Prepping for HWC Campaign: What's Coming in Summer 2021?

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Discussion Overview

The thread discusses the upcoming HWC campaign for summer 2021, focusing on product announcements, fundraising strategies, and communication from the Home Office (HO). Participants share their thoughts on past experiences and potential changes to the campaign.

Discussion Character

  • Exploratory
  • Opinion-based
  • Anecdotal

Main Points Raised

  • One participant expresses a desire to know the product lineup for the HWC campaign early to prepare for summer outreach.
  • Another participant mentions that information about the products typically leaks out after the Leadership conference.
  • Several participants note that changes to the HWC campaign were discussed at the conference, particularly regarding product selection and the potential return of the "Round Up" option for donations.
  • One participant shares a positive experience fundraising in May, combining it with another cause.
  • Another participant recounts their experience with a raffle for a gift certificate tied to the HWC show, expressing frustration over a lack of communication from HO regarding donation options.
  • One participant reflects on their fundraising results from a previous HWC campaign, noting the amount raised and their near achievement of a reward.

Areas of Agreement / Disagreement

Views differ on the effectiveness of past HWC campaigns and the communication from HO, with some participants expressing frustration over the lack of information while others focus on the potential for future improvements.

Contextual Notes

Participants share personal experiences related to fundraising efforts and the impact of product selection on their campaigns. The discussion reflects a community engaged in planning and strategizing for upcoming events.

Who May Find This Useful

Consultants interested in fundraising strategies and product information for the HWC campaign may find the shared experiences and insights relevant.

C
Chef Diane
Messages
498
I know Im thinking way far ahead but.....when do we find out what products will be out for the HWC campaign? I'd like to start very early contacting people and get a jump start on my summer. I know it wont be til atleat Feb or so. Just wondering :cool:
 
After the Leadership conference everyone who went will know and it will usually leak out.
 
There was something mentioned at Conference that HO was going to be looking into changing HWC a little. The total raised was down in 2006 compared to 2005.

I think it was the product selection. And they need to bring back the "Round Up" option for HWC. When I first joined, RUFTH was only 6 months a year, so guests in May could round up for HWC. A lot of folks would add $5 to their order.
 
  • Thread starter
  • #4
I like fundraisingin May, it's like doing 2 fundraisers in 1 and if you're already doing a cancer fundraiser its a doubly good cause.
 
chefann said:
There was something mentioned at Conference that HO was going to be looking into changing HWC a little. The total raised was down in 2006 compared to 2005.

I think it was the product selection. And they need to bring back the "Round Up" option for HWC. When I first joined, RUFTH was only 6 months a year, so guests in May could round up for HWC. A lot of folks would add $5 to their order.
Click to expand...

I put in a call this last May about that because I made up a gift certificate that was only redeemable for the HWC show I was holding and raffled it off and all the raffle money went for donations for the HWC and I remembered there being 2 different things, one for rounding up for HWC and the other for the RUFTH so the person I spoke to told me that the round up donations on a HWC show would go for the HWC.
 
jdavis said:
I put in a call this last May about that because I made up a gift certificate that was only redeemable for the HWC show I was holding and raffled it off and all the raffle money went for donations for the HWC and I remembered there being 2 different things, one for rounding up for HWC and the other for the RUFTH so the person I spoke to told me that the round up donations on a HWC show would go for the HWC.
Click to expand...

Well, that would have been nice to know. <vent>How come HO didn't communicate this to us? I had several guests who would have added donations and I could have then earned the Breakfast of Caring!</vent>
Thanks for letting me vent. :o
 
  • Thread starter
  • #7
chefann said:
Well, that would have been nice to know. <vent>How come HO didn't communicate this to us? I had several guests who would have added donations and I could have then earned the Breakfast of Caring!</vent>
Thanks for letting me vent. :o
Click to expand...

Last year I did a HWC fundraiser, just the HWC products....I got 2 orders for the clips and $147 in donations, didn't quite make the breakfast but thats ok.
 

Frequently Asked Questions

What is the HWC Campaign and what does it entail for Summer 2021?

The HWC Campaign, or Healthy Cooking Campaign, focuses on promoting healthy cooking and meal preparation using Pampered Chef products. For Summer 2021, the campaign will feature new recipes, cooking tips, and exclusive product bundles that encourage customers to embrace healthier eating habits during the warmer months.

What new products will be introduced in the Summer 2021 HWC Campaign?

In the Summer 2021 HWC Campaign, Pampered Chef will introduce several new kitchen tools and gadgets designed to make healthy cooking easier and more enjoyable. These may include items like new cookware, food prep tools, and innovative gadgets that align with the campaign's focus on health and wellness.

How can I prepare my direct sales business for the HWC Campaign?

To prepare for the HWC Campaign, it's essential to familiarize yourself with the new products and recipes being offered. Create a marketing plan that includes social media promotions, virtual cooking shows, and engaging content that highlights the benefits of healthy cooking. Additionally, consider hosting a launch party to generate excitement among your customers.

What types of promotions can I expect during the HWC Campaign?

During the HWC Campaign, Pampered Chef may offer various promotions such as discounts on select products, special bundles, and incentives for hosting parties. Keep an eye out for announcements regarding limited-time offers that can help boost your sales and attract new customers.

How can I engage my customers during the HWC Campaign?

Engaging your customers during the HWC Campaign can be achieved through interactive cooking demonstrations, sharing healthy recipes, and hosting challenges that encourage them to try new dishes. Utilize social media platforms to create a community around healthy cooking, and encourage customers to share their own experiences and recipes using Pampered Chef products.

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