Creative Halloween Marketing: Is Attaching Business Cards to Candy Bags Tacky?

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Discussion Overview

The thread explores the idea of attaching business cards to candy bags for Halloween as a marketing strategy among Pampered Chef consultants. Participants share their thoughts on whether this approach is considered tacky or acceptable, along with various personal experiences and ideas related to Halloween marketing.

Discussion Character

  • Opinion-based
  • Anecdotal
  • Debate/contested

Main Points Raised

  • One participant, identifying as a consultant, questions if attaching business cards to candy bags is tacky.
  • Another participant shares their positive view, suggesting it could be a great idea and mentions including a fun activity for kids in their goody bags.
  • Several users mention that adding a special offer on the card could enhance its appeal.
  • One participant expresses a desire to hand out something to parents while trick-or-treating, seeking feedback on whether it would be seen as tacky.
  • Another participant shares their experience of giving out candy and business information, noting that they do not find it tacky.
  • One participant recounts a past experience where a different consultant handed out samples during the holidays, comparing it to the current idea.
  • Some participants express that they believe it is tacky to market during Halloween, stating it detracts from the holiday spirit.
  • Another participant mentions their husband's disapproval of the idea, indicating a personal conflict regarding the marketing approach.
  • One participant shares their plan to give out coupons along with candy, emphasizing the joy of giving to parents as well.
  • Several users reflect on the cultural significance of Halloween, with some expressing strong personal beliefs against participating in the holiday.

Areas of Agreement / Disagreement

Views differ significantly among participants regarding the tackiness of attaching business cards to candy bags. Some find it acceptable and creative, while others strongly oppose the idea, considering it inappropriate for the holiday.

Contextual Notes

The discussion reflects a variety of personal experiences and cultural perspectives on Halloween, with participants sharing their unique approaches to marketing in a festive context.

Who May Find This Useful

Consultants looking for creative marketing ideas during Halloween may find the shared experiences and opinions relevant to their own strategies.

I only started a month ago so I don't think anybody in my neighborhood really knows I am here. I use the print at home biz cards so I just turned them over before I separated them and printed a little blurb on the back. Hopefully it will get my name out there. I have lots of candy to give out so 1 little card in each candy bag isn't over kill (it's not like I am handing out full size catalogs).
 
I think it's a great idea!! I live in an apartment complex and kids never come around here, BUT if I lived in a home, I would definitely do something like attaching a coupon to candy. That would be so much fun!!!!
 
I made up a little thing that I am handing out - info I actually got from here! And if it makes you feel better my kids dropped off their first basket of candy, and the lady down the street the sells jewelry had something in there to give to your mommy or mummy too!

I don't think it's a bad idea because we have to promote ourselves anyway that we can. I hope that we get good results from this!

Stephanie
 
I handed out mini-flyers for my multi-vendor Holiday bazaar next weekend. Along with the candy, of course !!!
 
I just handed out....My card with a handful of candy, and trust me nothing gets by these kids now a days!! Probably 1/2 of them watched me and asked about the card. I told them well the treat is for you and the card is for your mommy so make sure to give it to her!! LOL Alot of them got excited and went running back to their mothers with it. So even if they throw it away it's okay at least I am trying something new :o) And you never know I could get a couple of leads....hopefully!!
 
LibrarianChef said:
I just wanted to share that we used to not celebrate Halloween. But we will from this year forward--we just won't celebrate it in the way that many do. We're trying to rediscover the way early Christians celebrated it which changes our focus entirely. We read http://www.amazon.com/review/product/1589971558/ref=cm_cr_pr_helpful/102-6663202-5564160 and re-discovered the roots of Halloween (All Saints' Evening). It was nice to be reminded that there's nothing inherently evil about this date. What most people think of as evil was actually Samhain (the pagan holiday from a Celtic origin that Halloween falls in the middle of).

Until reading this book we didn't understand why so many believers claimed Halloween to be a Christian holiday. We saw the American commercialism all around us glorifying death and thought they were crazy. But the book was liberating and just helped give us a starting point which has carried us on to other areas of research. The book also reminded us that Christmas was created the same way that Halloween was--purposefully put on the same date as another pagan holiday to help change the focus of the season. So if we choose not to celebrate Halloween then to be consistent we would also need to consider not celebrating Christmas. If you're interested in other reviews, click on the book title above.

