How Will You Justify the Cost...

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Discussion Overview

The thread explores participants' thoughts on justifying the cost of new sauces from Pampered Chef, particularly in comparison to similar products from competitors like Tastefully Simple. Participants share their experiences and concerns regarding pricing, customer reactions, and strategies for selling these sauces.

Discussion Character

  • Opinion-based
  • Anecdotal
  • Debate/contested

Main Points Raised

  • One participant mentions that customers reacted negatively to the price of the new sauces, especially when compared to cheaper alternatives.
  • Another participant shares their experience of not having to compete with Tastefully Simple, but facing challenges with store brands.
  • Several users express that they enjoy the flavors of the sauces but would not pay the listed prices.
  • One participant suggests offering promotions to make the sauces more appealing to customers.
  • Another participant notes that some products may sell themselves, and they prefer to focus on other new items instead of the sauces.
  • One participant discusses the potential for bundling sauces with other products to help justify the cost.
  • Some participants mention the high shipping costs associated with competitors, which could be a selling point for Pampered Chef sauces.
  • Several users express concern about the future of Tastefully Simple, with mixed feelings about its potential decline.
  • One participant emphasizes that they do not feel the need to justify the cost of the sauces, stating that customers will pay for quality if they desire the product.

Areas of Agreement / Disagreement

Views differ on the justification of the sauces' costs, with some participants feeling that justification is necessary while others believe the quality speaks for itself. There is no clear consensus on the best approach to selling the sauces.

Contextual Notes

Participants share personal experiences and opinions regarding pricing strategies and customer perceptions, reflecting a variety of market conditions and competitive landscapes.

Who May Find This Useful

Consultants looking for insights on customer reactions to pricing and strategies for selling new products may find this discussion relevant.

pampered1224
pampered1224
Silver Member
Messages
3,768
of the new Sauces to Customers? I just put mine out at work on my desk. Several people came up to look and they oo'd and ah'd over the names of them but when they caught the price, they pratically dropped the bottles.
Tastefully Simple has several sauces that come in 12 ounce sizes and are only $8.99. After the reaction I just got, I do not believe I can sell them at that price. Any ideas on how to reverse the negative we ARE going to get?
 
I have no idea. That is a good question. I do not have to compete with TS around here, so, they will not a problem for me. Competing with store brands that are much cheaper will be my problem though. I can use the line of our warranty and returns and all for the products but the sauces will be a different story.
 
good question, esp since they are not very strong. i have tried the ginger-wasabi as a glaze on salmon and it tasted nice, but it doesn't go very far.

perhaps this is PCs way of testing consumables again?
 
I've been wondering how this is going to work too.

I LOVE the flavor of both of the new sauces - but I know that I would NEVER pay $12.99 for one. I wouldn't even pay $8.99 for one...and I'm not sure that I'll ever even pay the supply order price for them, except for possibly a special occasion.
 
ChefBeckyD said:
I LOVE the flavor of both of the new sauces - but I know that I would NEVER pay $12.99 for one. I wouldn't even pay $8.99 for one...and I'm not sure that I'll ever even pay the supply order price for them, except for possibly a special occasion.
Click to expand...

ill probably never own the ginger-wasabi for this very reason.
 
I'm thinking of offerring my own special in March...if they spend $60 dollars or more, they not only get the silicone basting brush for free, they can save $2 on one of the sauces.
 
Some products may sell themselves in the catalog but I won't be specifically talking about the sauces. There are so many other new products to talk about that it doesn't worry me. Those new sizes of the collapsible bowl will be very popular in my area!
 
John,
One thing I just thought of is that TS has really high shipping costs for food products. Granted, I know they come directly to the door, but let's say that you bought 2 TS items, they'd be paying $6-7 in shipping for those two items. In general, if you have someone buying the sauce, they will generally order products too, so they are getting a "deal" on shipping. If not, then maybe you could ask people who seem interested and maybe they could split the shipping. Then, the price comes out relatively even.

I'm like Jennifer though, we don't have a lot of competition with TS down here. My good friend sells it, but most of my customers have never heard of it.
 
sorry for the double post, but another thing I just thought of....

I know you brought the sauces to work, so the focus is on just the sauces. But, if you took them when you did a show and had your host get a pkg of cream cheese and some crackers, then maybe a guest wouldn't have a problem adding it onto their order at the show where they are buying other products. Worth a shot!!!
 
I think these are all good ideas. A bundle with a sauce (or both), petite squares and a platter or cracker board is a good way to "hide" the cost of the sauces. It always amazes me that people pay as much as they do for TS sauces. If we let people sample them and get them hooked, they may be more inclined to overlook the cost. Especially if we offer dinner suggestions that use them.
 
I'd gladly pay the price for the Ginger Wasabi - yummy!
Probably not for the Spicey Pineapple sauce (it's good, but not THAT good IMO)

Funny, until this thread, I never looked at the price of these.
 
