Doing My First Festival....can Use Any and All Ideas Please!

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Discussion Overview

This thread centers around participants sharing their experiences and ideas related to setting up booths at festivals. Several users discuss strategies for product selection, booth aesthetics, and ways to engage with attendees.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, expresses uncertainty about booth setup and product selection for their first festival.
  • Another participant shares their experience of not investing heavily in Cash and Carry but suggests bringing extra items to sell.
  • Several users mention the importance of creating an attractive booth display, with one noting the use of height to enhance visual appeal.
  • One participant discusses the effectiveness of offering samples to draw people to the booth, while another expresses caution about handling food due to safety concerns.
  • Another participant highlights the value of collecting contact information and suggests avoiding visible catalogs to prevent them from being taken without engagement.
  • One user mentions the availability of training resources, specifically an audio file titled "Booths Build Business," as a helpful tool for festival preparation.

Areas of Agreement / Disagreement

Views differ on the use of food at booths, with some participants advocating for samples while others express discomfort with the potential mess and safety risks. There is no clear consensus on the best approach to booth setup and product selection.

Contextual Notes

Participants are sharing personal experiences and insights based on their own festival engagements, with varying levels of comfort regarding food handling and booth aesthetics.

Who May Find This Useful

Consultants preparing for their first festival or those seeking ideas for booth setup and engagement strategies may find the shared experiences valuable.

klbern
Messages
3
I am doing my first festival this weekend. I have a 10x20 booth and not sure how to set it up, what products to bring, ect. Any help would be great! Thanks!
 
Don't put money into Cash and Carry..but if you have some extra items on hand that you want to get rid of take them and try to sell them there. Don't go there with the idea that you are going to get a ton of sales..most people get more contacts than sales.

I will let you know as I think of more.
 
I am also doing my first fair this weekend with a 10x10 booth. I went to the search at the top of the page and put in booths, and there is some wonderful info in there. Good luck and hope you make a lot of contacts and sales!!
 
I am taking stainless steel bowl mixing bowls for height, also the collapsible bowls stacked for height. And like Sheila said, women love "pretty things" so try to make it look as "pretty" as possible and have your 30 second commercial down pat for those that are interested. I have recipe cards to give to those who show interest, or at least make contact. I am really hoping for more show bookings and maybe a recruit or two. As I said earlier, good luck and please post afterwards and let me know what worked for you and what didn't. Thanks.
 
Listen to "Booths Build Business" in the Online Training Center!
 
Thanks Noora, I didn't know about this, I will certainly listen to it!! :)
 
Don't make it too crowded!! And like mentioned above, height does add some good looks. I always put the DCB on top of the stackable cooling rack.
 
Thank you Noora..I didn't do that one either..I will have to do that.
 
If you collect contact info, be sure you can read it before they leave. Don't have catalogs in plain view. Everyone will take them. I've gotten more orders from business cards than catalogs.
 
the booths build business training is an MP3 file under resources in the online training section
~carla
 
In regards with festival and the DCB. Make a cake and offer samples out. I just had an event and that is what I used to bring people to the table was offering them to try my cake, then I talked about the baker. You can let then know it is a host special for Oct. Have your contact cards ready for people to fill out. Make sure you note maybe on back of card or list, if you choose to do a list baker so you know that's what they wan. Have fun at your festival :)
 
Lauracooks4u said:
In regards with festival and the DCB. Make a cake and offer samples out. I just had an event and that is what I used to bring people to the table was offering them to try my cake, then I talked about the baker. You can let then know it is a host special for Oct. Have your contact cards ready for people to fill out. Make sure you note maybe on back of card or list, if you choose to do a list baker so you know that's what they wan. Have fun at your festival :)

Rules vary from event to event. Not everyone is allowed to do this. So check with your event rules first. Personally, I don't like to mess with food. People can be gross. ;)
 
  • Thread starter
  • #13
I can have food at my booth so that people can try the products, I just can't allow them to eat it, so that is fine with me.
Thanks for all the advice.
 
klbern said:
I can have food at my booth so that people can try the products, I just can't allow them to eat it, so that is fine with me.
Thanks for all the advice.

so use potatoes....you can use a variety of products. BUT they are usually the sharp ones, and I am very careful having sharp products at my booth (i usually DON'T)- between unattended kids who may come in and start playing and you may not see them if you are with someone else (or their mom), and also adults who are klutzy....it was always a risk I didn't want to take.

You can "Air Demo" anything. ;)

I know I always reference this thread, but so many people have contributed GREAT INFO that I have to at least point it out, in case you didn't see it. (I really need to make this a request for it to be a "sticky" so it always stays at the top). It's been updated recently, so you may have already seen it: http://www.chefsuccess.com/f52/things-ive-learned-doing-booth-table-51121/
 

Frequently Asked Questions

What should I bring to my first festival as a Pampered Chef consultant?

When attending your first festival, it's essential to bring a variety of items to showcase your products effectively. Consider bringing a selection of your best-selling kitchen tools, recipe cards, product catalogs, a tablecloth with your branding, a cash box or mobile payment system, and promotional materials like flyers or business cards. Additionally, having samples of food prepared with Pampered Chef products can attract more visitors to your booth.

How can I attract customers to my booth at the festival?

To attract customers to your booth, create an inviting and visually appealing display. Use bright colors and clear signage to highlight your products. Offer free samples of food made with Pampered Chef tools, as this can entice people to stop by. Engaging with passersby, offering demonstrations, and having a friendly demeanor will also help draw in potential customers. Consider running a special festival promotion or giveaway to encourage people to visit your booth.

What types of promotions work best for a festival setting?

Promotions that work well in a festival setting include limited-time discounts, buy-one-get-one-free offers, and bundle deals on popular items. You can also consider offering a raffle or giveaway for a Pampered Chef product, which can encourage people to provide their contact information. Creating a sense of urgency with time-sensitive offers can motivate festival-goers to make a purchase on the spot.

How do I handle customer inquiries and objections at the festival?

When handling customer inquiries and objections, it's important to listen actively and respond with empathy. Be prepared to answer common questions about product features, benefits, and pricing. If a customer expresses hesitation, ask open-ended questions to understand their concerns better and provide tailored solutions. Sharing personal experiences and testimonials can also help alleviate doubts and build trust with potential customers.

What follow-up strategies should I use after the festival?

After the festival, follow-up is crucial for converting leads into sales. Collect contact information from visitors who showed interest in your products, and send them a thank-you email or message. Include a recap of your festival experience, any special offers, and links to your online store or social media. Consider inviting them to future events or offering a personal consultation to discuss their kitchen needs further. Keeping the communication warm and personal can help build lasting relationships.

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