Probably a Silly Question but ....

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SUMMARY

This discussion centers on creating effective monthly e-newsletters, with participants sharing their experiences and tools. Users recommend utilizing Microsoft Publisher for document creation and Constant Contact for professional email distribution. The importance of avoiding large file sizes and images for recipients with slow internet connections is emphasized. Additionally, leveraging a Personal Web Site (PWS) for sending newsletters is highlighted as a practical solution.

PREREQUISITES
  • Familiarity with Microsoft Publisher for document design
  • Understanding of email marketing platforms, specifically Constant Contact
  • Knowledge of Personal Web Sites (PWS) for email distribution
  • Basic skills in creating and managing email attachments
NEXT STEPS
  • Research best practices for email newsletter design using Microsoft Publisher
  • Explore features of Constant Contact for effective email marketing
  • Learn about optimizing images and file sizes for email delivery
  • Investigate strategies for building and maintaining an email subscriber list
USEFUL FOR

Small business owners, marketers, and individuals interested in creating engaging and professional e-newsletters without relying on external services.

pcjenr
Messages
81
Does anyone make their own monthly e-newsletters? I enjoy doing this sort of thing, and want it to have my personal touches, but have been having MAJOR issues with my email company and inserted pictures :grumpy: Any ideas - other than signing up for a service?
 
Yep, I do my own. I don't include pictures, though. Most of my recipients, like me, have dial-up. That makes it just too much of a pain to open files with pictures. You could always do your newsletter as a PDF file that's attached to the email.
 
If you have a Personal Web Site (PWS), you can go to Customer Connection and send an email to all of your contacts that way. This is how I send emails to my contacts each month (over 1500 now!), and I never have to send a few at a time or worry about attaching pictures. PC has created some nice, professional-looking emails for me, and I can customize some information at the bottom each month. It also points them directly to my website, and I get several orders and bookings from these emails each month. HTH!

Oh, and best part, it's free! (or, I should say, you pay for it when you pay for your PWS, so you might as well use every functionality you pay for, right?!) :)
 
Do you have Microsoft Publisher? There is a function there where can email the entire document embedded as an image so it appears just like you created... it makes a really large file size though, and it is still read as an image by email programs so some people may have images turned off and not see it.
 
I just started doing my own and I don't add pictures (mostly because I don't know how LOL). I do add the odd flyer as an attachment, but mine (at this point) are very small and only cover Host & Guest Specials. I did mention the new Mini Kit and I also keep everyone posted on where I am at for points for Disney. So far no one has asked me to remove them, of course my list is like 15 people. Sigh.
 
I've been creating my own since I started. I started off in a word document and then changed to a Publisher document. Just make sure that you group all of your items together so that it appears the way you intended it to.

GOOD LUCK!
 
I'm not sure if you mean a newsletter service or email service. I use Constant Contact and make my own there. That way I can put my pictures in but the size of the email isn't crazy. Plus, it looks more professional than what I had been using. I don't tend to use the moving graphics and too many different colors/fonts. I want it to be easy to read. I've gotten a lot of compliments on my newsletters and receive bookings from people I've met quite awhile ago and orders as well. I think b/c they receive a nice looking newsletter from me every month, they consider me their consultant even if we haven't spoken in a year.
 
  • Thread starter
  • #8
Thank you ALL for your thoughts!

I created the same newsletter in Word and Publisher, and they don't cut/paste well at ALL. I don't want to put it on as an attachment - due to all of the issues with viruses ... and I don't want a HUGE email either. I like the idea from the PC website - DUH! LOL

Jules711, What is Constant Contact?
 

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