Maximizing Leads from Festival Booths: A Comprehensive Guide

[mpkegley]

Hey everyone! I did a booth at a festival last night and I got lots of leads. Most people didn't check anything on the drawing slip, so I was wondering what everyone else does with these? Do you go ahead and call them? I was thinking of calling them and telling them they won a free cooking show, you never know. I just thought I would ask everyone what their strategy is when they do these booths. Thanks.

 

[ljeffries]

If they don't check anything, to me that is a yes! I treat a no as a no.
A yes, maybe and too lazy to check a box is a yes!

 

[chefkristin]

Just tell them you put their slip into the drawing for a "FREE" cooking show and you pulled their name and would they be interested. When I do "Free" shows I bring it all!! The food, paper products, utensils and stuff to clean up.

 

[mpkegley]

If they don't check anything, to me that is a yes! I treat a no as a no.
A yes, maybe and too lazy to check a box is a yes!

These new drawing slips don't have the "yes" or "no" boxes. They just say to check what you would like to learn more about. That is why I was wondering that since they did not check anything, if I should not call them or what. I think I will call all of them, you never know.

 

[smile10308]

Hi there-

So I recently did a booth at a womens fair and what I did was turned the No's into customer service calls. I thanked them for stopping by my booth, offered to add them to my monthly newsletter, and asked them to keep me in mind if they ever need product or want to host a show. I added several people to my monthly newsletter and everyone was very friendly. Good luck!

 

[nikkijo]

I would give everyone a call and offer a FREE cooking show!

 

[lockhartkitchen]

I had two drawings at my last fair. One for a basket of products, the other was for a "free cooking show", that means food, plates, cups, etc. When someone was entering, I asked if they were entering for the free cooking show. If they said yes, I told them with a booking on my calendar today, they would have their free cooking show. I booked 6 shows one day. I sent them away with the host packet in a pretty "dollar tree" bag, so they advertised PC as they walked around (I had PC clear sticker on the bag).Any blanks on yes or no- call them and say they won a free cooking show. Watch your bookings sale. I went from 1 in July (which cancelled), to 10 in September, I'm booked solid in Oct. and I have 7 in November. It's amazing how this works!!