consultant engages with a large number of potential customers in a short period, typically at fairs, expos, or community events. The goal is to showcase products, generate leads, and make sales in a limited timeframe.

How do I prepare for a Busy Booth event?

Preparation involves several steps: selecting the right products to showcase, creating an inviting display, organizing promotional materials, and planning interactive activities to engage attendees. Additionally, having a clear strategy for collecting contact information and following up with leads is crucial.

What activities can I do to engage 47 people in 2 hours?

To engage a large crowd, consider hosting mini cooking demonstrations, offering product samples, and conducting fun contests or giveaways. Interactive elements like a spin-the-wheel game or a recipe challenge can also attract attention and encourage participation.

How can I effectively manage my time during the event?

Time management is key in a Busy Booth. Use a timer to keep track of each activity, and have a clear schedule for demonstrations and interactions. Delegate tasks to team members if possible, and ensure that you have a system in place for quickly processing orders and collecting contact information.

What follow-up strategies should I use after the event?

After the event, promptly follow up with leads through personalized emails or messages thanking them for visiting your booth. Include any special offers or additional information about the products they showed interest in. Consider scheduling follow-up calls or inviting them to a future event to maintain engagement.

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