Street Fair Worth It? - Assessing the Pros & Cons

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Discussion Overview

The thread explores the potential benefits and drawbacks of participating in street fairs as a means for Pampered Chef consultants to promote their business. Participants share their experiences and thoughts on the costs, logistics, and outcomes of such events.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant mentions a street fair in their area costing $65, questioning if the investment is worthwhile given the expected attendance of 8000 people.
  • Another participant suggests collaborating with team members to share costs and manage the event more effectively.
  • A participant shares a positive experience from a previous fair, noting they secured 8 bookings and plans to participate again if offered.
  • One participant considers the $65 fee to be very reasonable compared to another fair they attend that costs $125, highlighting the potential for bookings and recruit leads.
  • Another participant raises concerns about fairs where attendees may be focused on partying rather than shopping, suggesting that product availability is key.
  • A participant discusses their experience with a smaller, free fair, emphasizing the value of personal connections and follow-up with potential customers.
  • One participant expresses a desire to check on the presence of other PC vendors before committing to the event.
  • Several participants engage in conversation about their locations and potential travel plans to attend the fair together.

Areas of Agreement / Disagreement

Views differ on the potential success of street fairs, with some participants sharing positive experiences while others express caution regarding competition and attendee focus. No clear consensus emerges on whether participation is universally beneficial.

Contextual Notes

Participants share personal experiences from various street fairs, highlighting different factors that may influence their outcomes, such as location, cost, and the nature of the event.

Who May Find This Useful

Consultants considering participation in street fairs for business promotion may find the shared experiences and insights relevant to their decision-making process.

jbachen
jbachen
Messages
608
Does anyone ever do street fairs? I have one listed in my area on April 20th, and it is $65 to sign up, but they have 200 vendors there and an estimated attendance of 8000 people. I am just wondering if this is worth it?

Also, the only contact information is where to send a check to for the fee, so there is no checking to see if any other PC vendors are signed up... Although with 200 vendors, will more than one PC vendor even be an issue??
 
I would try to get some of your team to do it with you, split the cost. I am sure with 8000 people you won't be able to talk to everyone at the same time. You'll need back up.
 
I did one last fall, I got 8 bookings for November off of it and I'll for sure do it again next year if it is offered to me! It was so worth it.
I'd try to contact someone to see about having mulitple DS reps at the event...maybe having one other PC rep wouldn't be a prob, but I'd take issue having 3 or 4 or more if they don't stop for a limit.
 
$65 is a STEAL.
I pay $125 for the loal street fair.
Sales are iffy, but I have gotten many booking and a couple recruit leads.
Good luck!
---I would make sure you are the only PC vendor.
 
The only time that the fair might not be a good deal is if it's a festival where everyone is going to be drinking. Most of the people there are only there to party.
Also bring anything that you have still new because people want something they can buy and walk away with.
 
We have a small one twice per year (it's free) and even THAT is worth it. It's a pleasant surprise to people to see the familiar. I had an expo this weekend that was so excited b/c I had a mini-serving spatula :). I would do a door prize to get names/emails, but I only give a drawing slip to people I talk with. That way I don't end up with a bunch of people that aren't really interested in PC at all. I have a friend help and the large expo I just had (she knows a lot about PC and I don't have to worry about the logistics of how to split sales and leads. Plus it's an excuse for us to be together.) There are 2 PC consultants at it and I do GREAT so I never really worry about that. After all, if I follow up and am really friendly, people will remember me. I've had her catalogs left in my booth...probably b/c I bring tons and try to have cash n carry on hand. People really do love that. Good luck!!I'm looking forward to the crazy days...but it's not for awhile yet. Oh...and not all 8000 people will stop, but you probably will have a couple hundred at least. People tire out and don't see everything.
 
  • Thread starter
  • #7
Thanks for the feedback! I did finally find a number to call to check on other PC vendors, so hopefully they will get back to me, but I am really leaning toward this now... Maybe I will see if my recruiter can join me!
 
jbachen said:
Thanks for the feedback! I did finally find a number to call to check on other PC vendors, so hopefully they will get back to me, but I am really leaning toward this now... Maybe I will see if my recruiter can join me!
Click to expand...

Where in NJ are you?
I am in NY, but on the North Jersey border.
 
  • Thread starter
  • #9
SusanBP0129 said:
Where in NJ are you?
I am in NY, but on the North Jersey border.
Click to expand...
I am near Philly... The fair is in Media, PA... Want to take a road trip? I have a pull-out couch! :)

Anyone else close by want to come down? We could have a party at my house.
 
SusanBP0129 said:
Where in NJ are you?
I am in NY, but on the North Jersey border.
Click to expand...

Where in NY are you I live in NJ near the NY border and grew up in NY
 

Frequently Asked Questions

Is participating in a street fair worth the investment for my Pampered Chef business?

Participating in a street fair can be worth the investment if you effectively engage with potential customers and showcase your products. The exposure and networking opportunities can lead to new customers and sales, but it's essential to weigh the costs against the potential benefits.

What are the potential benefits of participating in a street fair?

Some potential benefits include increased brand visibility, the opportunity to connect with local customers, and the chance to demonstrate your products in person. Street fairs can also provide a platform for building relationships and generating leads for future sales.

What are the drawbacks of participating in a street fair?

Drawbacks can include the costs associated with booth fees, travel, and supplies, as well as the time commitment required for setup and participation. Additionally, there is no guarantee of sales, and weather conditions can impact attendance and sales potential.

How can I maximize my success at a street fair?

To maximize success, plan ahead by promoting your participation on social media, preparing engaging product demonstrations, and offering special promotions. Ensure your booth is visually appealing and staffed with knowledgeable representatives who can engage with attendees effectively.

Are there alternative marketing strategies to street fairs for my Pampered Chef business?

Yes, alternative strategies include hosting online parties, utilizing social media marketing, attending local networking events, or partnering with other businesses for cross-promotions. Each strategy has its pros and cons, so consider your target audience and resources when deciding the best approach.

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