Will offering a lower spend amount for the guest special increase sales?

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Discussion Overview

The thread explores the impact of offering a lower spending threshold for guest specials on sales performance. Participants share their personal experiences and ideas regarding incentives and promotions to encourage purchases at shows.

Discussion Character

  • Exploratory
  • Opinion-based
  • Anecdotal

Main Points Raised

  • One participant, identifying as a consultant, mentions jazzing up a flyer to include multiple guest specials, suggesting it could increase show totals through price point incentives.
  • Another participant shares their experience of offering a "Picks" basket for guests spending $60 or more, noting that many chose less expensive items like nylon scrapers over pricier options.
  • Several users express interest in promoting cookware, with one participant highlighting the half-price saute pan as a potential incentive for sales.
  • One participant discusses the financial breakdown of a guest order, illustrating how even at lower commission rates, consultants can still earn from sales while accumulating points for promotions.
  • Another participant appreciates the math shared in the thread, indicating a desire to implement similar strategies to boost sales.
  • Some participants express enthusiasm for the guest special idea, considering it a way to increase sales and earn points, while others ponder the implications of lowering the spending threshold.
  • A few participants raise concerns about ensuring customers receive receipts for items purchased, especially for items with lifetime guarantees.

Areas of Agreement / Disagreement

Views differ on the effectiveness of lowering the spending threshold for guest specials, with some participants supporting the idea while others express caution regarding potential impacts on earnings.

Contextual Notes

Participants share a variety of personal experiences and strategies related to sales at Pampered Chef shows, focusing on guest specials and incentives without implying any official guidance.

Who May Find This Useful

Consultants looking for ideas on how to enhance sales through guest specials and promotions may find the shared experiences and suggestions relevant.

ivykeep
Gold Member
Messages
629
This came as a plain flyer, so I jazzed it up a bit and added the knives for August so I can do all the guest specials on one place.

I like that it can increase my show totals by giving a price point incentive and the Saute pan special will go towards Pan-o-rama!
 

Attachments

How much is that all costing you in the end? (I am awful with #s)

I did a "Picks" basket for anyone who spent $60 or more at my show last weekend. I filled a small dots bowls with small items like:
nylon scrapers
twixit clips
dill samples (from years ago)
BBQ rubs
Bamboo tongs
etc

and anyone who spent $60 or more got to pick something. I was amazed at how many people picked nylon scrapers rather than the more expensive items!
 
dannyzmom said:
and anyone who spent $60 or more got to pick something. I was amazed at how many people picked nylon scrapers rather than the more expensive items!
It's because they're so useful, and people don't pay attention to how inexpensive they are. :)
 
I like this idea although I am looking for ideas so promote purchasing cookware - Although the 1/2 price saute pan is a nice incentive and earns points
 
Guest order: $100
Retail pan: 38
Total retail: 138
Guest pays: 119
Cons. covers: 1920% commission: 27.60
22% commission: 30.36
24% commission: 33.12
25% commission: 34.50So even if you're at the 20% commission mark, you're still making 8.60 on this sale. Plus getting 38 points for Pan-o-Rama. And trip points.
 
Thanks for the Math Ann:) Your sure are on top of things.
 
Thank you Ivy - great idea. I am going to use yours to hopefully elevate my sales in August.
 
Hmmmm, I really like that special idea. I don't have many shows this month (or as many as usual), so that may be a way to rack up more Pan-a-Rama points.

Anyone have any other ideas out there??? I may just try this for the other three shows I have this month. I had one show August 1st but nobody bought cookware, despite making the Turtle Fudge Skillet cake as one of the recipes. However, the host is contemplating signing up, so that would be cool!:)
 
I would add the saute pan to the hosts order, get her discount minus your commission.
 
That is a good idea to add the saute pan to their order as an extra freebie. I might have to do that.
 
Great flyers!! But, I think I'll add a booking as a requirement. Something like, "Order $100 and book a show, and get a saute pan 1/2 off."

I might try it in my two shows this week!
 
DebbieJ said:
I would add the saute pan to the hosts order, get her discount minus your commission.
Just make sure that doesn't change the "level" of freebies for your host!
 
DebbieJ said:
I would add the saute pan to the hosts order, get her discount minus your commission.

But what about a receipt for that person. They wouldn't have one then.
 
Chef_2_Four said:
But what about a receipt for that person. They wouldn't have one then.
That would be my concern too, especially because it's a lifetime guarantee item. I personally would just eat the extra $$$ so the customer could have this item on her receipt.
 
pamperedbecky said:
That would be my concern too, especially because it's a lifetime guarantee item. I personally would just eat the extra $$$ so the customer could have this item on her receipt.


That is a great idea...I would do the same thing....:D
 
pamperedbecky said:
That would be my concern too, especially because it's a lifetime guarantee item. I personally would just eat the extra $$$ so the customer could have this item on her receipt.

That is what I will do...I think it would be different if it had no warranty or a 1 yr. You only save $9.50, I know it's money but you will be making commission off of it too, like Ann had mentioned.
 
I love the guest special idea. I have found in my last few shows people weren't spending as much, do you think this will encourage them to spend 100 to get the saute pan at 1/2 price??? Would it be bad to lower the amount they need to spend??? Maybe to $80??? I really want to earn lots of the cookware...any ideas???
 
I love this idea too - why not offer it all months of the pan-o-rama!
I think I'm going to "borrow" this idea for my booth at the Fall Fesival in October! They always love a bargain there!
 
Last edited:
amerrigan said:
I love the guest special idea. I have found in my last few shows people weren't spending as much, do you think this will encourage them to spend 100 to get the saute pan at 1/2 price??? Would it be bad to lower the amount they need to spend??? Maybe to $80??? I really want to earn lots of the cookware...any ideas???

If you do the math (thanks Ann!), you would be making less on the order, but if you think that a lower amount would encourage more guests to purchase, you could try...

Guest order: $80
Retail pan: 38
Total retail: 118
Guest pays: 99
Cons. covers: 19

20% commission: 23.60 - 19 = 4.60
22% commission: 25.96 - 19 = 6.96
24% commission: 28.32 - 19 = 9.32
25% commission: 29.50 - 19 = 10.50
 

Frequently Asked Questions

Will offering a lower spend amount for the guest special increase sales?

Yes, offering a lower spend amount for the guest special can increase sales. It makes the promotion more accessible to a wider range of customers, encouraging more people to participate in the event and make a purchase.

How does a lower spend amount affect customer participation?

A lower spend amount typically leads to higher customer participation. When guests feel that they can qualify for a special offer without having to spend a lot, they are more likely to make a purchase, which can boost overall sales.

What are the potential downsides of lowering the spend amount for guest specials?

One potential downside is that it may reduce the overall profit margin on sales if the lower spend amount leads to higher discounts. Additionally, it could lead to customers expecting lower spend amounts in the future, which may affect future promotions.

How can I effectively communicate the lower spend amount to my guests?

To effectively communicate the lower spend amount, use clear and engaging messaging in your invitations, social media posts, and during your presentation. Highlight the benefits of the guest special and how easy it is to qualify, making sure to emphasize the value of the products being offered.

Are there specific products that work better with a lower spend amount for guest specials?

Yes, certain products that are lower in price or have a high perceived value can work better with a lower spend amount. Items that are popular or frequently purchased can encourage guests to buy more, while still qualifying for the special, thus increasing overall sales.

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