Did My 12 Days of Christmas Pay it Forward Campaign Fall Short?

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Discussion Overview

The thread discusses experiences and opinions regarding a participant's first attempt at a "12 Days of Christmas - Pay it Forward Campaign." Participants share their thoughts on how to communicate the campaign's outcomes in an upcoming newsletter.

Discussion Character

  • Opinion-based
  • Anecdotal

Main Points Raised

  • One participant, identifying as a consultant, shares that their campaign had 8 hosts but did not generate much interest, resulting in only $215 in sales.
  • Another participant suggests framing the newsletter positively by highlighting the support provided to a needy family, despite not reaching the initial goal.
  • Several users mention that it may be best to avoid negative language in the newsletter, focusing instead on gratitude for those who participated.
  • One participant expresses a preference for wording that emphasizes the positive impact made rather than the shortfall in goals.

Areas of Agreement / Disagreement

Participants generally agree on the importance of maintaining a positive tone in the newsletter, though specific wording suggestions vary.

Contextual Notes

The discussion reflects personal experiences related to fundraising efforts within the context of holiday campaigns and community support.

Who May Find This Useful

Consultants looking for insights on communication strategies for community campaigns and how to frame outcomes in a positive light may find this discussion relevant.

kristina16marie
Gold Member
Messages
872
So this was my first year doing the 12 Days of Christmas - Pay it Forward Campaign. I had 8 hosts participating but they all fizzled. Everyone said they asked people but no one was interested. I'm definitely going to try again next year. This year I was doing the "Pay it Forward" style where I am contributing a portion of my commission to buy a needy family from my church a full Christmas dinner. So far I've only got about $215 in sales. :(

So here's my question: In my January newsletter that I'll be sending out, do I grin & bear it and say that the campaign went great and helped a needy family, or do I say we didn't reach our goal so maybe next year more people will want to help out? I'm just not sure which way to swing it? Your thoughts?
 
How about something along the lines of, "We weren't able to do quite as much as I'd hoped, but we were able to brighten a needy family's Christmas."
 
If you say something, don't say anything negative. I like Rae's wording. Either that or don't say anything at all.
 
I wouldn't even say that you didn't quite do what you'd hoped. I'd say something like "Thank you to those who participated in my 12 days... We helped brighten a family's Christmas. My goal is to help even more people next year."
 
I actually prefer Beth's wording. There really isn't any need to point out a negative.
 
  • Thread starter
  • #6
Thanks guys! As always, I appreciate your wisdom on these matters!
 

Frequently Asked Questions

What is the "12 Days of Christmas Pay it Forward Campaign"?

The "12 Days of Christmas Pay it Forward Campaign" is a charitable initiative organized by Pampered Chef, where consultants and customers participate in activities or donations over a 12-day period leading up to Christmas. The goal is to spread kindness and support local communities through various acts of giving.

How can I tell if the campaign was successful?

Success can be measured in various ways, including the amount of donations raised, the number of participants involved, and the impact made in the community. Feedback from participants and beneficiaries can also provide insight into the campaign's effectiveness.

What were some challenges faced during the campaign?

Challenges may include low participation rates, difficulty in reaching fundraising goals, or logistical issues in organizing events. Additionally, external factors such as economic conditions or competing holiday activities may have affected engagement.

How can we improve future campaigns?

Future campaigns can be improved by gathering feedback from participants, enhancing marketing efforts to reach a wider audience, and creating more engaging activities that resonate with the community. Collaborating with local organizations can also help boost participation and impact.

What should I do if I feel my contributions were not impactful?

If you feel your contributions were not impactful, consider reaching out to the campaign organizers for feedback. They may provide insights on how your efforts contributed to the overall goal. Additionally, reflect on what you can do differently in future campaigns to enhance your impact.

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