Newbie Asks: How to Increase Catalog Show Sales?

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Discussion Overview

The thread discusses various strategies for increasing sales during catalog shows, particularly for new consultants. Participants share personal experiences and suggestions on how to engage hosts and guests effectively.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, emphasizes the importance of having a personal website for catalog shows, especially for remote hosts.
  • Another participant shares their experience of offering small incentives for bookings and large orders to boost sales.
  • A participant mentions that maintaining regular communication with the host is crucial for encouraging guest participation and follow-up.
  • One consultant describes how providing recipes helped increase orders during their catalog show.
  • Another participant notes that turning a catalog show into a kitchen show can enhance host benefits if sales reach a certain threshold.
  • Several users mention the significance of host motivation and engagement in driving sales.
  • One participant expresses their surprise at how much there is to learn despite prior experience in hosting parties.

Areas of Agreement / Disagreement

Views differ on the best methods to increase catalog show sales, with no clear consensus on a single effective strategy.

Contextual Notes

Participants are primarily new consultants sharing their personal experiences and insights regarding catalog shows and host engagement.

Who May Find This Useful

New Pampered Chef consultants looking for ideas and strategies to enhance their catalog show sales may find this discussion beneficial.

pamperedape
pamperedape
Messages
300
Hi! I am VERY new at this and have a friend six states away who is thinking about doing a catalog show for me. Does anyone have any ideas as to how we could increase the sales for a catalog show?? Any fun things we could do? TIA!!!:)
 
Definately get a Personal Website as fast as you can. It makes a significant difference with catalog parties - especially those out of town!
Good luck!! :D
 
You could offer small incentives for those who book, become consultants, or who place large orders.
 
My first show was for a friend Florida. She did over $700. The key is to make sure that your friend (hosts) follows up. The website is important because they can go online to order and it saves you money in postage. I also gave out recipes as they ordered things and ended up having a few add additional products to their order before the show closed. I actually got another booking for a catalog show in Michigan after that show closed.

I don't think you need to keep the show open more than 2 weeks. Most of mine did not buy until the last week. It took the host calling to get them active. Once one bought they spread the word and others bought.

Make sure you keep in touch your your host to let her know what is going on. I think that host coaching is more important because you don't get to show off the products the host has to be motivated.
 
A friend of mine hosted a catalogue show all the way in Michigan (I'm in California) and what worked best was her ability to get in touch w/everyone she knew. Plus, I sent her plenty of catalogues and asked her to refer her guests to my personal website. That was my best show to date (I'm still new at PC). Just make sure you keep in contact with your host on regular basis.
 
  • Thread starter
  • #6
Thanks you all. Will I get a web-site when I actually complete my agreement, (will complete it tomorrow - payday!!) or is that something I have to do on my own??

Kimberly - when you say you gave out recipes - do you mean by email, or did you offer to send them a recipe card or something??
 
April,
You'll need to get a website separate from the kit agreement. As soon as you get your consultant number (via email), log onto Consultant's Corner and apply for a Pampered Chef debit card. You'll need that to submit shows and to pay for a website. While you're at it, I HIGHLY recommend having a separate bank account specifically for your PC money, so you can keep it straight from your household budget.
 
2 things I offerI don't do both, it's usually 1 or the other depending on my mood. if the catalog show is $400 or more I'll turn it into a "kitchen" show for host benefits. OR $400 or more in sales and I'll give you a $20 item (or combination that adds up to $20) for 1/2 off.
 
  • Thread starter
  • #9
Gosh, there is SO much to learn! I thought that since I have been hosting parties for years and years that I knew quite a bit. Turns out - I know NOTHING!!! YIKES!!!
 
ltkacz said:
I don't do both, it's usually 1 or the other depending on my mood. if the catalog show is $400 or more I'll turn it into a "kitchen" show for host benefits. OR $400 or more in sales and I'll give you a $20 item (or combination that adds up to $20) for 1/2 off.
Click to expand...

What host benefits, beyond the $15 additional free product are you referring to here? And how do you convert a show in a different state to a kitchen show?
 
You just change the type in PP or P3. If you have it designated as a catalog show and she reaches the $400 level just change it to a cooking show in PP/P3 and it will change her host benefits. Yes, all that changes is the amount the host will receive for FREE. The other "I'll give you a $20 item for 1/2 off" is her own incentive as a consultant (she eats that cost).
 
Chef Kearns said:
You just change the type in PP or P3. If you have it designated as a catalog show and she reaches the $400 level just change it to a cooking show in PP/P3 and it will change her host benefits. Yes, all that changes is the amount the host will receive for FREE. The other "I'll give you a $20 item for 1/2 off" is her own incentive as a consultant (she eats that cost).
Click to expand...

Unless they have just changed it, you can't change a catalog show into a cooking show (you can only step down, not up) -- so if you are offering to turn it into a cooking show at a certain point you have to enter it as a cooking show to start with.

I send the attached planner to each of my catalog hosts (I got it from someone here)
 

Attachments

Frequently Asked Questions

What are some effective ways to promote my catalog show?

To promote your catalog show effectively, utilize social media platforms to share your catalog and highlight specific products. Create engaging posts that showcase recipes or cooking tips using Pampered Chef products. Additionally, consider sending personalized invitations to friends and family, and encourage them to share the catalog with their networks. Offering incentives, such as a small prize for the highest sales or a raffle for participants, can also boost interest.

How can I encourage guests to place orders from the catalog?

Encourage guests to place orders by emphasizing the benefits of the products, such as their quality and versatility. Share personal stories or testimonials about how you use the products in your own kitchen. Offering exclusive discounts or promotions for catalog show attendees can also motivate them to make a purchase. Lastly, follow up with guests after they receive the catalog to answer any questions and remind them of the ordering deadline.

What types of incentives can I offer to boost catalog show sales?

Incentives can be a great way to boost sales at your catalog show. Consider offering a discount on their next purchase for those who place an order, or a free gift for orders over a certain amount. You could also create a tiered incentive system where the more they spend, the more rewards they receive. Additionally, hosting a drawing for a Pampered Chef product among all participants can create excitement and encourage more orders.

How can I use social media to increase my catalog show sales?

Utilize social media by creating event pages and sharing engaging content related to your catalog show. Post photos of featured products, share cooking tips, and create polls or questions to engage your audience. Live demonstrations or cooking videos can also attract attention and showcase the products in action. Encourage your friends and followers to share your posts to reach a wider audience and drive more sales.

What should I do if my catalog show sales are low?

If your catalog show sales are low, first assess your promotional strategies and consider reaching out to guests for feedback. You may need to increase your engagement by hosting a virtual party or offering additional incentives. Revisit your product offerings and ensure they resonate with your audience. Lastly, consider collaborating with other consultants or hosting joint shows to expand your reach and attract more customers.

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