15 Pieces Stoneware Sold Today 1 Show My September Stoneware Prize Sheet Works.

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SUMMARY

The discussion centers around a successful sales strategy for stoneware, specifically the September Stoneware Prize Sheet, which resulted in over $1070 in sales from 15 pieces sold at a recent show. The strategy involves incentivizing purchases with a prize sheet that allows customers to select rewards based on their purchases. Participants expressed interest in replicating this method, highlighting its effectiveness in boosting sales and customer engagement. The conversation also touched on the importance of tracking sales towards consultant incentives and the potential for future bookings.

PREREQUISITES
  • Understanding of direct sales techniques
  • Familiarity with stoneware products, specifically New Traditions™ and Classics®
  • Knowledge of customer engagement strategies
  • Experience with sales tracking and incentive programs
NEXT STEPS
  • Research effective direct sales strategies for home shows
  • Learn about customer incentive programs and their impact on sales
  • Explore best practices for creating engaging prize sheets
  • Investigate tracking methods for sales and consultant incentives
USEFUL FOR

Direct sales consultants, home show hosts, and anyone involved in selling stoneware or similar products who seeks to enhance their sales techniques and customer engagement strategies.

cbord
Messages
282
I had a show this afternoon, so far sales are $1070+ with 15 pieces of stoneware sold. 2 Bookings possible 1 more and 2 more orders to add.


Here's the sheet I am using for month. I will carry thes same one to each show and once blank is filled guest will have to select another prize You will notice there's 36 prizes, so I know when I reach my goal.

Charlene
 

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can you tell me what you are doing with this?
 
I'm curious what you are doing with this too. I'll try anything to increase stoneware sales this month!! I love incentives!
 
  • Thread starter
  • #4
I show the sheet at very begining of show.

I always tell me guest that I am short and to the point. I know they want to know what prizes they can get today. So I always tell them how they can win stuff. Today we played September Stoneware Prize Sheet and Pampered Poll with $1 squares. Ther person who won the pool added a $26 stoneware to her order!!!

Explain the September Stoneware Sheet as follows:
Since the special this month is stoneware and not all the stoneware is on sale. I would like everyone to have a little prize when then buy any stoneware. I let the guest know the sheet will be place in middle on floor or on coffeetable. As soon as they put a piece of stoneware on their order form they should grab the list and make their choice of of what they want. Once a space is taken no one can select that line. I passed the list around before setting it on the coffeetable. I printed it on Pink cardstock. I was pleased how fast they started grabbing the sheet. Guest can select one space for each piece they purchase. I will give the hostess the items to put in their bags.

Now the dip mixes are 1 packet out of box with instructions printed on labels.

Now my next show I will bring the same sheet partially filled.

I am thinking of doing this every month. The quest love prizes, they really like selecting off the list. And no one select the $ off ones as of yet.

Today's show was large 27 guest.

I know my hostess is selecting 2 pieces at least so she will get to fill in spaces also.

If you have any questions please post. If I don't answer I will in morning.


Charlene
 
what are the little gifts you are giving away?
 
This sounds like a neat idea to try. Are you planning to only let those at the show get the prize, or outside orders too?

btw, great job on selling all those stones!
 
cbord said:
I will give the hostess the items to put in their bags.


Do you already have all of these items from the supply order?
 
  • Thread starter
  • #8
More info on this.1. I want to be the only only one with this sheet. I hadn't thought of outside orders. For the time being I will bring it for kitchen shows and for outside orders I will select prize for the guest.

2. All the prizes I select to put on sheet I already had on hand. All the prizes are items you can purchased as door prizes.

3. Hostess putting prizes in bags- I choose this for this show because I knew I see this hostess all the time. Now the shows where I don't see hostess regualrly, I will take the remaining prizes with me to show and give guest at show.

Charlene
 
so everyone who buys a stone, puts their name on the sheet - and then everyone on the sheet gets a prize? Are you giving them the prize right then and there or do you mean the host puts it in a bag, by that meaning when she bags up the orders?

I've never done Pampered Pool so I don't really understand what that is all about.

sorry for so many questions. I have a show Friday and would really like to increase my stoneware purchases.....I'm surprised by how much its not moving for me. Seems like everyone I run into wants the classic stones right now!
 
Are they buying the classic stones? Whiile they are not part of the host & guest specials they do count towards the consultant incentive.
 
no! because they're not on sale!
 
  • Thread starter
  • #12
I give the prize to everyone who purchase a stone.I am tracking when I sell 36, knowing some won't count toward our consultant incentive.

