How Are You Bumping up Your January Shows?

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Discussion Overview

The thread discusses various strategies participants are using to increase sales and bookings for January shows. Participants share personal experiences and ideas related to incentives and promotions aimed at boosting show performance.

Discussion Character

  • Anecdotal

Main Points Raised

  • One participant, identifying as a consultant, is offering a promotional freebie of a 10" stainless covered skillet to the show with the highest sales as a way to encourage bookings and enhance host coaching.
  • Another participant inquires whether the skillet is earned through promotions or purchased out of pocket.
  • Several users mention that the skillet can be earned through the January-February promotion.
  • One participant expresses interest in the incentive idea and considers implementing it based on the response from their outreach efforts.
  • Another participant shares a detailed incentive sheet with various sales and booking goals, offering additional free products for achieving those targets.
  • One participant requests to see the incentive sheet mentioned by another, indicating interest in the concept.
  • Another participant mentions offering an extra half-price item for shows over $400, although they have limited awareness of this promotion among their hosts.
  • One participant expresses a more general approach, stating they are trusting in a higher power for success.

Areas of Agreement / Disagreement

Views differ on the specific strategies to implement, and no clear consensus emerges regarding the best approach to increasing January show sales.

Contextual Notes

Participants share personal experiences and ideas without implying any official guidance or policies from Pampered Chef.

Who May Find This Useful

Consultants looking for inspiration on how to enhance their January shows may find the shared experiences and strategies relevant.

K
koima
Messages
226
I am starting to book my January shows and am trying to bump up the average show total and encourage bookings. I'm offering the promotional freebie of the 10" stainless covered skillet to the show with the highest sales. I'm using that both as a booking promotion and a host coaching tool for January.

I got the idea for giving it away here on another thread, and the idea of linking it to highest sales from my upline - thanks Stephanie!

What are you doing to bring in the big numbers in January?
 
Did you earn the Skillet or are you paying for it out of your pocket?
 
  • Thread starter
  • #3
Earn the skillet with the January-February promotion.
 
:) good idea - great incentive. I am gonna give that some thought if I don't get the response I want from my phone calls on Thurs-Fri.
 
I have a sheet I'm using - 3 columns - 3 incentives. Sorry, I'm at my other job right now, don't have it here. Basically it says: Get $300 in sales and 3 bookings (firm on my calendar) and get $25 more free product. Get 5 orders before your show (payment in hand the night of your show) 15 buying guests at your show, and 5 orders with payments within 3 days after your show and get $50 extra free product. Beat my highest show $1295 and get $75 in extra free product.

Obviously you put this under the host under utilizing the discount, so your out of pocket isn't that bad, and they way I look at it well worth it. I also state they can only win in 1 column.
 
Hmmm, Liz, if you get a chance later could you post that? I really like the idea!
Thanks!

I am offering an extra half-price item for shows over $400, but I only have one person so far that knows that. I could easily change.
 
I think I'm going to try the thing that was discussed the other day where the host can buy a product at the price of the day... I'm thinking about doing a food chopper OR trifle bowl
 
I am just trudging along as usual and trusting God to provide.
 

Frequently Asked Questions

What strategies can I use to increase attendance at my January shows?

To boost attendance at your January shows, consider offering incentives such as discounts on products, exclusive offers for attendees, or a raffle for a popular item. Promote your shows through social media, email newsletters, and personal invitations. Highlight any new products or seasonal recipes that will be featured to generate excitement.

How can I leverage social media to promote my January shows?

Utilize platforms like Facebook, Instagram, and Pinterest to showcase your January shows. Create engaging posts with eye-catching visuals of your products and recipes. Use stories and live videos to give sneak peeks of what attendees can expect. Encourage your followers to share your posts and invite their friends to increase reach.

Should I consider hosting virtual shows in January?

Yes, hosting virtual shows can be a great way to reach a wider audience, especially during the winter months when people may prefer to stay home. Use video conferencing tools to demonstrate products and engage with attendees in real-time. Promote the convenience of shopping from home and offer exclusive online deals to entice participation.

What types of promotions work best for January shows?

January is a great time to promote New Year’s resolutions and healthy cooking. Consider offering promotions on kitchen tools that support meal prep and healthy eating. Bundle products together at a discounted rate or offer a free gift with purchase. Highlight any seasonal recipes that align with these themes to attract interest.

How can I follow up with guests after my January shows?

After your shows, send personalized thank-you messages to attendees, expressing your appreciation for their participation. Include a recap of the event, links to products featured, and any special offers available for a limited time. Encourage feedback and invite them to your next show or to host their own, fostering ongoing relationships.

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