Different Label to Put on Front of Catalogs

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Discussion Overview

This thread discusses various ideas and experiences related to using labels on catalogs distributed at fairs to generate leads and traffic to personal websites. Participants share their thoughts on the effectiveness of this strategy and how they plan to implement it.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, shares a successful strategy involving labels that offer a gift for visiting their website, noting that it has generated remarkable leads.
  • Another participant expresses enthusiasm about creating labels and thanks the original poster for the idea.
  • Several users mention their intention to use this strategy at upcoming fairs, indicating excitement about its potential.
  • One participant shares a concern about the effectiveness of the idea based on their past experience, stating they received only a few emails from a large number of catalogs distributed.
  • Another participant discusses the importance of including personal contact information on catalogs, as some people may not see the back cover.
  • One participant raises a question about how to deliver the promised gift to customers who order through the website.
  • Several participants express appreciation for the idea and share their plans to implement it at future events.

Areas of Agreement / Disagreement

While many participants express enthusiasm for the labeling idea, there are differing opinions on its effectiveness based on personal experiences. No clear consensus emerges regarding its overall success.

Contextual Notes

Participants are primarily Pampered Chef consultants sharing personal experiences and strategies for enhancing lead generation at fairs. The discussion reflects a community of individuals looking to support each other's business practices.

Who May Find This Useful

Consultants looking for creative ways to engage potential customers at fairs and improve lead generation may find this discussion beneficial.

Can anyone tell me what your results have been from this? Also, where inside are you putting a label?
 
I put a label inside with my website on the page where it talks about Wedding Registries. That little box has the corporate website, and I want people going to mine.
 
I use the "money" label design from Avery on my recipe cards, telling people that I reward referrals and will give them $10 in free product for every person they refer to me when they hold their show.
 
Should I use for my booth at a hair salon this sat!
 
Thank you soooo much for this. I have 3 large festivals coming up and usually hand out mini catalogs but the response is very, very small.
 
I didn't do this because I already had labels that simply said, "We have great deals in our outlet! website/dianesmith"

However, I DID ask for contact info for every catalog I handed out. Most complied, and a few people (most notably GUYS) were really excited about the products.
 
Great Information everyone, I will be changing the labels on my catalogs and mini catalogs!
 
omg thanx this is so helpful.
 
I have a hand-out for vendor events that has a recipe and 'coupons' for ordering, booking a show, becoming a consultant. I have gotten a few shows off of it. It is a half-page sheet, so inexpensive to print.
 
This is a great idea! I'm hoping to line some booths up soon. I have one in August for my church. I can't wait to try it out there!!!
 
Has anyone made up the label yet. I' computer challanged
 
  • Thread starter
  • #43
Patty Davis said:
Here is the file for the half-page recipe/coupon i give out at vendor events.

Hi Patty! I love your ideas here. I was wondering what kind of response you've received from using them? I'm debating on what I want to do for my booth tomorrow.

Also, here's a funny question/thought I had...
On this new label:

Thanks for stopping by! Visit my website within the next 48 hours and receive a GIFT!
Just click “CONTACT ME”, send me your info and I’ll send you a gift! Place an order and receive a FREE RUB


Do you think everyone knows what a rub is? Should I write it: Rub/Seasoning? I just hope people don't scratch their head and think I'm nuts. :D
 
  • Thread starter
  • #44
I decided to have it say: receive a Seasoning RUB, FREE!
 
Good idea! I think you might get a few dirty old men with the "Free Rub"! :)
 
JennLizFran said:
Good idea! I think you might get a few dirty old men with the "Free Rub"! :)

My thoughts exactly! Plus, it's probably illegal :D
 
good idea, wish i had used it at my last booth! next time! can't hurt!
 
A terrific idea but how would we get the rub to them? An online order would go directly to PC for submission so I guess we'd have to copy down the address, etc and send something directly to the person who ordered, right....maybe along with a sales receipt?
 
  • Thread starter
  • #49
chefmarey said:
A terrific idea but how would we get the rub to them? An online order would go directly to PC for submission so I guess we'd have to copy down the address, etc and send something directly to the person who ordered, right....maybe along with a sales receipt?

I actually added a line at the end that says: (enter order under host name "Amanda Xxxxxx")

I'm going to create my own catty show on my website. That way if someone does this, they can place the order, and then I can put it on either a show I currently have open or on my own if I've rounded up enough orders. I'll add the rub and enter it in as a consultant gift in the payment section.
 

Frequently Asked Questions

What are some examples of different labels I can put on the front of my Pampered Chef catalogs?

You can use various labels such as "New Arrivals," "Seasonal Favorites," "Best Sellers," "Exclusive Offers," or "Limited Time Promotions." These labels help to draw attention to specific products or offers that you want to highlight.

How can I create custom labels for my Pampered Chef catalogs?

You can create custom labels using design software or online tools like Canva. Simply choose a template, add your text, and customize the colors and fonts to match your branding. Once designed, you can print them on adhesive labels or cardstock.

Should I change the label on my catalogs regularly?

Yes, changing the label regularly can keep your catalogs fresh and engaging. By updating the label to reflect current promotions, seasonal items, or new products, you can encourage customers to take a closer look at what you have to offer.

How do labels impact the effectiveness of my Pampered Chef catalogs?

Labels can significantly impact the effectiveness of your catalogs by attracting attention and guiding customers to key products or promotions. A well-chosen label can create urgency or highlight special offers, increasing the likelihood of sales.

Can I use labels to target specific customer groups?

Absolutely! You can tailor labels to appeal to specific customer groups by using phrases like "Family Favorites" for busy parents or "Gourmet Cooking Essentials" for food enthusiasts. This targeted approach can help you connect better with your audience and boost sales.

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