Should I Display Spring/Summer Sample Products at My Shows?

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Discussion Overview

The thread explores the experiences and opinions of participants regarding the display of Spring/Summer sample products at shows. Participants share their thoughts on the benefits and drawbacks of showcasing new products during presentations.

Discussion Character

  • Opinion-based
  • Anecdotal

Main Points Raised

  • One participant, Erica, questions the value of displaying Spring/Summer sample products and notes a positive impression from a previous meeting where they were showcased.
  • Another participant, Doreen, mentions that while new products are nice to have, they are not essential, as older customers may feel they already own everything.
  • A different participant shares their experience of purchasing a large sample pack and successfully selling off unwanted items to recoup costs, emphasizing the importance of selecting popular products.
  • One participant, Shawnna, suggests that taking too many products might deter potential recruits and offers a strategy for displaying a limited selection effectively.
  • Another participant emphasizes using the catalog as a primary tool and suggests keeping the presentation simple without the need to carry all new products.

Areas of Agreement / Disagreement

Views differ among participants regarding the necessity and practicality of displaying new products at shows, with no clear consensus emerging.

Contextual Notes

Participants share personal experiences and strategies related to product display at shows, reflecting a range of approaches to engaging customers and managing product selection.

Who May Find This Useful

Consultants considering how to approach product displays at their shows may find the shared experiences and viewpoints relevant to their own practices.

kitchenqueen
Messages
420
This may seem dumb but I had a question for those who have already hosted shows with the new Spring/Summer catalogs....Did you have the Spring/Summer Sample products displayed at your shows? My recruiter had them set out at a meeting and I thought it looked terrific! Do you get the same reaction from customers? Are there any benefits to having them there as opposed to not having the new products there? I assume that it does but was wondering what everyone else thought. Thanks!!

Erica
 
New spring ProductsErica, Is nice to have the New Products but not needed Old customers kind of need to see new stuff cause they say thewy have EVERYTHING but they really don't . I have had 2 shows in March and have sold the Prep bowls and colored scrapers , and the Meat tenderizer. If you really talk about the new products you will sell them and in time see what you sell and only buy them for now. Doreen Future Director in Ct
 
One idea. I really wanted some of the new Spring products. The items I really wanted were only in the largest sample pack . So, what I did was order that pack -the $150.00 pack- and then sell off the stuff I did not want. I ended up recooping all my money! I really only wanted the prep bowls, the meat tenderizer, one of the colored spatulas, the stainless steel bowls and a couple others. It worked out great. Now I have what I think is gonna be big sellers and I was not out any money. I am in this business to make money not spend it. Oh, and have a great time. :)
Blessings,
 
You do not have to take all the products. If you take too many products, possible recruits think "that is too much stuff to carry. I don't want to have to carry all that stuff around". However, with the new spring products there isn't a lot, so you could take them all if you wanted. You might consider taking a scraper in 1 color, the trivet in another color, the towel, 1 stainless steel bowl and meat tenderizer for display. You could use some of the prep bowls and the new simple addition pieces in your demo. Or, if you want to take it all, just say something like "I normally don't carry this many products with me, but I am so excited about the new Spring lineup I just had to show you". I know when the cranberry colored stonewear pieces came out, I just took 1 piece to show the new color.

Shawnna :)
 
I was told by several sucessful consultant say that use the tool that works the best, your catalog, now your catalog, where the products are and talk about them. Only take the tools you need for the recipe and talk about the rest. Better still get yourguest to talk about them. If you yourself want the new products cool, but dont feel like you have to lug them with you.
Remember keep it simple for yourself and those potential recruits who are watching you.
 

Frequently Asked Questions

1. Should I display Spring/Summer sample products at my shows?

Yes, displaying Spring/Summer sample products at your shows can attract attention and showcase the latest offerings. It allows guests to see, touch, and experience the products firsthand, which can lead to increased sales.

2. How many sample products should I display at my shows?

It's best to display a curated selection of 5 to 10 sample products that highlight the season's themes and trends. This keeps your display manageable and allows you to focus on showcasing the features and benefits of each item.

3. What types of Spring/Summer products should I prioritize for display?

Focus on products that are popular for the season, such as outdoor cooking tools, grilling accessories, and fresh food preparation items. Highlighting seasonal recipes and meal prep solutions can also engage your audience effectively.

4. How can I effectively demonstrate the Spring/Summer products during my shows?

Incorporate live demonstrations using the sample products to show their functionality and versatility. Engaging your audience with interactive cooking sessions or recipe ideas can make the experience memorable and encourage purchases.

5. Will displaying sample products help increase my sales?

Yes, displaying sample products can significantly increase your sales. When customers can see and interact with the products, they are more likely to make a purchase. Additionally, showcasing seasonal items can create a sense of urgency and excitement around your offerings.

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