Cash and Carry - Doing Shows Differently

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Discussion Overview

This thread explores the practice of cash and carry sales at cooking shows, with participants sharing their personal experiences and approaches to handling product availability during events.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, shared an experience where a guest unexpectedly took a Season's Best from the display, leading to a discussion about the practice of cash and carry at shows.
  • Another participant mentioned that they do not carry cash and carry items at shows to avoid being left with unsold stock at the end of the season.
  • Several users noted that they occasionally sell or give away items like the Season's Best at fairs or booths, but do not typically offer them during cooking shows.
  • One participant shared that they have given away items as hostess gifts, which guests appreciated.
  • Another participant recounted a similar experience with a different product, indicating that some consultants may adapt their approach based on the situation.
  • One participant expressed that they keep small items on hand for cash and carry sales and communicate this availability to guests to enhance sales opportunities.

Areas of Agreement / Disagreement

Views differ on the practice of cash and carry at cooking shows, with some participants supporting the idea while others prefer not to engage in it.

Contextual Notes

Participants shared a variety of experiences related to product sales at shows, highlighting different strategies and preferences regarding immediate sales versus traditional ordering.

Who May Find This Useful

Consultants interested in exploring different sales strategies at cooking shows may find the shared experiences and viewpoints relevant to their practices.

M
mrshamel3808
Gold Member
Messages
435
Ok, so I had a show for my mom Friday and one of her guests (someone I know from our church) was interested in the Season's Best that I had brought for people to look through. I didn't realize what she was asking when she asked if I could just add it to her order when I was checking her out so when she walked out with it I was a little surprised! I guess she figured I had them there to sell immediately! It doesn't hurt me because I put it on her order form so she paid full price and I'll just keep the one that comes in the shipment, but I wondered if anyone else keeps little items like that at shows and works it the way my sale ended up? I know for booths at fairs and stuff consultants sometimes do Cash and Carry but I wondered if anyone ever does it for their cooking shows?
 
No, I just 'add' it to their order. I don't carry 'cash n carry' at shows and then just replace on their order. I wouldn't want to get stuck at the end of the season with any.
 
A couple times I've had someone buy a SB from me but that's all they wanted to order.
 
I try to have extras with me at fairs/booths b/c people will ask to buy just the seasons best. I don't offer to sell them at shows.
 
It happens to me all the time. I make a practice of having a few on hand to sell at the show or simply giove away
 
I give mine away as hostess gifts and have the guest sign them. It is kind of a remember type cook book. They r so inexpensive and the host really appreciates it.
 
I've actually had this happen with a bottle of the Sweet Sprinkles. I had a jewlery consultant expect that she just took the display one. Since that is how she runs her business. I had a spare, so I just did it that way for her. Oh and she didn't want to order anything else. Good thing the one I had on display wasn't opened.
 
Hi there! Thank you for sharing your experience with us. I have definitely had similar situations happen at my shows as well. It's always great when guests are interested in purchasing products right then and there, but it can catch us off guard if we're not prepared for it. I do keep a few small items on hand for cash and carry sales at my shows, but I always make sure to communicate with my guests that these items are available for immediate purchase. This way, they know that they won't have to wait for their order to arrive and can take their new products home with them that day. It's also a great way to showcase some of our popular items and generate more sales. Thanks for bringing up this topic and I hope it helps others who may be considering implementing cash and carry sales at their shows as well. Happy cooking!
 

Frequently Asked Questions

What is Cash and Carry in the context of Pampered Chef?

Cash and Carry refers to a sales method where consultants bring products to shows and allow customers to purchase items on the spot. This approach enables immediate sales and provides customers with the opportunity to take their purchases home right away, enhancing the shopping experience.

How does Cash and Carry differ from traditional Pampered Chef shows?

Traditional Pampered Chef shows typically involve taking orders for products that are shipped later. In contrast, Cash and Carry allows customers to buy products directly at the show, eliminating the wait time for delivery and making the shopping experience more immediate and engaging.

What are the benefits of using Cash and Carry at shows?

Cash and Carry offers several benefits, including instant gratification for customers, increased sales volume during events, and the ability for consultants to showcase a wider variety of products. It also simplifies the ordering process and can lead to higher customer satisfaction.

What types of products are best suited for Cash and Carry shows?

Products that are popular, easy to transport, and have a lower price point tend to work best for Cash and Carry shows. Items like kitchen tools, gadgets, and small appliances are often great choices, as they can attract impulse buys and are appealing to a wide audience.

How can I effectively promote a Cash and Carry show?

To effectively promote a Cash and Carry show, use social media, email newsletters, and personal invitations to generate interest. Highlight the immediate availability of products, any special discounts or bundles, and create excitement around the event. Consider offering incentives for attendees who bring friends or make purchases at the show.

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