Good post... wanted to interject too that Samhain (pronounced Sow-wain) is celebrated in any number of ways today too but for our family it's a time of honoring and celebrating our ancestors, for without them, we feel, we wouldn't be here. :D And it's far from evil... since Samhain means "summer's end" it's the last of three harvest holidays... which is why harvest and fall festivals are perfect this time of year. Others consider this the time of the Celtic New Year too...
 
lkprescott said:
Good post... wanted to interject too that Samhain (pronounced Sow-wain) is celebrated in any number of ways today too but for our family it's a time of honoring and celebrating our ancestors, for without them, we feel, we wouldn't be here. :D And it's far from evil... since Samhain means "summer's end" it's the last of three harvest holidays... which is why harvest and fall festivals are perfect this time of year. Others consider this the time of the Celtic New Year too...

Right on, some practices of the original Samhain are truly innocent and did appear to be initially about honoring ancestors. But some of the practices appeared, to me, quite evil (I want to be clear that whether or not those practices were originally part of Samhain, I couldn't be sure--there's a broken and muddied history there that only leaves me guessing). As with any holiday, it really boils down to what YOU do this time of year to honor whomever. Both holidays (Samhain and Halloween) have become a melting pot over time with a variety of cultural traditions thrown in there. That, along with icky American commercialization and horror films, really has hurt some of the original intentions.

dannyzmom said:
I would imagine it might light a fire under THEM to start advertising their own businesses!! LOL
A few years ago the neighborhood MK lady attached coupons to her candy...THAT'S what got me started doing the same thing!

LOL True, true! It probably would. I have to say, though, that it's hard being in a smaller town after all of our years in the big city. Everyone I meet owns their own business just to make ends meet (selling vitamins, melaleuca, jewelry, window coverings, candles, home decorating, Simply Tasteful, etc.). To keep the peace, it sometimes feels like it's easier for me to just be the daytime stay-at-home-mommy and the nighttime town librarian. Helping people find reliable research sources or an engaging book helps me be everyone's best friend. :love: Luckily, the gals who know that I sell PC on the side are coming to me lately for lots of holiday parties. Gotta love that! :)

So...there's always next Halloween, right? ;)
 
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lkprescott said:
Good post... wanted to interject too that Samhain (pronounced Sow-wain) is celebrated in any number of ways today too but for our family it's a time of honoring and celebrating our ancestors, for without them, we feel, we wouldn't be here. :D And it's far from evil... since Samhain means "summer's end" it's the last of three harvest holidays... which is why harvest and fall festivals are perfect this time of year. Others consider this the time of the Celtic New Year too...

Ahh - so refreshing to see other history buffs on here who have researched the origins of Halloween and know that it is not based on evil! What a relief! Thanks!! :) I've been educating a lot of my co-workers this week, too, esp. the ones who's kids weren't allowed to wear costumes today or have a Halloween parade all b/c some people think it's a holiday that worships the devil! UGH!

Oh, and back to the original post - I think the person who said she was going to the mall to hand things out had a great idea, since you're at a MALL where people expect to see people soliciting them to buy stuff. Doing it while trick-or-treating is crossing the line, IMO.
 
I went trick or treating with my kids this afternoon - wearing a PC sweatshirt and jacket - one of the ladies up the street at her house noticed my jacket and asked if I was a consultant - I said yes and said would you like a business card? I introduced myself and told her I lived down the street - she said she'd be in contact. I didn't pass out any others because then my husband got home and took over walking around with the kids. I figured she asked me - I didn't bring it up and who knows - maybe I'll get an order out of it!
 
lkprescott said:
Good post... wanted to interject too that Samhain (pronounced Sow-wain) is celebrated in any number of ways today too but for our family it's a time of honoring and celebrating our ancestors, for without them, we feel, we wouldn't be here. :D And it's far from evil... since Samhain means "summer's end" it's the last of three harvest holidays... which is why harvest and fall festivals are perfect this time of year. Others consider this the time of the Celtic New Year too...

