Spring/Summer Catalogs: Are They Worth Keeping for Your Business?

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Discussion Overview

The thread explores the use of old Pampered Chef catalogs among consultants, discussing various strategies for utilizing them in their businesses. Participants share personal experiences and methods for leveraging old catalogs to promote their services and products.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, questions the need for keeping old catalogs and expresses uncertainty about their value.
  • Another participant mentions using old catalogs at fairs to avoid giving away new ones.
  • One consultant shares their practice of cutting out photos from old catalogs for bridal show gift registries.
  • Another participant discusses leaving old catalogs at medical offices to promote their business, noting that it has led to some inquiries.
  • One consultant describes using clear door bags to distribute old catalogs and flyers in new neighborhoods, inviting potential customers to request current catalogs.
  • Several participants discuss the types of bags available for catalog distribution, with some expressing curiosity about the options offered by Pampered Chef and other suppliers.
  • One participant shares a creative poem they use on old catalogs to attract interest, attributing the idea to another source.
  • Another participant expresses gratitude for the shared insights, indicating that they found the discussion helpful.

Areas of Agreement / Disagreement

Views differ on the necessity and effectiveness of keeping old catalogs, with some participants finding value in using them while others remain uncertain about their utility.

Contextual Notes

Participants are primarily consultants sharing personal experiences regarding the use of old catalogs in their business practices.

Who May Find This Useful

Consultants looking for creative ways to utilize old catalogs in their marketing efforts may find the shared experiences beneficial.

W
WendyAebi
Messages
174
I've seen, here & elsewhere, old catalogs being sold. Am I missing something? Why would I need/want 25 old catalogs? This is only my second season as a consultant, so if I need to be stockpiling catalogs, somebody please let me know!
 
old catalogssome people will use old catalogs when they do fairs so they are not giving away thier new catalogs
 
I've started to cut out some of the photos to paste on index cards and laminate for bridal shows gift registry.
 
Old catalogsI leave my old catalogs at doctor, dentist, etc. offices when I go for appointments. It gets my name out there but doesn't waste current catalogs. I have only had two calls for orders but you never know!! :)
 
I ordered the clear door bags to put an old catalog in along with a few flyers to pass around a new neighborhood that just popped up. I added on there that if they would like a current catalog to contact me. Just another way to get my name out there ;)
 
Clear Door BagsJust wondering... are the clear door bags the "bags" that is on the supply order that come in a pack of 50?? :confused: I've always wondered what kind of bags PC offered. If not, are you buying the ones from Nancy's Artwork??

The ones offered from PC are so much cheaper, but I'm not sure it is what I'm looking for. We should really have a catalog for the PC supply order stuff so we can see the products (okay, probably wrong post for that one!)

Thanks in advance
 
I believe the bags from PCon the order supply form are the bags they send out with shows , to put the guest orders in. :)
 
The clear door bags are from Nancy's. She also sells a sturdier one that is also suitable for mailing. She told me at conference the post office appreciates them because they can see what's in there and not be nervous (post 9/11, you know...)
 
Wendy-To get this thread back on track, I use old catalogs at fairs and to leave at doctors office, etc. just like everyone else has mentioned. I put a sticker on the front that says the following:

Though the date on this catalog may be old,
Just look inside and you'll be sold.
So many great kitchen tools you will see.
Call me to learn how to get some for free!

Then, of course, I have my name and contact info on there. I can't take credit for this poem. I found it from someone on another site, but thought it would be helpful to post here for all the "newbies".

Dawn Trudell
Independent Kitchen Consultant
Fort Wayne, IN
 
  • Thread starter
  • #10
Thanks for the replies...all things I hadn't considered!
 

Frequently Asked Questions

What are Spring/Summer catalogs in Pampered Chef?

Spring/Summer catalogs are seasonal promotional materials that showcase new and existing products relevant to the warmer months. They typically highlight outdoor cooking, entertaining, and seasonal recipes, making them a valuable resource for consultants to share with customers.

Why should I keep Spring/Summer catalogs for my business?

Keeping Spring/Summer catalogs can help you stay connected with your customers by providing them with fresh ideas and products that align with the season. They serve as a visual aid during parties and one-on-one consultations, making it easier to showcase products and inspire purchases.

How can I effectively use Spring/Summer catalogs in my sales strategy?

You can use Spring/Summer catalogs by distributing them at parties, sending them to customers via mail or email, and using them as reference materials during demonstrations. Highlighting seasonal recipes and entertaining tips can engage customers and encourage them to explore new products.

Are there any downsides to keeping old Spring/Summer catalogs?

While keeping old catalogs can provide some reference value, they may also confuse customers if they contain outdated products or promotions. It's important to regularly update your inventory and ensure that the catalogs you distribute are current to maintain credibility and relevance.

How often should I refresh my catalog inventory?

It's advisable to refresh your catalog inventory at least twice a year, coinciding with the release of new Spring/Summer and Fall/Winter catalogs. This ensures that you are always promoting the latest products and trends, keeping your business competitive and appealing to customers.

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