What Should I Include in My Christmas Booth Flyer Bag?

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SUMMARY

The discussion centers on effective strategies for creating promotional materials for a Christmas booth, specifically focusing on items to include in bags provided to the first 1000 shoppers. Participants suggest offering coupons, such as a 10% discount on stoneware orders, and incorporating engaging elements like recipe cards and themed gifts. The importance of colorful, eye-catching flyers is emphasized to ensure visibility among the distributed materials. Additionally, strategies for managing costs and logistics, such as printing options and order fulfillment, are discussed.

PREREQUISITES
  • Understanding of promotional marketing strategies
  • Familiarity with flyer design and printing techniques
  • Knowledge of coupon creation and order management systems
  • Experience in event planning and vendor coordination
NEXT STEPS
  • Research effective flyer design principles for promotional events
  • Explore coupon management tools for tracking discounts
  • Learn about order fulfillment processes for event-based sales
  • Investigate strategies for engaging potential customers at trade shows
USEFUL FOR

Event planners, small business owners, and marketers looking to enhance their promotional strategies at trade shows and community events.

Chef Bobby
Gold Member
Messages
1,045
I'm working a Christmas booth next month and found out that the sponsers are handing out bags to the first 1000 shoppers with cards or flyers that we provide. I'll only be there for the first two hours so it would be nice to get information to that many people. What would you put in the bag?
My only idea is some sort of coupon that will make them want to contact me.
There is a $50 charge for this service.
 
Re: Need An Idea For Booth FlierIs this in November? If it is I think I would make up some sort of flyer alerting people to the awesome kit credit special and include a coupon for 10% off all stoneware ordered through you within the next ______ days (however many you want) Make sure you include that all unglazed stones are already 20% off. Then turn in the orders as a catalog show with everyone paying individual shipping. If you are looking for bookings offer something for free to the first _____ people (however many dates you have available) who call and set a date with you. You could even include the dates you want to fill on the flyer.

Do you have to print the fliers yourself? That can add up. I would make them 1/4 page, so you could get four on a page, and brightly colored so they don't get lost in the bags. If they are expecting that many people to show up, this is a great opportunity.

Hope that helps,
Sharon
 
How about this.. a gift bag with 1 small Milk Duds box and 1 Smarties, a recipe card and a note that says "Don't be a "Dud" this holiday season, be a "Smartie" and book a party with me.

I do not claim to have created this idea, I am just passing it on.
 
  • Thread starter
  • #4
That's a good idea, but I wouldn't want to to have to make 1000 of them.
I think I will go with the specials of the month with my information.
I wish we could offer a discount to orders made on our websites, but we don't have any control of what PC charges. If I offer a coupon for a discount, they might come by the booth after I'm gone and expect the same discount from someone else.

There's also a "vendor only" sale the Friday night before the booth opens. I'm wondering what to do about that. I might concentrate on recruiting.
 
You could be sure your flyer for the discount has your information on it. I give "free shipping" at booths on orders. That way, people will buy small items (less than $10) if they are given that... I even had a few decide to spend $20 since they didn't have to pay the shipping.

Could you put a "name" on your website for the orders? If so, when you pull them into P3, then you can take the discount off and make it "Consultant Gift". I would already set it up too and have the weblink there. It gets confusing with all the clicking they need to do to get there. Lately, I have been just sending out the individual links to my hosts to send to their friends.
 
I agree with Jane. Set up a show on your website, and state on the flyer what the "Host" name is. That way you have to enter the orders in P3, and you can pay the difference between the cost and the discount there.

Good question about whether you have to print them yourself. If so, that's going to end up costing you alot more than just the $50 you're paying to have them put in the bags.
 
  • Thread starter
  • #7
Thanks to you all. I'll try that. The show will be a fundraiser. That might help get a few orders also.
 

Frequently Asked Questions

What are the essential items to include in my Christmas booth flyer bag?

Essential items to include in your Christmas booth flyer bag are promotional flyers, product catalogs, business cards, and any special offers or discounts. Additionally, consider including a small holiday-themed gift or sample to attract attention.

Should I include recipes in my Christmas booth flyer bag?

Yes, including a few holiday-themed recipes can be a great addition. Recipes that utilize your products can showcase their versatility and encourage customers to make a purchase.

How can I make my flyer bag stand out during the Christmas season?

To make your flyer bag stand out, use festive colors and designs that reflect the holiday spirit. You can also add a personal touch, such as a handwritten note or a small ornament, to create a memorable experience for potential customers.

Is it beneficial to include a contact information sheet in my flyer bag?

Absolutely! Including a contact information sheet allows potential customers to easily reach out to you for questions or orders. Make sure to include your phone number, email, and social media handles for maximum visibility.

What type of promotional offers should I consider including in my flyer bag?

Consider including limited-time discounts, buy-one-get-one-free offers, or exclusive holiday bundles. These promotions can incentivize customers to make a purchase and create urgency during the holiday shopping season.

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