Right on, some practices of the original Samhain are truly innocent and did appear to be initially about honoring ancestors. What I wanted to make clear is that there was a distinction between Samhain and Halloween. They were two totally different holidays. And while some practices of Samhain were innocent, some of the practices appeared quite evil to early Christian leaders, which is why, from what we understand, they implemented Halloween (I want to be clear that whether or not those practices were originally part of Samhain, I couldn't be sure--there's a broken and muddied history there that only leaves me guessing). As with any holiday, it really boils down to what YOU do this time of year to honor whomever. Both holidays (Samhain and Halloween) have become a melting pot over time with a variety of cultural traditions thrown in there. That, along with icky American commercialization and horror films, really has hurt some of the original intentions.

dannyzmom said:
I would imagine it might light a fire under THEM to start advertising their own businesses!! LOL
A few years ago the neighborhood MK lady attached coupons to her candy...THAT'S what got me started doing the same thing!

LOL True, true! It probably would. I have to say, though, that it's hard being in a smaller town after all of our years in the big city. Everyone I meet owns their own business just to make ends meet (selling vitamins, melaleuca, jewelry, window coverings, candles, home decorating, Simply Tasteful, etc.). To keep the peace, it sometimes feels like it's easier for me to just be the daytime stay-at-home-mommy and the nighttime town librarian. Helping people find reliable research sources or an engaging book helps me be everyone's best friend. :love: Luckily, the gals who know that I sell PC on the side are coming to me lately for lots of holiday parties. Gotta love that! :)

So...there's always next Halloween, right? ;)
 
Gina M said:
I went trick or treating with my kids this afternoon - wearing a PC sweatshirt and jacket - one of the ladies up the street at her house noticed my jacket and asked if I was a consultant - I said yes and said would you like a business card? I introduced myself and told her I lived down the street - she said she'd be in contact. I didn't pass out any others because then my husband got home and took over walking around with the kids. I figured she asked me - I didn't bring it up and who knows - maybe I'll get an order out of it!

I think that's the best way to advertise your business without being "pushy" - you were just wearing a PC jacket, and that started a conversation. Conversations build relationships and relationships help create great guests, hosts and consultants/downlines. Just handing out coupons doesn't let people get to know the real you - just that you're willing to give them a discount to get their business and that maybe you're even a little desperate for their business. Unfortch, most of those coupons will probably end up in the trash. :( JMO
 
LibrarianChef said:
Right on, some practices of the original Samhain are truly innocent and did appear to be initially about honoring ancestors. What I wanted to make clear is that there was a distinction between Samhain and Halloween. They were two totally different holidays. And while some practices of Samhain were innocent, some of the practices appeared quite evil to early Christian leaders, which is why, from what we understand, they implemented Halloween (I want to be clear that whether or not those practices were originally part of Samhain, I couldn't be sure--there's a broken and muddied history there that only leaves me guessing). As with any holiday, it really boils down to what YOU do this time of year to honor whomever. Both holidays (Samhain and Halloween) have become a melting pot over time with a variety of cultural traditions thrown in there. That, along with icky American commercialization and horror films, really has hurt some of the original intentions.



LOL True, true! It probably would. I have to say, though, that it's hard being in a smaller town after all of our years in the big city. Everyone I meet owns their own business just to make ends meet (selling vitamins, melaleuca, jewelry, window coverings, candles, home decorating, Simply Tasteful, etc.). To keep the peace, it sometimes feels like it's easier for me to just be the daytime stay-at-home-mommy and the nighttime town librarian. Helping people find reliable research sources or an engaging book helps me be everyone's best friend. :love: Luckily, the gals who know that I sell PC on the side are coming to me lately for lots of holiday parties. Gotta love that! :)

So...there's always next Halloween, right? ;)

