What did I send in my last chance e-mail and how did it result in a $40 order?

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Discussion Overview

This thread discusses participants' experiences with sending out "last chance" emails regarding discontinued Pampered Chef products. Many participants share their results, including the number of orders received and the specific items that prompted sales.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, shared that they received a $40 order immediately after sending an email about discontinued items.
  • Another participant expressed frustration over the discontinuation of specific oven mitts and noted that their email focused on urging customers to buy these items, resulting in multiple orders.
  • Several users mentioned receiving various orders for oven mitts and pads from family and friends after sending similar emails.
  • One participant requested information on discontinued items to send out their own email, indicating a desire to engage customers quickly.
  • Another participant thanked the community for ideas after successfully sending out their email and receiving several small orders shortly thereafter.
  • One participant reported significant success with their email, generating over $214 in orders by listing both discontinued items and those with price increases.
  • A participant shared their email content, highlighting urgency and the ease of ordering, which led to over $100 in orders in a single day.

Areas of Agreement / Disagreement

Participants generally agree on the effectiveness of sending "last chance" emails to generate orders, with many sharing positive outcomes. However, there is no clear consensus on the specific content or approach that works best.

Contextual Notes

The discussion centers around personal experiences with email marketing strategies related to discontinued Pampered Chef products, reflecting a range of outcomes and approaches among participants.

Who May Find This Useful

Consultants looking for ideas on engaging customers through email marketing may find the shared experiences and strategies beneficial.

Christa
Messages
256
with the attachment of the discontinued items and got a $40 order right away! :)
 
I sent one out day before yesterday.
The thing is, i am so bent out of shape about PC discontinuing the cotton oven mitt and pad, that I basically had this e-mail centering around "Get your oven mitts before they are gone!" Because I know everyone that has then says they are the best oven mitts they own.
WELL..... As of Last night I already have orders for 7 oven mitts and 3 oven pads (4 people ordered)! I am keeping it open till Feb 27. I wonder how many more orders I will get!!

I never even mentioned the other discontinued items... I guess I should have!
 
Tell me about it!This week I got an order for one oven pad from one girl, 4 oven mitts from my aunt and 2 oven mits from my cousin. I hope they don't run out before all the orders are filled!
 
PLEASE tell me where I can get the info on the items being d/c'd!! I would love to get this 'last chance' e-mail out this weekend! Better late than never! Thanks everyone for your help! :D
 
OOooohhh, aren't you awesome?! THANK YOU SO MUCH for such a quick response! I'll be able to get this out to my customers tomorrow morning now! WOOHOO1!! :p
 
I just want to THANK YOU to everyone for your ideas! I sent out my 'last chance' e-mail this morning, and I've already gotten 3 small orders, $40 worth, in about an hour's time! It's not much, but it's something!!! I'm so excited to see what my orders look like by the end of the weekend!!
 
2005 discontinud items filehere is the flyer for the 2005 Fall winter Discontinued items if you would like it!
 

Attachments

Please Post...
Wildhorse1202 said:
I just want to THANK YOU to everyone for your ideas! I sent out my 'last chance' e-mail this morning, and I've already gotten 3 small orders, $40 worth, in about an hour's time! It's not much, but it's something!!! I'm so excited to see what my orders look like by the end of the weekend!!

Could you please post what you sent? Thanks so much!
 
I sent out an e-mail last Friday saying it's a last call for discontinued products and those being increased in prices and got so far over $214 in orders and am giving the one who got me the most orders host benefits! My e-mail listed all the discontinued products and the increase in price products. I just did a cut and paste and it opened up a can of worms to some customers that I haven't heard from in awhile!
 
nikked said:
Could you please post what you sent? Thanks so much!
Here's what I wrote:
"Hello everyone! THIS WEEKEND ONLY, get these items from Pampered Chef on the attached document! These items are being discontinued effective March 1!

I am placing an order next week to end out this month. Get these items before they gone forever!

It's as easy as e-maiingl me and letting me know your order! Don't forget Pampered Chef accepts credit cards (M/C, Visa, Discover, AmEX) and also your personal check or cash!

Don't miss out on these great deals on your favorite Pampered Chef products!"

I have gotten over $100 in product orders today alone! I can't wait to see what I'll have by the end of this weekend! I have a host doing a book show this month, and we're closing/submitting her show Monday nite. I'm giving her the host rewards for the sales I'm picking up from this e-mail. I haven't had any other shows this month, so I'm very excited with the response I have gotten so far!
 

Frequently Asked Questions

What is a last chance e-mail in direct sales?

A last chance e-mail is a communication sent to customers to inform them about products that are being discontinued or are in limited supply. It creates a sense of urgency, encouraging customers to make a purchase before the items are no longer available.

What kind of products should I highlight in my last chance e-mail?

In your last chance e-mail, focus on popular or best-selling items, seasonal products, or any items that have received positive feedback from customers. Highlighting products that are frequently purchased can increase the likelihood of generating orders.

How can I create urgency in my last chance e-mail?

You can create urgency by emphasizing limited availability, including phrases like "while supplies last" or "only a few left." Additionally, you can set a deadline for orders or mention that these items will not be available after a certain date.

What strategies can I use to encourage orders from my last chance e-mail?

To encourage orders, consider offering a small incentive, such as a discount on future purchases or a free gift with a certain order amount. Personalizing the e-mail by addressing customers by name and suggesting products based on their previous purchases can also be effective.

How did my last chance e-mail result in a $40 order?

Your last chance e-mail likely resonated with a customer who was interested in the highlighted products. The urgency created by the e-mail, combined with effective product recommendations and possibly an incentive, motivated them to place an order, resulting in the $40 sale.

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