What is the Ticket Game and How Can It Boost My Direct Sales Business?

[sassypip]

If you are not doing the ticket game, I encourage you to do it. I decided I needed to do something new at my shows. I had 2 shows this week and did the ticket game at both of them. The first show there was 9 guests. I did the ticket game and got TONS of questions about the business and a few about hosting. I booked 1 party, have a possible recruit and closed the party at $500. The 2nd party was yesterday. There were 8 guests attending. I did the ticket game and again had TONS of questions about the business. I then did the booking slide since everyone mostly asked recruting questions. I booked 2 parties and have 2 interested in the business! Sales are at $750 right now. I wish I would have strted this a long time ago. It really gets the guests involved and everyone wants the prize. I gave away a kernal cutter and she was so excited to get it! I did not tell what the prize was ahead of time, just that it was at least $5.00.

I am also using a "PRIZE SLIP" instead of the ones PC gives yuo for a drawing slip. MY Ex director uses them at her shows. Your guests rate 1-10 if they are interested in doing a cooking,catalog show or interested in the business. It is amazing how much that helps. You know how people say no or maybe, well if they put a 6 or a 7 then you ptryy much know that yes they are interested. If they put a 1 then you know for sure. I still ask them, but at least it is letting you get a better feel for what the guests are thinking.

 

[PampChefDeb]

Wow, Diane! Those are great results! :thumbup: Good for you!

Keep us up to date on how it's working for you, please.

 

[lockhartkitchen]

Great job Diane! When we are excited and genuine in the presentation of the ticket game, we get results. I do another take of the ticket game. My invites I send out have lockhart dollar amounts for: outside orders, RSVP, bringing cans of food, etc. During my show, I give opportunities to earn more lockhart bucks. I then set a timer for 5 minutes to answer questions about the business or hosting to earn more dollars. These dollars are used in an auction. The last opportunity to earn lockhart bucks is when I hand out everyone a small box. I let them know that every box contains lockhart bucks, some contain bucks and a free product, and 50% of the boxes have "You're having a show" inside. No one has to open the boxes, but if they know they already want a show, I will double what is inside. If they choose to open, and it says "you are having a show", they are. I will do catalog as well. I do well with this. People love it! My auction items are discontinued season's best, small tools, etc.

 

[deanna_g]

Julie - What do you auction off?

 

[lesliec]

My struggle is always with transitions. How do you lead into doing the ticket game?

 

[Liquid Sky]

My struggle is always with transitions. How do you lead into doing the ticket game?

This is what I do:

After the demo, everyone moves to a living room or whatever.
Then I do the booking slide. Tell my story and then announce
that it's the "lightening round" time (I give tickets throughout my
demo) and explain how to get more tickets....during the ticket
game.

That's my shpeal.

 

[Intrepid_Chef]

Congrats, name twin!

What part of Ohio do you live in? Just curious, as I'm shopping for a hospitality cluster. Finding mine to be ... less than hospitable. Just sayin.

 

[lockhartkitchen]

Julie - What do you auction off?

I auction things I have around: Help Whip Cancer pins (It gives me an opportunity to talk about HWC), Season's best (I talk about how they come out twice a year and then are retired), my favorite is August shows where I auction off a mini catalog for fall to get the first sneak peek at the new products. Seasonings, goody bag with scrapers, orange peeler, etc. Just little things, but people love it. Sometimes I will auction off a "big ticket item" I have. I did the pinch bowls once.

 

[hope.reasoner]

im confused how do you play the ticket game....

 

[sassypip]

Congrats, name twin!

What part of Ohio do you live in? Just curious, as I'm shopping for a hospitality cluster. Finding mine to be ... less than hospitable. Just sayin.

MY cluster meets in Alliance,Ohio.(near Canton)We have a great Director who just promoted to Advanced Director. If you are anywhere nearby I am sure you will be more than welcome to join us! Our meetings are usually the 1st Tue of the month at 6:30 pm.

 

[sassypip]

im confused how do you play the ticket game....

after I am all done doing my demo, I ask if anyone else has any product questions. THen I say we are going to play a game and you get to win a prize. If they ask a question about hosting a show they get 1 ticket and if they ask a question about the business they get 2 tickets. IT is amazing the conversations and questions!! IT really opens things up. YOu can usually tell right away who is really interested in not only the prize but the hosting and or business. When you are all done and the qustions are running out then your draw a ticket and give them their prize. I have been giving away just little extra I have accumulated that I do not want/need. I try to make it something a little more than a $1 citrus peeler. I even tell them it is worth at least whatever $ amount but do not tell the prize. They do not get any tickets for product questions. YOu can buy the big rolls of tickets at walmart, target etc. for about $3-$5.