Indeed! Always good to hear from those who have done their research. ;) Those differences are ones I make sure my kids know too... so they can enjoy the fun commercial part of Halloween without muddying it into the more sacred. Watching part of the special on The History Channel today there was the reminder of the big candy scare back in the 80's and how folks were afraid of razor blades in apples and tainted candy. Turns out the truth was there never were razor blades and the candy was tainted not by strangers but by people those kids knew. Truly sad and despicable. I remember those days... but then we always went to the houses of folks we knew which, back then, was everyone on the road... not hard to do when you live in the woods. LOL

I have to admit I didn't hand anything out at my son's classroom party or otherwise today. No one came trick-or-treating either so this was a non-issue. I think part of me is afraid of being the 'pushy PC lady' which also has me talking myself out of making phone calls too :eek: I know there's a huge grey area in between, I just have to find my comfort zone in there somewhere. I've even been hesitant about bringing stuff to my son's bowling league Saturday mornings... I've gotta get me one some PC shirts! I guess deep down I do worry about being tacky.. or being pushy... or something.
 
I agree, there is nothing wrong with doing the research and making an informed decision. There should also be respect for those that decide to celebrate something or not. Like LibrarianChef explained both Holloween, Christmas and other holidays are man made. Some Christians may think that these celebrations being "traditons of men" are what the bible warns to be careful with. It may not necessarily be because it has anything directly to do with Satan or evil, they just choose not to contaminate their worship. I always ask myself "would Jesus do this?" then based on my relationship with him I make a choice. I also respect everyone's right to follow their conscience, we all have free will make the call.
 
cathyskitchen said:
Ahh - so refreshing to see other history buffs on here who have researched the origins of Halloween and know that it is not based on evil! What a relief! Thanks!! :) I've been educating a lot of my co-workers this week, too, esp. the ones who's kids weren't allowed to wear costumes today or have a Halloween parade all b/c some people think it's a holiday that worships the devil! UGH!

Oh, and back to the original post - I think the person who said she was going to the mall to hand things out had a great idea, since you're at a MALL where people expect to see people soliciting them to buy stuff. Doing it while trick-or-treating is crossing the line, IMO.
My two cents, even though around here trick or treating is over:
I thought about putting my business card in bags with the candy. Forgot. We only had about five small groups of kids and three of the groups already know me. Anyway, I don't think it's tacky or crossing the line.
I do really dislike it when people approach me at the mall. That's just annoying. If I wanted something from someone there, I would ask.
 
JAE said:
My two cents, even though around here trick or treating is over:
I thought about putting my business card in bags with the candy. Forgot. We only had about five small groups of kids and three of the groups already know me. Anyway, I don't think it's tacky or crossing the line.
I do really dislike it when people approach me at the mall. That's just annoying. If I wanted something from someone there, I would ask.

Oh, yeah, I hate the people who are always trying to get me to put their lotion on my hands!!

The example I was referring to was the one where she said she was giving out little gift bags to moms in the mall with her business info. on them. I don't think that's too pushy. Definitely not like the people who stalk you to get you to do a marketing survey or try on a lavender neck pillow!! YIKES! LOL! :)
 
Addie4TLC said:
I agree, there is nothing wrong with doing the research and making an informed decision. There should also be respect for those that decide to celebrate something or not. Like LibrarianChef explained both Holloween, Christmas and other holidays are man made. Some Christians may think that these celebrations being "traditons of men" are what the bible warns to be careful with. It may not necessarily be because it has anything directly to do with Satan or evil, they just choose not to contaminate their worship. I always ask myself "would Jesus do this?" then based on my relationship with him I make a choice. I also respect everyone's right to follow their conscience, we all have free will make the call.

Exactly! My mom's mother wasn't one I admire for much, but I do respect her for how she lived her beliefs. She never allowed anything to do with Halloween in her home.. she also forbade Santa and stockings by the fire, Easter Bunny and baskets... for they were pagan in nature and not of her religious being (she was old-order Mennonite)...
 
lkprescott said:
Exactly! My mom's mother wasn't one I admire for much, but I do respect her for how she lived her beliefs. She never allowed anything to do with Halloween in her home.. she also forbade Santa and stockings by the fire, Easter Bunny and baskets... for they were pagan in nature and not of her religious being (she was old-order Mennonite)...