When you give out the prize is totally up to you. I chose to give the hostess from yesterday the prizes to put into guest's bags. Now another show I have whcih is an hour away, I will bring the prizes and hand them out myself when checking out the guest.

One guest did purchase the Deep Covered Baker and 1 other purchase a classic stone which I know doesn't count toward my stones. But they loved the free gift.

I really want to sell the 36 stones, but if I sell 36 stones in a mix of classic and New Traditions- I figure I would probally have at least 12 New Traditions sold and earn 1st level and received commission on others.

So if this sheet increases by sales, increase customer database and $$ I am happy.

Remember you can decrease the number on list.

Charlene
 
cbord said:
One guest did purchase the Deep Covered Baker and 1 other purchase a classic stone which I know doesn't count toward my stones. But they loved the free gift.

I really want to sell the 36 stones, but if I sell 36 stones in a mix of classic and New Traditions- I figure I would probally have at least 12 New Traditions sold and earn 1st level and received commission on others.

The September Consultant Sales Promotion email from PC looks to me like it says that the deep dish and classic stones are included. Am I reading something wrong?

Sales of all New Traditions™ and Classics® Stoneware, including pieces in the half-price combination and gift set, count toward this promotion. Stoneware selected by hosts using their host program rewards — including Free Product Value, half-price products, discounted products, Host Specials and the Booking Benefit — also count toward this promotion.

Tasha
 
  • Thread starter
  • #14
tlennhoff said:
The September Consultant Sales Promotion email from PC looks to me like it says that the deep dish and classic stones are included. Am I reading something wrong?

Sales of all New Traditions™ and Classics® Stoneware, including pieces in the half-price combination and gift set, count toward this promotion. Stoneware selected by hosts using their host program rewards — including Free Product Value, half-price products, discounted products, Host Specials and the Booking Benefit — also count toward this promotion.

Tasha

Thanks I thought is was just the Traditions. Well I have -17!!!!!!

Charlene
 
For OUR incentive, all the stoneware counts, even what the host chooses for free, 60%, half, and discounted. Also, the gift set in included, too.

For GUESTS & HOST SPECIAL, it's just the NT stoneware, excluding the new covered baker.
 
Yes, kinda like the cookware promotion they had before.
 
Thanks for sharing that great idea! I will try it at my 1 and only Sept. show for my Fall preview!
 
This is great, However, remember you may spend more than the promotion is worth!
my goal is the top level $75 if I were to give away a product around $2.00 I have "spent" $ 72
Teresa
 
  • Thread starter
  • #19
Rough addition of prizes on prize list.I roughly add what I have on prize list. It would total around $30, so that's less then $1 a person.

If this is too much for you to give, put more nylon scrapers, more twizit and citues peelers and season's best. I haven't had a chance to figure the commission onthe pieces I am getting commission, but I know its going to be over the $30. The commission for baker is around $13.

I always figure if I can give each guest a prize for around $1, I will still make money. Once the guest spends $5 (which is $1 in commission) I will make profit.

After each show I put the cost of my prizes in the expense for that show.

Charlene
 
cbord said:
I had a show this afternoon, so far sales are $1070+ with 15 pieces of stoneware sold. 2 Bookings possible 1 more and 2 more orders to add.


Here's the sheet I am using for month. I will carry thes same one to each show and once blank is filled guest will have to select another prize You will notice there's 36 prizes, so I know when I reach my goal.

Charlene

Awesome results, Charlene! Love your idea! Thanks for sharing with all of us.
 
  • Thread starter
  • #21
22 and counting!!!!!


Charlene
 
Charlene,
Congratulations, You're over 1/2 way there!!

I didn't intend for my last post to be negative!

I understand, you're making more on commission. I have been in business for nearly 13 years so I've learned to be aware of what I am spending to "EARN" the current promotion. I have a whole closet of small giveaways that I use at my shows. (sometimes I give a $10 product for washing dishes)

I think it's a great idea, just wanted to throw out there to the "superstarters" that they may spend more if they do this than the promotion is actually worth.


I give every customer who purchases $50 or more the Season's Best., I host a Host Appreciation Brunch every December for hosts who have $500 + shows. Everyone in attendance receives a goodie bag, door prizes and I give away open stock pieces of cookware. The whole event with food and gifts is very costly, but I feel its worth it and they usually book 2 x a year so they can increase their ticket chances. Many of them look forward to it & have already been asking if I'm doing my chocolate fountain again this year.


