Are You Finding Success with Black Friday Sales?

Click For Summary
SUMMARY

The discussion centers on strategies for successful Black Friday sales among new sellers. Participants emphasize the importance of advertising, with suggestions including using social media platforms like Facebook and Twitter, and distributing flyers or newsletters. One seller reported achieving over $750 in sales last year by effectively promoting their event. Key promotional tactics include offering free gifts with purchases and creating anticipation through exclusive email announcements.

PREREQUISITES
  • Understanding of social media marketing, particularly on Facebook and Twitter.
  • Familiarity with promotional strategies for sales events.
  • Knowledge of customer engagement techniques, such as newsletters and flyers.
  • Experience with product bundling and incentives for customers.
NEXT STEPS
  • Research effective social media advertising strategies for sales events.
  • Learn about creating engaging newsletters to promote sales.
  • Explore product bundling techniques to enhance customer incentives.
  • Investigate methods for building a customer contact list for future promotions.
USEFUL FOR

New sellers, small business owners, and marketers looking to enhance their Black Friday sales strategies and improve customer engagement through effective advertising techniques.

V
Vickie Button
Messages
6
Has anyone had any luck with Black Friday sales. I've tried it a couple times but have had no success. Maybe I'm making it too complicated. Any ideas, flyers, or news letters to post?
 
I thought that when I saw another flyer that had hourly discounts. I'm sure it's working for many hosts, but I don't think that would work for me. I am new, so I don't have past history to quote for you, but I do plan to have a black friday sale, but the specials will be the same all day. I am including the adjustable measuring spoons as one free gift with purchase of $60 or more, and I am thinking I will include a spice in addition, at a higher sale point. I am interested to hear what others do though!
 
I would love to hear more ideas on this, as well. Do you do it as your own show? IE: Do they put your name in as the host when they place an order?
 
yes, i put my name as the host when i submit it. online however the host name is "black friday".
 
I do one. Last year I had sales of just over $750. The key is to really advertise. The more people who know the better participation you'll have.
 
raebates said:
I do one. Last year I had sales of just over $750. The key is to really advertise. The more people who know the better participation you'll have.
Click to expand...

I'm still relatively new, so I don't have a lot of contacts, as of yet, so how is the best way to advertise for this?
 
Do you facebook? Twitter? Carry information with you about your Black Friday sale so you can give it to people you meet along with a catalog. My first sale was pretty small, but that was long before we were able to talk about our PC businesses on FB.
 
Two-thirds of my shows for November are for people I'm close to. I'm so worried that when I post this on FB or send out emails, people will get crazy asking why they didn't get the discount/free items/etc.How do ya'll deal with that? My last show before black friday is on the 21st. I'm hoping that show will close before Friday so my promotion won't effect that host!
 
After listening to the FB "class" on the online training center where it discouraged "soliciting" on FB, I'm just not sure how to word it. I don't want to come across as pushy.Also, any other ideas for "specials" to offer on Black Friday?
 
raebates said:
I do one. Last year I had sales of just over $750. The key is to really advertise. The more people who know the better participation you'll have.
Click to expand...

Rae, how far in advance do you start talking about it? I was going to send an email out a week before and then a few days before (not including fb which i'll be promoting it way more often). Is that too much, not enough? Are you making calls and talking about it at your shows?
 
Other than handing out info to new contacts, all I'm going to do is create an event on FB and mention it in my newsletter. I'm not talking about it at my shows because that would undermine the host. I NEVER want to do that. I will mention it to my hosts, however, as I'm closing shows. Magentablue, I've never had a problem with that. Though, to be honest, I was several years into my business before I did a BF sale, and few of my friends and family members have hosted shows.
 
Hi. Magentablue. I am relatively new also. I would love to do an internet show but I'm a little hesitant just because I don't really have the funds yet to offer some of the fun bonuses and incentives that I have seen suggested. Anyone have any suggestions for a relative newbie with limited funds? Thanks:)
 
Last edited:
Add something small like a Season's Best Recipe Collection for anyone who orders over a certain amount.
 
You can also tell your guests to expect an exclusive surprise on Wednesday. To look out for details in a special email you will be sending to everyone. That way they're intrigued and look for the email.

Should they mention that they would have waited for the discount, simply tell them you are having a sale for them to take advantage and order what they did not get at the show. It's a bonus because they DID order at their friend's show, plus they helped their friend (the host) get lots of FREE goodies. :)
 

Frequently Asked Questions

What strategies can I use to maximize my Black Friday sales with Pampered Chef?

To maximize your Black Friday sales, consider offering exclusive discounts, bundling popular products, and promoting limited-time offers. Utilize social media to create buzz and engage with your audience, and ensure your online store is optimized for easy navigation and checkout.

How can I effectively promote my Black Friday sales to my customers?

Promote your Black Friday sales through email newsletters, social media posts, and live demonstrations. Create eye-catching graphics and share customer testimonials to build excitement. Additionally, consider hosting a virtual event or Facebook Live session to showcase your products and answer questions in real-time.

What products should I focus on for Black Friday sales?

Focus on best-sellers and seasonal items that are likely to attract customers during the holiday shopping season. Consider promoting kitchen gadgets, cookware sets, and gift bundles that appeal to both seasoned cooks and those looking for gift ideas.

How can I track the success of my Black Friday sales?

To track the success of your Black Friday sales, monitor key performance indicators such as total sales revenue, number of orders, and customer engagement metrics. Use analytics tools provided by your sales platform to assess traffic sources and conversion rates, allowing you to adjust your strategies for future sales events.

What should I do after Black Friday to maintain customer engagement?

After Black Friday, follow up with your customers through thank-you emails and request feedback on their purchases. Share tips on how to use their new products and promote upcoming sales or events. Keeping the lines of communication open will help maintain customer loyalty and encourage repeat business.

You must log in or register to reply here.

Similar Pampered Chef Threads

How can I make the most of a Facebook Black Friday party for my business?
  • sarahsellcm
    • Pampered Chef Sales
Replies
8
Views
4K
chickey
Thanksgiving/Black Friday Sales?
  • confusedturtle
    • Pampered Chef Sales
Replies
4
Views
2K
Wildfire
Black Friday Brunch: Host a Sale and Serve Brunch to Skip the Shopping Madness!
  • NooraK
    • Pampered Chef Shows
Replies
10
Views
2K
NooraK
Preparing for Black Friday & Cyber Monday: Check Out Our Offers!
  • ShelbyMichalek
    • Pampered Chef Sales
2 3 4
Replies
102
Views
15K
esavvymom
Director What kind of sales can I offer for my Black Friday bingo event?
  • annew
    • Recruiting and Team Leaders
2
Replies
54
Views
6K
BethCooks4U
Unlock Big Savings with Our Black Friday Specials - Limited Time Offer!
  • laurichef
    • Pampered Chef Sales
Replies
15
Views
3K
Michelle's Kitchen
How Can I Boost Sales at My Black Friday Show?
  • Cape_PC
    • Pampered Chef Shows
Replies
4
Views
2K
Wildfire
Maximize Your Black Friday Sales: Tips for Mailing to Past Hosts
  • wadesgirl
    • Pampered Chef Sales
Replies
2
Views
2K
raebates
Maximizing Black Friday Sales: How Can I Promote Them Better?
  • thatgirl2120
    • Pampered Chef Sales
Replies
4
Views
2K
Jewel
Low Turnout for Black Friday Online Sale: Seeking Advice on Holiday Promotions
  • ChefMoore
    • Pampered Chef Sales
Replies
12
Views
2K
sailortena
Back
Top