When to Follow Up with Potential Customers: Tips for Maximizing Bookings

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Discussion Overview

The thread explores various perspectives on the timing and approach for following up with potential customers who have expressed interest in booking shows. Participants share their personal experiences and preferences regarding follow-up strategies.

Discussion Character

  • Opinion-based
  • Anecdotal
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, suggests calling potential customers immediately to inform them about upcoming specials and new products.
  • Another participant shares their experience of waiting until products arrive to avoid coming across as pushy.
  • One participant mentions calling when they feel positive and upbeat, which they believe enhances the interaction.
  • Another participant notes that they prefer to build rapport first before asking customers to host a show, emphasizing the importance of timing in follow-ups.
  • One participant expresses confusion about a specific tip regarding letting pressure off the cap of a product, indicating a need for clarification.
  • Another participant emphasizes the importance of following up right away, suggesting that a timely approach can prevent the perception of being pushy.

Areas of Agreement / Disagreement

Views differ on the best timing for follow-ups, with some participants advocating for immediate contact while others prefer to wait until products are received. No clear consensus emerges on the ideal approach.

Contextual Notes

Participants share their experiences as consultants, reflecting on their personal comfort levels and strategies in customer interactions.

Who May Find This Useful

Consultants looking for insights on follow-up strategies and timing may find the shared experiences relevant to their own practices.

rajenkiPC
Messages
37
I have some drawing slips filled out from recent shows where the customers checked "maybe" for interest in booking a show. Would you call these people right away or wait for their products to come in and call to follow up at that time???
 
I would definitely call them and let them know the upcoming specials with the new catalog and the new show style. When I met you at.... you have mentioned that you were interested in hosting a show. You'd love for them to be one of the first to get these new products for FREE and to be able to show her friends first.
 
I call them when I'm in the mood, feeling full of smiles, ready to reach out...
 
I am new at this but I think I will be calling when the products come in so that I don't seem pushing...cause you are going to do custome care calls and if they say that they are not interested in hosting a show when you call back they may think you are calling to be pushing and screen their calls from you then on out and if they tell other people you are pushing there is a good chance that you will lose business cause people will avoid you so you don't "nag" them even though your intent was pure to just check in with the customer...IDK like I said I am new.
 
I had 4 gals order the spritzer. I called them yesterday when I was in an up mood, and told them to let the pressure off the cap after they were done spraying.

I didn't ask them to host a show. That will come later. Two of the gals said they were surprised I called, and thanked ME. Which is kinda back-asswards.

However, when they think of PC, they are now going to think of me.
 
kspry said:
I had 4 gals order the spritzer. I called them yesterday when I was in an up mood, and told them to let the pressure off the cap after they were done spraying.QUOTE]


What is this tip about letting the pressure off the cap? I didn't quite understand? :o
 
I would follow up right away. You can call and let them know that their products are coming in by X date, it was so nice to meet them, here are the upcoming specials (as pp mentioned) Don't wait. Strike while the iron is hot. You will not seem pushy- it is all about your approach.
 

Frequently Asked Questions

1. When is the best time to follow up with potential customers after a party?

The best time to follow up with potential customers is within 24 to 48 hours after the party. This is when the excitement is still fresh, and they are more likely to remember the products they liked and consider making a purchase.

2. How often should I follow up with potential customers?

It’s recommended to follow up at least once a week for the first month after the initial contact. After that, you can space out your follow-ups to every two weeks or once a month, depending on their interest level.

3. What methods are effective for following up with potential customers?

Effective methods for following up include sending personalized emails, making phone calls, or using social media messages. Choose the method that aligns best with the customer's preferences and your relationship with them.

4. Should I follow up with customers who expressed interest but didn’t purchase?

Yes, definitely! Following up with customers who showed interest but didn’t purchase is important. They may need more information or a gentle reminder about the products. A friendly follow-up can help convert their interest into a sale.

5. How can I make my follow-up messages more effective?

To make your follow-up messages more effective, personalize them by referencing specific products the customer showed interest in. Include any promotions or new arrivals that may appeal to them, and always end with an open-ended question to encourage a response.

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