How Does Securing Two Bookings Per Show Transform Your Direct Sales Success?

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Discussion Overview

The thread explores the impact of securing two bookings per show on the success of direct sales consultants. Participants share their reactions to a visual representation of this concept and discuss its potential benefits for their businesses.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant highlights the importance of generating two bookings from each show, referencing a visual that illustrates the potential earnings difference.
  • Another participant expresses excitement about the possibilities that come with securing multiple bookings per show.
  • Several users mention their anticipation for the upcoming conference and the opportunity to hear the guest speaker, Tammy Stanley.
  • One participant shares a realization about the significant impact of this strategy on their business growth.

Areas of Agreement / Disagreement

No clear consensus emerges, but several participants express enthusiasm about the concept and its potential benefits.

Contextual Notes

Participants are discussing insights gained from a visual representation related to booking strategies in direct sales, particularly in the context of upcoming events and workshops.

Who May Find This Useful

Consultants interested in enhancing their booking strategies and those attending the conference may find the insights shared in this thread relevant.

esavvymom
Staff member
Messages
7,881
*I was doing some background research on who Tammy Stanley is- since she's the guest speaker at the NC Workshop. While looking at some of her products, I saw this and thought it was very eye-opening. In fact, I think I need to print it and put it on my wall above my desk!!*-------(from her website)-----
When you first became a direct sales consultant, you were probably told that the key was getting the first few home shows and after that, your future business would come from the home shows that would be booked from those first home shows.I need to emphasize that there's nothing wrong with being told that. Point blank, you would have more business than you could handle in just two months of starting your business, even if you only started with one home show, by always generating two bookings at every show.

Now depending on how long you've been in direct sales, you might have already heard about, "The Booking that Got Away." The following diagram shows you what happens in your business when you fail to generate two bookings from every show you hold. Just as an example, let's suppose your average earnings from a show are $150.
LostBooking.jpg
As you can see, generating only one booking from every show instead of two results in 4 shows held in an eight week period of time as opposed to 15!It also adds up to $1,650 of lost opportunity and only $600 in profits. That's right, instead of earning $2,250 in those 8 weeks you would only earn $600.Also, beginning with the seventh week of your business you could have four shows a week! You cannot afford to ignore the overwhelmingly positive impact of generating two bookings from every show!Becoming a master at this easily increases your business by 300%!
 
Thanks for posting this! It has really opened up my eyes to the possibility that will occur when I get 2 or more bookings per show :D
 
great! Thanks for sharing!
 
Thanks!

It makes me more excited to hear her at Conference!

And for those who are going - ALWAYS make one of your workshops the Special Speaker workshop! All of the others will be available online, and you can learn from them....but this is a one time shot to hear the special speaker!
 
Thank you for posting!
 
WOW!!! I never looked at it that way...
 

Frequently Asked Questions

What are the benefits of securing two bookings per show in direct sales?

Securing two bookings per show can significantly increase your sales volume and customer base. Each booking represents a new opportunity to showcase your products, expand your network, and generate additional income. This strategy creates a ripple effect, leading to more shows and potential bookings down the line.

How does having two bookings per show impact my overall sales performance?

Having two bookings per show can lead to a compounding effect on your sales performance. Each new show allows you to present your products to a fresh audience, increasing your chances of making sales. This consistent pipeline of shows helps maintain momentum in your business and can lead to higher monthly earnings.

What strategies can I use to secure two bookings at each show?

To secure two bookings at each show, focus on building relationships with your guests and showcasing the benefits of hosting a show. Offer incentives, such as discounts or free products, for those who book during the event. Additionally, share success stories from previous hosts to illustrate the fun and rewards of hosting a show.

How can securing two bookings per show enhance my customer relationships?

By securing two bookings per show, you create opportunities for deeper engagement with your customers. Hosting parties allows you to connect with guests on a personal level, understand their needs, and provide tailored recommendations. This approach fosters loyalty and encourages repeat business, as customers feel valued and appreciated.

What challenges might I face when trying to secure two bookings per show?

Some challenges you may encounter include guest reluctance to commit to hosting or scheduling conflicts. To overcome these obstacles, be prepared with flexible hosting options, such as virtual shows or themed parties. Additionally, addressing any concerns guests may have and emphasizing the benefits of hosting can help encourage bookings.

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