Boost Sales, Bookings, and Recruitment at Farmer's Markets - My Success Story!

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Discussion Overview

This thread explores participants' experiences and strategies related to boosting sales, bookings, and recruitment at farmer's markets. Several users share their personal success stories and insights about their involvement in these markets.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, reports significant success at farmer's markets, achieving $415 in sales, 8 new bookings, and 5 strong recruit leads in one weekend.
  • Another participant expresses interest in the logistics of participating in farmer's markets, asking about costs and booth setup.
  • Several users request to see the drawing slip used by the successful participant, indicating interest in replicating their success.
  • One participant mentions that their local farmer's market has restrictions on vendors, stating that only home-grown or handmade products are allowed.
  • Another participant shares their experience of getting one booking and one order during a short visit to a local farmer's market.
  • One participant discusses the variety of products they bring to the market, including cash & carry items and tools related to cooking and produce.
  • Another participant notes that their main goal at the farmer's market is to book shows and recruit, while also benefiting from sales.

Areas of Agreement / Disagreement

Views differ regarding the effectiveness and logistics of participating in farmer's markets, with some participants sharing positive experiences while others express concerns about vendor restrictions.

Contextual Notes

Participants share their individual experiences and strategies, highlighting the varied nature of farmer's markets and the differing rules that may apply in different locations.

Who May Find This Useful

Consultants interested in exploring farmer's markets as a venue for increasing sales, bookings, and recruitment may find the shared experiences and insights valuable.

M
mrssyvo
Messages
1,929
If you are looking to boost your sales, bookings AND recruiting, get yourself into a Farmer's Market or 2. I have been at 1 FM all season, on Saturday morning, but just added a 2nd one for Sunday Morning, today being the 1st. WOW!!!!!!!!!!!! In addition to the $415 in Sales, I have 8 new bookings and 5 STRONG recruit leads, they all circled 7 or higher on my scale of 1-10. 3 of them are 10's!!!!!!!!!!!!!! This was just on the drawing slip, even though I am not doing a drawing, I asked them to complete it if they wanted an invitation to my Fall Kick-off the end of August. Imagine what would have happened if I was actually there to recruit!!!!! (let me rephrase that, I am always looking to recruit, but I was not giving a recruiting talk, like at a show- I did not speak to any of them about the business before they completed the slip, is what I meant.)
 
Wow, that's awesome!

How did you get involved in the FM and how much does it cost you? Do you set up a booth each time you go?
 
would you post your slip please..... I would love to see it

Thanks
 
Sue, that is awesome!
 
Also, could you post a link to your drawing slip? I haven't seen one like that before. Just signed up to do one too and would love to see those kind of results!
 
That is incredible!!! I'm so happy for you. Let us know what happens with those leads!
 
The Farmers Market that they have around here consists of about 4 tents. I wish there was more b/c I would really LOVE to do this!!

I love your guest card, Paulette...I hope you don't mind if I steal it!!
 
I went to a farmers market and they said to be a vendor, I have to attend a meeting and the park authority board would have to approve my vendorship? Not sure how to proceed for that. The FM is only on Fridays all summer in late afternoon!
 
  • Thread starter
  • #10
Here is the slip I used. The Sunday Farmer's Market has about 30 booths, and TONS of people- probably twice the size of my Saturday market. It is $250 for the Season (May-October) My Saturday 1 is $100 for the entire season, and I average $350 in sales at that one.
 

Attachments

mrssyvo said:
My Saturday 1 is $100 for the entire season, and I average $350 in sales at that one.
Click to expand...


Is the average $350 in sales what you do every saturday that you attend?
 
  • Thread starter
  • #12
Yes, There are some Saturdays that another consultant takes the booth,but when I have the booth, I pretty much always have $350 in sales or more. 1 Saturday, I had $300, but had to close up at 11:30 due to rain. This weekend, I have both Sat & Sunday markets, and I expect at least $700 in sales between the 2, not to mention bookings and recruit leads.
 