That is very interesting! :) I think that that is what Jesus referred to when he said not to be a part of the world, joining them in pagan rituals desguised as something else. You can sugar coat and put a nice bow on it but it still has pagan roots and just as Jesus avoided anything to do with the politics and traditions of his time if I am following in his footsteps I should stive to the best of my ability to do the same. Research took the blind fold off and I'm enjoying a clear conscience without having to be scared into avoiding this or that or forbidden, I actually see the logic behind it.
 
The very sad thing about society today is many don't even think of God except for the holidays!
 
Very sad
pampchefrhondab said:
The very sad thing about society today is many don't even think of God except for the holidays!

Very sad and very true. Many people only come to church on holidays. But I will take it, a wonderful sister in Christ at my church is excited whenever her husband joins her on Easter at our church. We have been praying for her husband for years, hoping one day he will be saved.

Easter is now about an bunny. Christmas is about Santa. Everything is about something other than Jesus to the world. My family doesn't exclude these holidays all together for the sake of our lost family members. It's a good way to get together with them and try to show them the love of Christ any chance we get. We don't buy the kids hundreds of dollars worth of toys or clothes because they know that there are orphan kids in China we support who are excited about receiving a toothbrush, shoes and a candy on Christmas. Our kids earn what they want and of course we give them gifts but we don't over do it. It's not what Christmas is about. Have you seen the people who shove and push at those after Thanksgiving sales?? It's scary!! :eek: Scarier than Halloween in my opinion.

And as far as the Halloween subject goes, here is a link to the info I have in my computer for info on Halloween history that I take very seriously. It has pagan roots that I just don't want to take lightly. But that's our family's choice.

The History of Halloween

I. THE HISTORY OF HALLOWEEN

Our Pilgrim forefathers well knew of Halloween's occultic roots. In fact they banned celebrating Halloween in America. Halloween was not celebrated in this country until 1845. At that time multiplied thousands of Irish emigrants flooded into New York because of the Irish Potato Famine of 1845-46. They brought with them the old Druid holiday of Halloween. Gradually celebrating this day spread throughout the rest of the country.

Now, to understand Halloween better we must go even further back. I found that the original celebration was not called by its present name, Halloween. But, it began long before Christ among the ancient Celtic peoples (Briton, Gauls, Scots, Irish). They observed the end of summer with sacrifices to SAMAN (Shamhain). He was "the lord of death and evil spirits". This marked the beginning of the Celtic New Year.

A NOTE ABOUT SAMAN

Depending on your source material, the Druid lord of death and evil spirits was called Saman, Samana, Shamhain or Samhain. His "holiday" was called "The Vigil Of Saman" or Samhain (pronounced so-wein). You probably have seen a modern day version of SAMAN without even knowing it. This pagan god was shown as a ghostly, skeleton holding a sickle in his hand. He later came to be known as THE GRIM REAPER.

Debbie :D
 
lkprescott said:
I have to admit I didn't hand anything out at my son's classroom party or otherwise today. No one came trick-or-treating either so this was a non-issue. I think part of me is afraid of being the 'pushy PC lady' which also has me talking myself out of making phone calls too :eek: I know there's a huge grey area in between, I just have to find my comfort zone in there somewhere. I've even been hesitant about bringing stuff to my son's bowling league Saturday mornings... I've gotta get me one some PC shirts! I guess deep down I do worry about being tacky.. or being pushy... or something.

I used to worry about being pushy or tacky, or something like that. I started out wearing a button on my lapel that said The Pampered Chef. I started getting many comments just from that. Even got a booking that turned into more bookings, that turned into more bookings.......Then I went to my first conference and bought a PC shirt. Started wearing that.......then I got the PC Catalog Tote......started carrying that. I've never had one negative comment (except the one from another DS consultant......who was sort of snarky about it - but she has since quit selling.....ran out of bookings.:rolleyes: ) I think I have found my comfort level. I will never be someone who talks to EVERYONE I meet about PC - don't even want to be that person. But I do like wearing PC clothing etc....and letting that be a conversation starter. I get questions frequently when I am out and about - and sometimes those conversations lead to bookings or orders. When people ask, I love talking about what I do! I don't advertise any other way - I am my only medium for advertising.....so it's important for me to advertise when I can ~ and for me, what I do works great.:thumbup:
 
