Maximizing Bookings: Effective Strategies for Contacting Preschool Parents

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Discussion Overview

The thread centers on strategies for contacting parents of preschool children to maximize bookings for Pampered Chef events. Participants share various approaches and ideas for engaging these parents effectively.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, suggests hosting a personal show and inviting the parents to create a relaxed atmosphere for engagement.
  • Another participant shares their experience of framing the event as a "Cooking with Kids" show to foster community among parents and children.
  • Several users mention the idea of organizing a fundraiser, highlighting the potential benefits for both the parents and the school.
  • One participant expresses enthusiasm for the idea of an ice cream-themed show, providing specific suggestions for activities and tools to use.
  • Another participant emphasizes the value of including the teacher in the invitation and donating host benefits as a gesture of appreciation.
  • One participant notes their desire to contact more parents and seeks advice on how to gather contact information.
  • Another participant offers a method for compiling a list of names through yearbooks and networking.

Areas of Agreement / Disagreement

While many participants agree on the benefits of hosting a show and involving the teacher, there are differing opinions on the best approach to contacting parents and the type of event to host. No clear consensus emerges on a single strategy.

Contextual Notes

Participants share personal experiences and ideas based on their own interactions with preschool parents, reflecting a variety of approaches to engaging this community.

Who May Find This Useful

Consultants looking for creative ways to connect with parents in preschool settings may find the shared experiences and ideas beneficial.

PCALISON437613
Messages
36
:confused: I received a phone list of all the parents in my daughters preschool class at the end of this school season. What do you think the best way to approach these calls? There are 15 names so I think this could be a great opening for potential bookings but I just want to make sure I go about the calls in the right manner. This is my SS1 so I sure could use the confidence boost in making these types of calls from you vetern PCC. Thanks in advance for your replies.
Alison
Michigan ;) ;)
 
An idea for you...Why don't you host your own show and call them and invite them to your show? Say, "I'm just started my own business with the Pampered Chef, and I can't think of a greater way to kick off my business, than by inviting you to my "first" party." Which could be technically true b/c it could be your 1st at home party..hehe...
Just an idea for you..That way it's a little easier than calling and asking them to host their own..you can focus more on that at your show.
Anyways, just my idea...hope it helps.
Cheers,
Angela
 
Yeah, that is a good idea. Host your own show and invite those parents on the call list. Ofcourse tell them you are a kitchen consultant who is just starting out but also state somewhere in the conversation that you think this would be a great way for all the parents to get to know each other. Or have you considered having a kids cooking show for all the kids in your daughter's class? Parents must attend ofcourse, but I think some of the parents would love that! The kids could all meet and be familiar with each other by the time school starts, etc. Good Luck and let us know how it goes.
 
I agree....since this is a class list with numbers, you should approach it as I am INVITING YOU AND YOUR CHILD to a Cooking with Kids show at my house. Please bring your child and we will learn how to make _____.
 
I would approach itas a fundraiser. Yes, I'd still do a cooking with kids class, but it would be a great get together for the parents, and you would have a bit of money to donate to the teacher for resources for the year. (Lets say 10 families place orders of $75 - 100, you'd have a $750 - $1000 show). I'm not sure the percentages in the States, but in Canada, that would earn them 15%. I always offer 3-5% incentive on top of that for educational and/or kids programs, but that is your option.

The families can decide if they want to specify the money is for field trips, special snacks, music or craft supplies, but I find that each teacher has something special they would like to offer their class but don't mention it because they know they can't afford to offer it at a reasonable cost to the class. My son's elementary school hasn't had to pay for any bussing for class trips all year because of successful fundraising (including Pampered Chef & other fundraisers), so they were able to take 6-7 trips this year.

Make sure you stress to people that you're not just after their money. You'd love to meet them & get the children together for an informal afternoon...

Good luck!!

Esther
 
I really like Esther idea to approche it as a fundraiser and like Ginger said it's a great way to have a cook with the kids kitchen show. You should go for it.
 
  • Thread starter
  • #7
Wow I Never Thought Of Inviting Them To My Home!!!! See That's Why I Posted This, That Is A Great Idea No Pressure And Great Way To Show Off A Kids In The Kitchen Show.. Thanks For The Wonderful Ideas.
Alison :)
 
ice cream showSince the kids are all young, I recommend an ice cream show so that they can come too. Buy the ice cream sandwich maker and ice cream dipper if you don't already have them. Then, use the cheese grater to do chocolate shavings, the chopper to make finely chopped nuts, the egg slice plus for strawberries. You can either buy cookies or make them - just roll the dough out thin (bar pan, pastry roller). In addition, you could do brownies and then cut them like a hamburger bun instead of cookies (rectangular bakers, utility knife). Whatever you pick, just make sure it's a soft food because a hard food would cause the ice cream to escape. You can also do sprinkles. Everything can be put on simple additions (if you have those). I'm doing this at the end of June in my house. I don't have the simple additions stuff, so I'll use something else instead. Good luck.
 
Or you couldInvite everyone, parents and kids, and include the teacher. Donate all the host benefits to her as a Thank You for the year.
 
pamperedmom2owen said:
Invite everyone, parents and kids, and include the teacher. Donate all the host benefits to her as a Thank You for the year.

I LOVE this idea since I am a teacher. I would LOVE this for a teacher gift!!!
 
Great Idea!I also think this is a great idea. I wish I had all my daughters classmates phone numbers. Her Teacher from this year just got engaged, so I think that would be great. School is out, any ideas on how I can try to contact everyone?

Thanks,
Debbie
 
Start with the yearbook to make your list of names. Then begin the friend of a friend method. If you know the number of a couple of them, odds are their children go to the daycare with another, or are neighbors, acquantainces, etc. Would definately take some searching, but could be done.
 

Frequently Asked Questions

What are some effective ways to approach preschool parents for bookings?

One effective way to approach preschool parents is to engage them during drop-off or pick-up times. A friendly conversation about their interests in cooking or hosting can open the door for discussions about Pampered Chef products and booking a party. Additionally, consider using social media platforms to connect with parents, sharing enticing content about your products and upcoming events.

How can I create a sense of community among preschool parents to encourage bookings?

Building a sense of community can be achieved by organizing small gatherings or playdates where parents can socialize while their children play. During these events, you can showcase Pampered Chef products in a casual setting. Creating a Facebook group for parents can also foster connections and allow you to share recipes, tips, and booking opportunities in a friendly environment.

What types of incentives can I offer to preschool parents to encourage bookings?

Incentives such as discounts on future purchases, free products for hosting a party, or exclusive access to new items can motivate preschool parents to book a party. You might also consider offering a fun cooking class or demonstration as a bonus for hosting, making it an enjoyable experience for them and their friends.

How can I effectively follow up with preschool parents after initial contact?

Following up can be done through a friendly text message or email thanking them for their time and expressing your excitement about the possibility of working together. Be sure to personalize your message by referencing any specific interests they mentioned. If they showed interest but didn’t commit, gently remind them of the benefits and incentives you offer.

What should I include in my presentation when booking parties with preschool parents?

Your presentation should include a brief introduction to Pampered Chef, highlighting the benefits of the products and how they can simplify cooking for busy parents. Include engaging visuals and samples to make your presentation interactive. Additionally, share testimonials from other parents who have hosted parties, emphasizing the fun and community aspect of the experience.

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