I checked with some local farmer's markets (we have quite a few...) and they all said that products sold have to be home-grown or hand-made. DS Vendors are not allowed.:cry:
 
SUE!! That is fabulous! I just know you are going to hit your goal and promote by Oct 1!!
 
mrssyvo said:
Yes, There are some Saturdays that another consultant takes the booth,but when I have the booth, I pretty much always have $350 in sales or more. 1 Saturday, I had $300, but had to close up at 11:30 due to rain. This weekend, I have both Sat & Sunday markets, and I expect at least $700 in sales between the 2, not to mention bookings and recruit leads.
Click to expand...

WOW! I just emailed the person in charge of a local FM to see if they allow DS Vendors to set up.
 
Wow! This is great! I did one afternoon at a local farmers market here in town, and got one booking and one order. I was happy with that, considering the market was only 2 hours on a Sunday afternoon. I'll be heading back there this next weekend.
 
Which Farmer's Market did you go to? I know that there is one in Crown Point and St. John every weekend. Do you ever have anyone that just orders merchandise or are you just doing it to get bookings? I'm just curious how the whole thing works. Do you take a lot of products with you for people to see? Any info would be great!!
 
  • Thread starter
  • #18
I do the Crown Point Farmer's Makret on most saturdays and the St John one every Sunday (last Sunday was my first, but I will be there every Sunday from now on. I signed a contract for the Crown Point one in the Spring, and opened some of the Saturdays up to consultants onmy team, and within my hospitality Cluster, but there was not too much response, which I am sort of glad, because it has been such a boost to my business. I will do the St John one by myself, unless a past hostess of mine signs soon, which she more than likely will. She lives in St John, and it would really get her started on a high note. I know there are other farmer's Market's in the area, but I am going to stick with these 2, they are close to home. I believe there is one in Schererville, Muenster, Thorton, Crete, and others. One other thing that is great is that I get first dibs on the space for next year.

I have some cash & carry items (corn knobs, season's best, corn butterers, mix & chops, spices, etc) and I take orders and deliver them the next week. I bring the party stick, displayed nice in a planter- the salad spinner, grill basket, grilling tools, Outdoor Caddy, plates and utinsels, really anything to do with produce, etc, that they would be buying at the Farmer's Market. The Crown Point FM limits DS to those who are food oriented, Tastefully Simple is there also. The St John Farmer's Market will allow anyone, there is even a Fuller Brush guy !!
 
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So when you go do you take a bunch of products with you or just try to book shows? I'm just curious how the whole thing works. I wasn't sure if the purpose is to sell product or book shows.
 
  • Thread starter
  • #20
My main purpose is to book shows and recruit, but the sales are nice also, really boosts my monthly sales total, and the recruiting is all a numbers game, so it gets me in front of many more people, so I guess it is 3-fold bonus. The reason I have things to sell, is because that is why they go to the market in the first place. And if someone is not familiar with The Pampered Chef, what better way to find out what we are all about, right? It really is about the wonderful products!!
 

Frequently Asked Questions

What strategies did you use to boost sales at the farmer's market?

I focused on engaging customers through live demonstrations of Pampered Chef products, offering samples of recipes made with our tools. I also created attractive displays that highlighted our best-sellers and seasonal items, and provided promotional discounts for purchases made at the market.

How did you increase bookings for cooking shows during the farmer's market?

I set up a sign-up sheet at my booth where interested customers could schedule their own cooking shows. I offered incentives, such as a free product or a discount, for those who booked a show on the spot. Additionally, I shared success stories from previous hosts to illustrate the fun and benefits of hosting a show.

What recruitment tactics were effective for attracting new team members?

I shared my personal success story and the benefits of joining my Pampered Chef team, such as flexible hours and the potential for income. I had informational brochures available and engaged in one-on-one conversations with interested individuals, inviting them to learn more about the business opportunity.

How did you handle competition from other vendors at the farmer's market?

I differentiated myself by emphasizing the unique quality and versatility of Pampered Chef products. I also collaborated with other vendors when possible, such as offering joint cooking demonstrations that showcased how our products could complement their food items, creating a win-win situation for both parties.

What were the key takeaways from your experience at the farmer's market?

The key takeaways included the importance of personal engagement, the effectiveness of live demonstrations, and the value of building relationships with customers. I also learned that having a clear strategy for bookings and recruitment can significantly enhance overall success at events like farmer's markets.

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