I needed a way to make sure I had at least 4 cooking shows in July and I wanted to target the special week of 21 - 25. I don't do shows on Wednesdays because of church but you could certainly change the dates to fit you. Since I was going to be purchasing the ingredients for the shows I only gave them 2 choices for recipes. I sent this out yesterday and I got 1 booking already. Hope this helps someone.