I do not rely on PC to pay bills it is for my Longaberger "addiction" and fun things like taking our family to Hawaii this past summer for my son's graduation.
But, I know some depend on it for childcare, dance tuition etc.

Teresa
 
  • Thread starter
  • #23
Teresa Lynn said:
Charlene,
Congratulations, You're over 1/2 way there!!

I didn't intend for my last post to be negative!

I understand, you're making more on commission. I have been in business for nearly 13 years so I've learned to be aware of what I am spending to "EARN" the current promotion. I have a whole closet of small giveaways that I use at my shows. (sometimes I give a $10 product for washing dishes)

I think it's a great idea, just wanted to throw out there to the "superstarters" that they may spend more if they do this than the promotion is actually worth.


I give every customer who purchases $50 or more the Season's Best., I host a Host Appreciation Brunch every December for hosts who have $500 + shows. Everyone in attendance receives a goodie bag, door prizes and I give away open stock pieces of cookware. The whole event with food and gifts is very costly, but I feel its worth it and they usually book 2 x a year so they can increase their ticket chances. Many of them look forward to it & have already been asking if I'm doing my chocolate fountain again this year.


I do not rely on PC to pay bills it is for my Longaberger "addiction" and fun things like taking our family to Hawaii this past summer for my son's graduation.
But, I know some depend on it for childcare, dance tuition etc.

Teresa


I didn't take it negatively, I was just explaining the cost for new people.


Could you give more details on tickets amd hostess brunch. I really like that idea.


Charlene
 
I am one of the people that will spend more money than the promotion is worth trying to earn it. It is the drive to earn it that I love. I made an awesome host because I couldn't get enough free stuff!
 
Sure,
First they get a very fancy invitation I print, with confetti This is the only time they are NOT allowed to bring a guest it is for my hosts only!! & they do ask I'm very firm!
Their commissionable sales must be $500 to be asked.
I use linen napkins, my china, placecards they can take home, (I personalize pears or pomegranates tied with ribbons and raffia) ice sculptures in the middle of my shrimp, chocolate fountain, etc. it is VERY festive and elegant. I want them to FEEL appreciated and welcome! I also serve champagne & non alcoholic sparkilng cider.

To earn tickets:
1 for every $500 in sales
1 for each recruit signed from their show
1 for each held booking
My host with highest sales is honored with a special gift at her plate.
My goodie bags are filled with sink fizzes, i-slices, the hand and lotion samples, twixits & the current recipe cards.
(this year I may do something different).
Door prizes are cookbooks, small stoneware pieces, etc. I give them away during the meal & while they are mingling.
This year I may give away the trivets
I have served them buffet style and a sit down they have enjoyed both. The one thing I DON'T do is to use ANY PC pieces to serve from. I pull out my pedastal cake plates etc.

They always beg to buy from my inventory so before they leave my closet is usually emptied onto the floor and all over my office.



I don't use the tickets like you get at a carnival. When I go thru the show stats I make the "tickets" out of cardstock stars that I rubber stamp and embellish with glitter or something else fun. I INCLUDE them in their invite.
They turn them into my basket when they come in the door. It helps me keep my sanity that day not trying to remember who gets what & they only get their stars in if they are in attendance.
Sorry this is so long hope it helps!
Teresa
 
Teresa, how many people do you typically have at this brunch?
 
Oh Teresa, I bet your hosts LOVE you. I know I would.
 
I'm tempted to book a show for you just so I can get the invitation! WOW....sounds great.....I'm sorta glad that you live far away from me so you don't steal any of my customers!!! lol
 
I know Linda, I was just wondering how you promote this to your new hosts and guests so that they have an idea of how fabulously you treat your hosts with the most.
 
I know a Southern Living at Home consultant who does something similar to this. I guess she's been doing the biz for so long that she gets a lot of incentives. She has a Christmas party at her house for her hosts that reach a certain level of sales throughout the year and gives them each a gift, I think they do it as a 'white elephant' or 'dirty Santa' game.

Maybe one of these days I can do something like this! Right now I'm just planning a Mystery Host party to celebrate my first year in PC. I'm giving Season's Best to everyone who orders. I think I may give everyone who comes a twixit and a coupon for 10% off their next order with me. I'm also going to have prize drawings with some extra items I have around here too. I'm going to give away the Host benefits in 3 lots: 2 people are going to split the FPV, 1/2 and discount and one person will get the monthly host special - I'm doing this in October so I think someone will be happy to save 60% on a knife. Should I do it differently? I was thinking about giving one person the whole shebang, but thought it might be nicer to spread it around.
 

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