ChefBeckyD said:
I used to worry about being pushy or tacky, or something like that. I started out wearing a button on my lapel that said The Pampered Chef. I started getting many comments just from that. Even got a booking that turned into more bookings, that turned into more bookings.......Then I went to my first conference and bought a PC shirt. Started wearing that.......then I got the PC Catalog Tote......started carrying that. I've never had one negative comment (except the one from another DS consultant......who was sort of snarky about it - but she has since quit selling.....ran out of bookings.:rolleyes: ) I think I have found my comfort level. I will never be someone who talks to EVERYONE I meet about PC - don't even want to be that person. But I do like wearing PC clothing etc....and letting that be a conversation starter. I get questions frequently when I am out and about - and sometimes those conversations lead to bookings or orders. When people ask, I love talking about what I do! I don't advertise any other way - I am my only medium for advertising.....so it's important for me to advertise when I can ~ and for me, what I do works great.:thumbup:

That sounds like something like what I'll end up striving for. Teasers to have folks ask... I'm also encouraging myself to get out more... taking a Curves 3 week promo thingy so that will also give me new faces to work with, so to speak.
 
I am very curious for those who did advertise during trick or treat to report your results...if you got any bookings, orders, etc.
 
Nothing to report yet:) We had a smaller turnout than I expected. We did have a group of teenage boys arrive (after I had turned out the lights). They double-rang my doorbell -- I teased them that since they had woken up my kids, they could do me a favour by giving their moms copies of my mini catalog. They were very apologetic about waking the kids, and seemed excited to give the books to their moms.
I don't think any parents minded me giving their kids the catalogs & coupon. We live on a brand new street, so it was a chance to let people on nearby streets know that PC is in their neighbourhood. If they think it's tacky, I can live with that. I'm pretty sure that if they are PC fans, they'll be pleased to find a consultant, as well as to get the new Holiday mini & a coupon.
Nothing ventured, nothing gained:)
 
Speaking of getting the word out in a neighborhood. I've had Avon and MK catalogs left on my mailbox flag a few times in the 8 years I've lived here. What's everyone's thoughts on that... leaving mini-catalogs on doorknobs or mailbox flags. Is it worth the time? Reason I ask is having one of those catalogs appear for me never led me to want to call the consultant so I'm wondering if it's just a waste of catalogs...
 
ChefBeckyD said:
I used to worry about being pushy or tacky, or something like that. I started out wearing a button on my lapel that said The Pampered Chef. I started getting many comments just from that. Even got a booking that turned into more bookings, that turned into more bookings.......Then I went to my first conference and bought a PC shirt. Started wearing that.......then I got the PC Catalog Tote......started carrying that. I've never had one negative comment (except the one from another DS consultant......who was sort of snarky about it - but she has since quit selling.....ran out of bookings.:rolleyes: ) I think I have found my comfort level. I will never be someone who talks to EVERYONE I meet about PC - don't even want to be that person. But I do like wearing PC clothing etc....and letting that be a conversation starter. I get questions frequently when I am out and about - and sometimes those conversations lead to bookings or orders. When people ask, I love talking about what I do! I don't advertise any other way - I am my only medium for advertising.....so it's important for me to advertise when I can ~ and for me, what I do works great.:thumbup:

We are very much alike! Sometimes my friends tell me "Aren't you going to tell her about PC?!" when we see someone that doesn't know. I then "have" to talk a little about it because it was brought up, but I think there's a time and place for it. I don't want to be the one people avoid because I'm always talking about PC! :) I like to think I get a lot of referrals because of that. I'm not pushy... but look out! At my shows I let it rip! LOL I also like wearing the PC clothing and carrying my PC tote at times along with a smaller purse. Someone that loves PC may notice and inquire. I have no problem striking up conversations with people and being friendly, sometimes that prompts them to ask about it.
 
lkprescott said:
Speaking of getting the word out in a neighborhood. I've had Avon and MK catalogs left on my mailbox flag a few times in the 8 years I've lived here. What's everyone's thoughts on that... leaving mini-catalogs on doorknobs or mailbox flags. Is it worth the time?

