Postcards or Mini-Catalogs: Which is More Effective for Invitations?

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Discussion Overview

This thread explores the effectiveness of using postcards versus mini-catalogs for invitations to shows among Pampered Chef consultants. Participants share their experiences and opinions on attendance, sales, and costs associated with each method.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, expresses a preference for postcards due to cost concerns, particularly regarding postage.
  • Another participant shares their experience of significantly increased attendance and sales after switching to mini-catalogs, noting a rise in average sales from $370 to over $700.
  • Several users mention that postcards tend to get damaged in the mail, while mini-catalogs, when sent in envelopes, receive better treatment.
  • One participant notes that they use mini-catalogs for new hosts and postcards for repeat hosts, depending on the situation.
  • Another participant discusses the benefits of including a full-page invitation with mini-catalogs to enhance engagement.
  • Some participants express concerns about the cost of supplies and postage, indicating a shared sentiment about frugality.
  • One participant inquires about where to purchase mini-catalogs and shares details about their availability and pricing.
  • Another participant mentions the new label for mini-catalogs and questions whether postage machines will damage them.

Areas of Agreement / Disagreement

Views differ on the effectiveness of postcards versus mini-catalogs, with some participants reporting positive outcomes from mini-catalogs while others remain cautious about costs and effectiveness.

Contextual Notes

Participants share personal experiences and preferences regarding invitation methods, reflecting a range of practices and economic considerations within the consultant community.

Who May Find This Useful

Consultants considering different invitation strategies for their shows may find the shared experiences and insights relevant to their own practices.

I think this thread has made another convert. :) My September shows all have their stuff already - with postcards for the host to distribute. I think starting Oct I'll be going with the mini's and ME doing the distribution.Thanks for the inspiration!
 
I started mailing out Minicats for my Sept shows - 3 shows mailed out so far.
I printed out one of the two attached flyers on colored paper...with the CC order form on the back in case anyone wanted to order. I put my contact info sticker on the mini. Put it all in an envelope with the host's return address. I look forward to seeing the results.
BTW - the graphics in my flyer invite are outdated and I don't know how to update them - can anyone do that for me and post it?
 

Attachments

Carolyn,
These look like they are inserted photos, so you should be able to click on them (when little box appears around it) hit delete and that picture should disappear.

To get new ones, depends on what you want, go through your web site photos and click on and save them and put them where you want them.

That's what I do. I don't have time right now to do them, but let me know after Weds. if you want it done and what kinds of products you want on and I'll see what I can do.

Lisa
 
I decided to play with the various fliers posted & I think this is what I'll be using....

The *letter to the host and the *guest list worksheet (including a SASE) will go to the host, along with a planning guide, a catalog, a copy of the host special & a few extra invitations - which will be the *full page invite with the *order form on the back and a mini catalog all in a #10 envelope. :) Thanks for the inspiration, everybody!

* - if it has a star it's attached here.
 

Attachments

Lisa/ChefBear said:
Carolyn,
These look like they are inserted photos, so you should be able to click on them (when little box appears around it) hit delete and that picture should disappear.

To get new ones, depends on what you want, go through your web site photos and click on and save them and put them where you want them.

That's what I do. I don't have time right now to do them, but let me know after Weds. if you want it done and what kinds of products you want on and I'll see what I can do.

Lisa
Click to expand...

I have tried that, Lisa, but can't seem to get it to work. If you wouldn't mind playing with it and adding any newer/current products I'd be forever indebted!! <3 :love:
 
Hey Lisa - I am trying again and am not sure from where I can lift new pics...from the thumbnails on my PWS maybe?
Heeeeeelp!!!
:)
 
Okay Cheffers...
I am a techno-dork...can't do anything. Poop :P
I can't for the life of me, change the pictures of outdated products on my flyer invite I posted above in post #62
Can anyone help me?
 
dannyzmom said:
Okay Cheffers...
I am a techno-dork...can't do anything. Poop :P
I can't for the life of me, change the pictures of outdated products on my flyer invite I posted above in post #62
Can anyone help me?
Click to expand...
Me too Carolyn - so I use one without pictures. :D (they get lots of pictures in the mini I send along with the flyer)
 
The way I put new photos in my newsletter - go to your PWS Assistant as if you're changing things on your web site. Pick the picture you would like to use from the thumbnails - click on larger - then I do a hard right click on my mouse which brings up the option to copy the photo. Once it's copied I go to my newsletter/flyer and paste it where I want it to be. Hope that helps!
 
Gina M said:
The way I put new photos in my newsletter - go to your PWS Assistant as if you're changing things on your web site. Pick the picture you would like to use from the thumbnails - click on larger - then I do a hard right click on my mouse which brings up the option to copy the photo. Once it's copied I go to my newsletter/flyer and paste it where I want it to be. Hope that helps!
Click to expand...

I have tried that a million times but it won't let me insert the pics into the flyer. :(
 
I am thinking maybe I don't have the right program to make changes to this file? I didn't make the flyer - an old customer of mine made it for me years ago.
 
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