Follow up on Bookings or Sales Question

[WendyAebi]

Which do you think you have more influence over? Assume, if you can, that all other things are equal. (You have a decent turnout and you're "on" for your demo, for example) Is it easier for you as the consultant to boost sales or secure bookings?

 

[chefbilyeu]

As a consultant, I think it's easier for me to control bookings, if I have to choose. I think that most people come to a show with a "limit" on how much they can spend. I know that I can control what items I show, offer items that compliment what's on their order, and "sell" the products, but if someone only has $50 to spend, they will only spend $50, for the most part. That can go the other way though too...if someone has $100 to spend, but I don't do a good demo, cross selling, etc, she may walk away with a Scraper, and that's it.

But, back to bookings...I think that I have MORE control over bookings. If my demo is fun, I encourage theme shows, I talk about the host benefits, and then I do a good job at dating them at the end of the night, the bookings will be there. If I don't ask for bookings, I won't get them. But if I don't "sell" any products, people will most likely still buy something. Does that make sense???

 

[rwesterpchef]

I ditto Rebecca. I have much more control over their choice to host a show than I do how much their checkbook will permit them to spend.

 

[its_me_susan]

But, back to bookings...I think that I have MORE control over bookings. If my demo is fun, I encourage theme shows, I talk about the host benefits, and then I do a good job at dating them at the end of the night, the bookings will be there. If I don't ask for bookings, I won't get them. But if I don't "sell" any products, people will most likely still buy something. Does that make sense???

Would you please share some of the exact phrases you might use when checking someone out?

 

[Wildfire]

As a Pampered Chef consultant, I believe that I have more influence over securing bookings rather than boosting sales. This is because the success of a demonstration heavily relies on the number of bookings I have for future parties. If I have a decent turnout and am able to showcase the products effectively, it will naturally lead to more bookings.Additionally, securing bookings also has a domino effect on sales. The more parties I have scheduled, the more opportunities I have to showcase the products and make sales. On the other hand, boosting sales can be more challenging as it depends on various factors such as the budget and needs of the attendees. However, with a strong demonstration and the right approach, I can definitely influence and encourage attendees to make a purchase.In conclusion, while both boosting sales and securing bookings are important for the success of my business, I believe that securing bookings has a greater impact and is easier for me as a consultant to achieve.