Katiek77
- 98
Click For Summary
Discussion Overview
This thread explores various strategies participants use to increase sales during their shows. Participants share personal experiences related to host coaching, product promotion, and incentives that have influenced their sales outcomes.
Discussion Character
- Anecdotal
- Opinion-based
Main Points Raised
- One participant, identifying as a consultant, emphasizes the importance of getting more attendees to shows by encouraging hosts to send out invites.
- Another participant shares their experience of offering a discount on the DCB, noting that it led to increased sales during a show.
- One consultant mentions successfully selling the DCB through a $99 deal and cross-selling it with other products, highlighting its versatility and effectiveness.
- A participant discusses their approach of focusing on the value of products rather than discounts, sharing that they engage guests in discussions about their favorite kitchen tools to encourage sales.
- Several users mention the significance of host coaching to ensure a good turnout at shows, suggesting that hands-on experiences with products lead to higher sales.
Areas of Agreement / Disagreement
Views differ on the effectiveness of offering discounts versus focusing on product value and engagement strategies. No clear consensus emerges regarding the best approach to increase sales.
Contextual Notes
Participants share experiences from various sales environments, including differing economic conditions and personal sales averages, which may influence their strategies.
Who May Find This Useful
Consultants looking for insights into different sales strategies and personal experiences shared by peers in the community may find this discussion beneficial.
cathyt
- 29
Get more people there. When my hosts work with me and send out all/most of the 40 invites I give them, that's when I have the best parties.
Also, sometimes adding a little extra incentive to sweeten the deal. I think everyone needs the DCB and if everyone bought one that'd sure help my sales! I talk about it a lot and at a show this week I told the small group tha tif they bought it, I'd give them a 10% discount. I sold two and they told me they wouldn't have bought it except for the sale!
Also, sometimes adding a little extra incentive to sweeten the deal. I think everyone needs the DCB and if everyone bought one that'd sure help my sales! I talk about it a lot and at a show this week I told the small group tha tif they bought it, I'd give them a 10% discount. I sold two and they told me they wouldn't have bought it except for the sale!
I do the DCB $99 deal. ...have sold many with that. I also cross sell the kitchen brush with stoneware & cookware - even the garlic press. I tell them they can use that on everything as they load the dishwasher and then put the brush in the dishwasher too! Helps prevent food borne illnesses that a sponge can harbor. Many people have issues using the small brown scrapers for stoneware but love the brush..........hey - it works!!
ChefBeckyD
Gold Member
- 20,320
I have a $630 show avg in the state with the highest, longest running unemployment in the nation.
I don't offer special deals/free product to get people to buy. Really, I can't afford to always be cutting into my commission like that.
So - first - I make sure that I am ALWAYS talking not about the features of the product, but the value of the product. I talk about how the DCB will save you time and money in the kitchen....I talk about how the Knives take the stress out of prep work, along with the Mix n Chop, and the Food Chopper. I talk about our cookware and cutlery being the last you'll have to buy, because of the lifetime warranty.
I ALWAYS ask, when I'm demoing product, questions like "Who here has knives in their kitchen that they absolutely LOVE?" ... "Who here LOVES their stoneware?".... "Who here LOVES their cookware?"....and then I let the guests sell each other on the product. I sell on avg. 3 DCB per show (with no discounts) and my avg. per customer sale is $55.
I don't offer special deals/free product to get people to buy. Really, I can't afford to always be cutting into my commission like that.
So - first - I make sure that I am ALWAYS talking not about the features of the product, but the value of the product. I talk about how the DCB will save you time and money in the kitchen....I talk about how the Knives take the stress out of prep work, along with the Mix n Chop, and the Food Chopper. I talk about our cookware and cutlery being the last you'll have to buy, because of the lifetime warranty.
I ALWAYS ask, when I'm demoing product, questions like "Who here has knives in their kitchen that they absolutely LOVE?" ... "Who here LOVES their stoneware?".... "Who here LOVES their cookware?"....and then I let the guests sell each other on the product. I sell on avg. 3 DCB per show (with no discounts) and my avg. per customer sale is $55.
scottcooks
Gold Member
- 1,930
luvmyfamily
- 26
luvmyfamily
- 26
DessertDivaFL
Gold Member
- 1,290
luvmyfamily said:
http://www.chefsuccess.com/attachments/f3/15749-share-your-dcb-99-set-dcb-dint-set.doc
This should link you to the flyer.
Sure - I got the flyer from CS on here and have been using it since Nov. It amounts to a consultant gift of $5.25 (before the March 1 increase - hmmm...need to recalculate) - anyway, I include this flyer in each catalog and sell 3-5 of these deals each month!
View attachment DCB$99.doc
View attachment DCB$99.doc
NooraK
Gold Member
- 5,854
Frequently Asked Questions
What are the most effective strategies for increasing sales in direct sales?
Effective strategies for increasing sales in direct sales include building strong relationships with customers, leveraging social media for marketing, hosting engaging parties or demonstrations, offering promotions and discounts, and consistently following up with leads. Understanding your target market and tailoring your approach to meet their needs can also significantly boost sales.
How important is product knowledge in increasing sales?
Product knowledge is crucial in increasing sales as it allows you to confidently answer customer questions, demonstrate the benefits of the products, and provide personalized recommendations. The more you know about your products, the better you can convey their value to potential customers, which can lead to higher sales conversions.
Can social media really help boost my sales?
Yes, social media can be a powerful tool for boosting sales in direct sales. It allows you to reach a wider audience, showcase your products, share customer testimonials, and engage with potential customers. Regularly posting content, running promotions, and interacting with followers can help build a community around your brand and drive sales.
What role does customer follow-up play in increasing sales?
Customer follow-up plays a significant role in increasing sales as it shows customers that you value their business and are interested in their satisfaction. Following up can lead to repeat purchases, referrals, and positive word-of-mouth. It’s an opportunity to address any concerns, offer additional products, or inform them about upcoming promotions.
How can I effectively use promotions to increase my sales?
To effectively use promotions to increase sales, consider offering limited-time discounts, bundle deals, or incentives for referrals. Make sure to promote these offers through various channels, such as email, social media, and during events. Clear communication about the benefits and urgency of the promotion can encourage customers to make a purchase.
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