I heard from my director that Tastefully Simple was possibly going under... anyone else heard that? She suggested getting ahold of anyone that you know that sells and trying to recruit them. She said she heard from a pretty reliable source.
 
I'd actually hate to see TS go under -- they have lots of terrific products that we don't offer and I love. People around here do very well with selling TS.
 
I thought the same thing on the price! I didn't even notice the price until I went to order them on my supply order and thought, "Is that a discount price."

I'm not even sure I want to take them to my shows. My shows aren't always close together so it would be costly to open a bottle for every show. I don't think I would make enough commission to justify the cost of samples (IMO).

I would hate to see TS go out as well. I like some of their things.
 
pamperedlinda said:
I'd gladly pay the price for the Ginger Wasabi - yummy!
Probably not for the Spicey Pineapple sauce (it's good, but not THAT good IMO)

Funny, until this thread, I never looked at the price of these.
Click to expand...

I never looked either Linda!! I enjoyed the tasting in the Product Showcase room. I think these are yummy! They might not sell, but who cares? Maybe in a year and a half we'll get a bunch of these for free at conference, too!! The cake was good, but it was complicated to make (plus expensive to make) and too pricey to purchase. I sure did love getting them for FREE though!!:D
 
Chef Kearns said:
I never looked either Linda!! I enjoyed the tasting in the Product Showcase room. I think these are yummy! They might not sell, but who cares? Maybe in a year and a half we'll get a bunch of these for free at conference, too!! The cake was good, but it was complicated to make (plus expensive to make) and too pricey to purchase. I sure did love getting them for FREE though!!:D
Click to expand...

What cake?
 
pamperedlinda said:
What cake?
Click to expand...

Remember the lemon and chocolate cake mixes from a few years ago? And then they were giving away as many lemon cake mixes as you could carry at Conference, after they were discontinued....I had about 10 of them but ended up throwing half of them away because they sat in my pantry for so long.
 
ChefBeckyD said:
Remember the lemon and chocolate cake mixes from a few years ago? And then they were giving away as many lemon cake mixes as you could carry at Conference, after they were discontinued....I had about 10 of them but ended up throwing half of them away because they sat in my pantry for so long.
Click to expand...

Oh now I get it!!! I though she made a cake with the pineaple sauce :p and that would be expensive!

Yep, I think I wound up with 6 or 7 cake mixes, those were discontinued about the time I started. I made it twice and didn't like it either time :yuck: My housekeper love it though so I gave the rest of them to her.
 
I agree ... I don't think it's up to justify costs at all. They are what they are. If people want the product because it's unique they will pay what it costs. Just explain what is unique and high quality about it.
 
gailz2 said:
I'd actually hate to see TS go under -- they have lots of terrific products that we don't offer and I love. People around here do very well with selling TS.
Click to expand...

You will not have to worry about this. TS is not going under. I believe this info is posted on their web site...maybe it's just on the consultant site. TS is one of the company's that is debt-free. Heard if from a very reliable source---JILL Ceo/founder.
 
hmm, I agree. I never try to justify anything to my customers. This is what it costs. It is a quality product and you can either buy it out right or you can host and get it discounted. If you don't feel like it is worth either of those things to you. Well then it isn't. And nothing I say will change that. Personally, I love both. I will buy them when I want them :)
 
I also think that items like these sauces are a small luxury. Many people are cutting back on big luxuries. But if they still want to treat themselves, they'll get something little.
 
  • Thread starter
  • #25
Thank you. Very good points all the way around. And yes, I like TS as well but the shipping!!!! Yikes. So that taken into consideration the cost of a bottle of their $8.99 Merlot Sauce is about what, $15.99! And flavors they don't have, negativity fought. Thanks! I will say this, I can't wait to try them! I love the sound of both so... And you're right, some will, some won't and what does it hurt me anyway to have them in the catalog. It's not like I have to stock them!
(((Sometimes I can be just such a dumb blond!!!!)
 
pampered1224 said:
(((Sometimes I can be just such a dumb blond!!!!)
Click to expand...

Hey! I've warned you about that! :p
 
I think you'll like them, John. They're yummy!!
 
ChefBeckyD said:
Remember the lemon and chocolate cake mixes from a few years ago? And then they were giving away as many lemon cake mixes as you could carry at Conference, after they were discontinued....I had about 10 of them but ended up throwing half of them away because they sat in my pantry for so long.
Click to expand...

I still have a lemon one in my pantry. Guess I'll go throw it out now. LOL
 
I'm going to take 2 "sample" servings in my 2 oz pinch bowl sets (have 2 sets one for shows & one for home)
that way the bottle stays in fridge & I don't forget to unpack and refrigerate I will show the pinch bowls off and have pretzels in the snack bowls passed around in the chip and dip bowl so I'll be showcasing 4 products (total value $82.50 for a few pennies invested in the pretzels and sauces)
the bottle will last longer than offering over cream cheese.
 
Great idea Teresa! Just gotta watch out for those double dippers! LOL
 

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How will you justify the cost of Pampered Chef products to potential customers?

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