Labeling Catalogs, Front or Back?

[BlessedWifeMommy]

Do you put your labels on the Front or Back of the catalogs? Or Both?

I was listening to a training on CC and the speaker said that they put them on the front. Just wondering your thoughts...

 

[raebates]

I put one on the front listing the host benefits.
I put my contact info on the back.
I put an address label with my website over the HO website inside the catalog where it talks about wedding registries.

 

[babywings76]

I put my info on the back. But old ones that I'm dropping off at places, I leave info on the front as well.

 

[legacypc46]

I put one on the front listing the host benefits.
I put my contact info on the back.
I put an address label with my website over the HO website inside the catalog where it talks about wedding registries.

Rae,
Have you posted your host benefits label before? If not, would you mine sharing it. I want to share this idea with the consultants on my team. Thanks!
leggy

 

[raebates]

I don't know if I have or not. Here it is as a PDF and in Publisher.

 

[BlessedWifeMommy]

I don't know if I have or not. Here it is as a PDF and in Publisher.

Thanks for sharing! :thumbup:

 

[raebates]

My pleasure.

 

[legacypc46]

Thank you Rae!

 

[DebbieJ]

thanks Rae!

 

[PCJen]

I do both when I give the host a packet and also for any that I hand out away from a show. Show catalogs just have a lable on the back.

 

[ChefBeckyD]

I don't know if I have or not. Here it is as a PDF and in Publisher.

Rae - you are a genius!

 

[maassl]

I don't know if I have or not. Here it is as a PDF and in Publisher.

Love this, thanks!

 

[chefann]

I put a small (30 to a page) label with my info on the front. Then I put a larger label (10 to a page) with the PC logo and my info on the back, plus the recruiting call label near the photo of the kit. I started putting the logo on my labels when someone at a vendor event walked up to me, picked up a catalog, and said, "What company is this? I don't know what you're selling." Of course, she missed the logo on the front cover, my shirt, my apron, and the tablecloth, too.

 

[BlessedWifeMommy]

I put a small (30 to a page) label with my info on the front. Then I put a larger label 910 to a page) with the PC logo and my info on the back, plus the recruiting call label near the photo of the kit. I started putting the logo on my labels when someone at a vendor event walked up to me, picked up a catalog, and said, "What company is this? I don't know what you're selling." Of course, she missed the logo on the front cover, my shirt, my apron, and the tablecloth, too.

Wow, boy was that dense!!!

 

[niclowther]

Someone told me once to put on front, but everyone automatically looks on back. My old catalogs had outlet sticker on front and my info on back.

 

[chefann]

Someone told me once to put on front, but everyone automatically looks on back. My old catalogs had outlet sticker on front and my info on back.

I always look on the back for consultant info, too, because most companies have a spot there (and so they don't lose valuable front cover photo space). But it's surprising how many consultants don't label/stamp their catalogs. In 7 years, I've worked a lot of vendor/craft/bridal events and have been given catalogs by a lot of consultants. I'd be willing to bet that about 1/3 of them had no contact info on them at all, or just a handwritten first name and phone number (often without an area code, and I'm in an area that has 10-digit dialing on all calls).

 

[niclowther]

I always look on the back for consultant info, too, because most companies have a spot there (and so they don't lose valuable front cover photo space). But it's surprising how many consultants don't label/stamp their catalogs. In 7 years, I've worked a lot of vendor/craft/bridal events and have been given catalogs by a lot of consultants. I'd be willing to bet that about 1/3 of them had no contact info on them at all, or just a handwritten first name and phone number (often without an area code, and I'm in an area that has 10-digit dialing on all calls).

I totally agree! I'm at these (and hosting them) all the time, and I think "why don't these people want customers to have their contact info?!"

But what I really love is when they dont want to give you a catalog or even a business card! I mean come on, I cant call you if I dont know your number!

 

[BlessedWifeMommy]

I always look on the back for consultant info, too, because most companies have a spot there (and so they don't lose valuable front cover photo space). But it's surprising how many consultants don't label/stamp their catalogs. In 7 years, I've worked a lot of vendor/craft/bridal events and have been given catalogs by a lot of consultants. I'd be willing to bet that about 1/3 of them had no contact info on them at all, or just a handwritten first name and phone number (often without an area code, and I'm in an area that has 10-digit dialing on all calls).

I don't understand why someone wouldn't label their catalog! I too have found many consultants just stamp their catalogs (and sometimes their stamp only has name and number). I think it is worth the extra to print labels, in my opinion it looks more professional.

 

[wadesgirl]

I always look on the back for consultant info, too, because most companies have a spot there (and so they don't lose valuable front cover photo space). But it's surprising how many consultants don't label/stamp their catalogs. In 7 years, I've worked a lot of vendor/craft/bridal events and have been given catalogs by a lot of consultants. I'd be willing to bet that about 1/3 of them had no contact info on them at all, or just a handwritten first name and phone number (often without an area code, and I'm in an area that has 10-digit dialing on all calls).

Me too! I don't even take them out of the package until I stamp them. There is no way anything leaves my office without my information on them.

I stamp the back side of my catalogs.

 

[gailz2]

I never thought about putting host benefit labels on, and I will certainly start doing so. I do put my info label on both the front and back.On the SB's I give hosts, I make sure to put my label over where PC tells them to call.

 

[Jules711]

I actually happily slap mine on the front of the current catalogs in the middle of the food b/c I don't find it appetizing and it breaks it up a bit . I like them on the front b/c I know immediately that it's labeled and haven't had a problem with people seeing it (at least not anyone that wouldn't have missed it on the back as well).

 

[Nanisu]

I have a stamp on the back with my info, and on the front a label in color that says "check out my website" with the website address on it. I put the one on the front on at an angle so that it is more eye catching.

 

[kaseydee]

I put a label on front & back. I listened to a cd that said put it on the front for sure & then another one said put it on the back also for those who are "blind" & don't see your label on the front. lol I put my vista labels that say Help Whip Cancer on them with all my info & then my regular PC info label on the back. I love your label Rae!

 

[raebates]

Rae - you are a genius!

Love this, thanks!

I love your label Rae!

Aww, shucks. Tweren't nothin'. Actually, I'm fairly certain that I creatively adapted the idea from someone else.

 

[etteluap70PC]

Right now I am putting on the front a:
Have you ever thought of doing what I'm doing (with a graphic of cash)
SM (60 to a page. Love this new size BTW!!!) label with my name, ph# & WS on the bottom left corner

Back:
30 to a page label looks something like... (waiting on my new stamp)
Paulette ******
Independent Consultant #34****
PH#
email
PWS

I also try to add a recruiting sticker either with the opp call# or one of the did you know recruiting stickers posted here a while back.

I also have started covering the part on the back that says to contact PC via pc.com. I want them to contact ME!!!