Reason I ask is having one of those catalogs appear for me never led me to want to call the consultant so I'm wondering if it's just a waste of catalogs...
Good Question! I had a show in a very very (may I say very again) nice neighborhood (that was my highest show ever) and I was joking with my husband that most of the people around that area are newer home owners and that I should go drop off catalogs there! :) This was a while back and I never did it, but it would be nice to know if doing something like that would be worth it. I also don't remember calling on something left at my door or mailbox. Do on to others?? :)
 
When I first moved in I did get a visit from the local 'welcome wagon'. I should look her up and see if she's still the welcome wagon lady and see if I can add my name to the list of local services. Only thing is... again, I got the welcome packet but never used it for contacting anyone... then again, I wasn't new to the area, per se... I'd gone to school in this area and buying the house only made me a new homeowner, not new to the area. It may be helpful for truly new neighbors and man, are there new houses going up faster than weeds...
 
chefsteph07 said:
I am very curious for those who did advertise during trick or treat to report your results...if you got any bookings, orders, etc.

I imagine that most won't reap the fruits of their labor for a while, but the advertising sure does get their name out there and plant that seed in the minds of prospective customers on down the road. Even when I do a live cooking show, some of the guests show no interest in hosting whatsoever and then they come to me weeks or even months later asking about doing their own show.

One quick story I have to share: I was so frustrated at one show, actually my first show I did in my home town. A gal came as a visitor which meant I automatically gave a gift to the lady who invited her. She ate all the food and I believe even seconds (I served dinner and dessert at this show), then she won the BEST door prize I had that night (mini measure-all cup), then she critiqued me making sure I was saying the same thing as her previous consultant (thankfully I did), she talked about how she always did yearly shows in her home that had tremendous sales, and then she left without buying a single thing, booking a show, or even talking to me. I wanted to cry after everyone left--I felt like a failure that night and although others were very excited about my new business and booked shows immediately and bought product, all I could think about was this one woman that I had just put a lot of money into and who obviously wasn't pleased with my performance.

A couple months later she came to another of my shows, was extremely friendly, talked like we were old buds, and booked her "yearly show" with me. Just last week she was invited to yet another of my shows and she wanted to talk with me about her show date again (she's having a baby this month and STILL wants to do a show just a month after the baby is born). I tell ya what, I learned right off the bat to never judge a book by it's cover and that it's not over until the fat lady sings. ;)

lkprescott said:
Speaking of getting the word out in a neighborhood. I've had Avon and MK catalogs left on my mailbox flag a few times in the 8 years I've lived here. What's everyone's thoughts on that... leaving mini-catalogs on doorknobs or mailbox flags. Is it worth the time?

I guess it depends on where you live, but in my small town I've never liked getting those and they go right in the trash. It felt impersonal in a place where everyone pretty much knows everyone. Now, a hand-written note addressed to me and attached to the front of the catalog is sure to get my attention (like a sticky or something). Something like: "Dear Jane Doe, I'm sorry I missed you today. I'd love to get together to discuss getting you some free products. If you're not interested in hosting a show, I completely understand. I would still like to offer you 10% off on any item this month. I attached a page with our current specials, as well. I hope to hear from you soon." If I see my name hand-written (and spelled correctly :rolleyes:) I'm quite interested and there's no pressure to host so I'm more likely to see what I might want to use my 10% off on. But again, that's just me.
 
lkprescott said:
When I first moved in I did get a visit from the local 'welcome wagon'. I should look her up and see if she's still the welcome wagon lady and see if I can add my name to the list of local services. Only thing is... again, I got the welcome packet but never used it for contacting anyone... then again, I wasn't new to the area, per se... I'd gone to school in this area and buying the house only made me a new homeowner, not new to the area.

It may be helpful for truly new neighbors and man, are there new houses going up faster than weeds...

I'm feeling motivated to put my money where my mouth is and give it a shot! There have to be some PC lovers there!! You look up that welcome wagon lady too. Does a welcome wagon lady have to live in the area? LOL
 

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