naekelsey
Gold Member
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The thread discusses the timing and strategy for informing customers about new products from Pampered Chef. Participants share their personal experiences and approaches regarding when to reveal this information to potential hosts and customers.
Views differ on the best timing to disclose new products, with some participants advocating for waiting until bookings are secured, while others share varying strategies based on their individual circumstances.
Participants are primarily discussing their personal strategies and experiences related to product launches and customer engagement within the context of their roles as Pampered Chef consultants.
Consultants looking for insights on managing customer expectations and bookings around new product launches may find this discussion relevant.
chefann said:I do what Ellen does - which is what was mentioned at one point at Conference. Book your August as full as you want it, THEN mention the new stuff. And don't forget that your August hosts will be able to get the knives on special in August, plus the September special at any bookings. So there's no reason for them to choose September over August.![]()
ChefBeckyD said:and the outrageously incredible Sept. Special!!!
chefjeanine said:Oh Becky, you are such a tease!!!!!![]()
ChefBeckyD said:Would you believe I was so excited, I actually started to say what it was.....and then realized what I was typing, and had to change it! Whew!
DebbieJ said:It's okay Jeanine, just three more days and we'll know too!![]()
To introduce new products effectively, start by incorporating them into your cooking demonstration. Highlight their unique features and benefits while showcasing how they can simplify meal preparation. Use engaging stories or personal experiences to connect with your audience, and encourage guests to ask questions about the new items.
Build anticipation by teasing the new products in your marketing materials and during the party. Use phrases like "You won't believe what we've got coming!" or "Get ready for some game-changing tools!" This approach piques curiosity without revealing specifics, encouraging guests to attend and learn more.
Yes, offering samples can be a great way to engage your guests and allow them to experience the new products firsthand. Consider preparing a dish that highlights the new items, or provide small samples for guests to taste. This hands-on experience can create a lasting impression and encourage purchases.
If you're unsure about specific details, it's perfectly fine to be honest. You can say something like, "I don't have all the information yet, but I can tell you that this product is designed to make cooking easier!" Offer to follow up with more information after the party, which shows your commitment to providing excellent service.
If guests show more interest in new products, embrace it! Focus your presentation on those items, demonstrating their uses and benefits. You can also highlight how they complement existing products in the catalog. Make sure to have order forms ready for both new and current items to capture all potential sales.