Has Online Ordering Affected Show Attendance?

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Discussion Overview

The thread explores the impact of online ordering on show attendance and outside orders among Pampered Chef consultants. Participants share their personal experiences regarding whether online ordering has influenced attendance at shows or increased outside orders.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, notes that online ordering has not negatively affected attendance for them.
  • Another participant shares their experience that online ordering has been beneficial for those who cannot attend shows, leading to additional outside orders.
  • Several users mention that they have seen an increase in outside orders, particularly from individuals who live out of town.
  • One participant indicates that there is no longer a bonus for the number of attendees, only for total sales, suggesting that online ordering has not significantly impacted attendance.
  • Another participant expresses that the online ordering option is a great tool for customers who prefer shopping online rather than attending shows.
  • One participant raises a question about how outlet orders are credited to consultants, seeking clarification on the process.

Areas of Agreement / Disagreement

Participants generally agree that online ordering has not negatively affected show attendance, while many also note an increase in outside orders. No clear consensus emerges regarding the overall impact on show sales.

Contextual Notes

Participants share experiences from varying timeframes, with some returning to Pampered Chef after a hiatus and noting changes in the ordering system.

Who May Find This Useful

Consultants interested in understanding the effects of online ordering on their business practices and show dynamics may find this discussion relevant.

janetgia
Messages
11
I am returning to PC after several years away (signing next week when my new director is back in town!) and am pleased to see the online ordering capability. I'm wondering if you all have found that it has reduced show attendance, increased outside orders, or had no impact on show sales?

There were always those, of course, who didn't come to the party for whatever reason but ordered from the catalog - this doesn't change anything for them. But, in my "olden days" there was a bonus given to the host for getting 15 or more guests - if that still exists, I could see this being an "easy way out" for people who are on the fence about whether to attend, possibly costing the host her bonus. Does that bonus still exist, has this affected it, are you seeing smaller parties? Just curious - thanks!

Janet
 
On-line ordering hasn't negatively affected anything for me.

Sometimes there are extra incentives for # of guest sales for the host. But that isn't every single month.

WELCOME BACK TO PC!!!
 
There isn't a bonus for the number of attendees, just the total show amount. Having the option of online ordering really has come in handy for people who can't come. So many people like to do stuff on line these days, so there always seems to be a couple outside orders that were placed online for my hosts.
 
I don't think it has affected my attendance. I encourage my hosts to tell those who replied 'No' or 'Maybe' to attending to check out the website. Also great for those who live out of town or province/state.
 
It has DEFINITELY increased outside orders for me!
 
DebbieJ said:
It has DEFINITELY increased outside orders for me!
ME too - especially for those who are out of town. Just got 2 orders this morning for my show on Saturday. One was from OH, and the other was from NC! $100 in outside orders from people who definitely wouldn't be attending the show!
 
I agree it has not affected attendance but has increased outside orders!
 
janetgia said:
I am returning to PC after several years away (signing next week when my new director is back in town!) and am pleased to see the online ordering capability. I'm wondering if you all have found that it has reduced show attendance, increased outside orders, or had no impact on show sales?

There were always those, of course, who didn't come to the party for whatever reason but ordered from the catalog - this doesn't change anything for them. But, in my "olden days" there was a bonus given to the host for getting 15 or more guests - if that still exists, I could see this being an "easy way out" for people who are on the fence about whether to attend, possibly costing the host her bonus. Does that bonus still exist, has this affected it, are you seeing smaller parties? Just curious - thanks!

Janet

Welcome back, Janet! Lots have changed for the better!

We are no longer on a Points system. Once in a great while there is an extra for the host if he/she has "X" number of orders or if the sales are over "X$". These are in addition to the wonderful monthly host specials and rewards.

Party attendees vary from party to party. The website is a great tool as others have mentioned to have someone who wouldn't normally have a chance to order on someone's show without catalogs being mailed out to them in time to order online and place their order under the hosts name.

Our websites are also great for those who just want to order when they need something that normally wouldn't order because they don't want to go to a show or have a show. As you know there are lots of people who just prefer to do their shopping online whenever they want something. I have some customers that do this frequently and are very happy that we offer them this.
Who would refuse extra money/commission?

We also have an outlet on our websites of retired items for whatever reason that offers us and our customers a chance to pick up for a small fraction of the original price. While they are clicking to get to the outlet they sometimes check out our current line and order too. That is a bonus!

I don't think that our websites have really taken away too much business for most of us. Many times you get an order from someone you don't know who was referred by a friend and you end up with a new customer who may just be looking to have a show.

I probably went on more than you asked but thought you might like to know these facts too.
 
  • Thread starter
  • #9
Sure appreciate all the feedback. Harriet mentioned the outlet area for retired items - are those orders tied to a particular consultant? The couple of times I ordered from there, it gave me contact info for a local consultant *after* I had made my purchase. Did those consultants get credit for my order? Or - does a consultant get credit for the order only if they get to the outlet through that consultant's personal site?

Thanks all!
Janet
 
The consultant who has the website through which the customer enters the outlet gets the credit. But, outlet orders are individual online orders, and consultants can't accept those until they qualify ($1250 career sales).
 

Frequently Asked Questions

Has online ordering decreased attendance at Pampered Chef shows?

Online ordering has made it more convenient for customers to shop from home, which can lead to decreased attendance at in-person shows. However, many consultants find that the personal touch and experience of a live show still attract customers who enjoy socializing and seeing products in action.

Do customers prefer online ordering over attending shows?

While some customers prefer the convenience of online ordering, others appreciate the interactive experience of attending a show. Many consultants report that a mix of both options can cater to different customer preferences, allowing for greater flexibility and engagement.

How can consultants encourage attendance despite online ordering options?

Consultants can encourage attendance by highlighting the unique benefits of in-person shows, such as live demonstrations, hands-on experiences, and the opportunity to socialize with friends. Offering exclusive in-show promotions or incentives can also motivate customers to attend.

Has the shift to online ordering changed the way shows are conducted?

Yes, many consultants have adapted their shows to incorporate online elements, such as live streaming or hybrid formats that allow both in-person and virtual participation. This flexibility can help maintain attendance while also catering to those who prefer to shop online.

What strategies can be used to balance online orders and show attendance?

Consultants can balance online orders and show attendance by promoting their shows as exclusive events with special offers, creating engaging content that showcases products, and following up with attendees after the show to encourage online orders. Building a community around the brand can also enhance customer loyalty and attendance.

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