Has anyone successfully submitted a press release for a direct sales job?

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Discussion Overview

The thread explores participants' experiences and opinions regarding the submission of press releases for direct sales jobs, particularly in the context of Pampered Chef. Participants share their thoughts on the effectiveness of such submissions and the challenges they face in getting attention from local media.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Debate/contested

Main Points Raised

  • One participant mentions submitting a press release but received feedback from their husband, who works with press releases, that it was too boring and unlikely to be picked up.
  • Another participant shares that they used a press release which was mostly ignored, but they did secure a writing opportunity with a local magazine as a result.
  • One participant expresses skepticism about the appeal of standard press releases, suggesting a more personal approach might attract more attention.
  • Another participant notes that their local paper has never printed their submissions but continues to send them in regardless.
  • One participant discusses a Public Information Class, stating that while press releases can be wordy, they should still be submitted to various media outlets for consideration.
  • A participant inquires about potential costs associated with submitting press releases to newspapers.
  • One participant, identifying as a newspaper writer and editor, explains that they would not print direct sales press releases due to the volume of similar submissions and the limited space available in newspapers.

Areas of Agreement / Disagreement

Views differ among participants regarding the effectiveness and reception of press releases for direct sales. Some express optimism about submitting them, while others are more skeptical about their chances of being published.

Contextual Notes

Participants share personal experiences and insights related to their local media environments and the nature of press releases in the context of direct sales.

Who May Find This Useful

Consultants interested in understanding the challenges and experiences related to submitting press releases in the direct sales context may find this discussion relevant.

krackley
krackley
Messages
56
I'm not sure if this is the right place to even put this! If not, I'm sorry!! :blushing:

But, I submitted the press release on cons. corner, but my husband who does press releases for his business all the time said that it was NOT going to get picked up here in our town because it was too boring - not to mention the title was very long and wordy. (umm. . like most of my posts!)

Anyway, I looked at the policies and procedures and I'm pretty sure that we can submit a press release as long as it's not to one of the top 100 newspapers, and we follow the other rules about our job title, etc.

I'm just curious if anyone's done it and if you got any kind of response?
 
I've used one of the press releases. It got ignored by most of the people I sent it to. However, I did get a writing "deal" out of the press release for one of the small (very local) monthly magazines. I get to write and get a discount on ads.
 
  • Thread starter
  • #3
Yeah, if I were an editor looking at the thousands of press releases that came in every day, I don't think I'd pick the one the company put out either - it's good info, but just really boring.

My husband seems to think that if I did a little more personal one. . . "A local businesswoman, Kimberly Rackley, is making this economy work for her by working for herself . . . . " or something like that, it would get snatched up really fast, since that's what people are reading these days.
 
My local paper has never printed mine, but that doesn't keep me from submitting them. :)
 
Just got out of a 2-day Public Information Class...PC ones can be wordy, but you cannot change them. That is what PC wants out. Some markets may take them, some may not. All depends on the news day and what they have going. But, release them to the media...TV, newspaper, other and give it a shot. You can't fail if you don't try and you can't succeed if you don't try either!
 
Do you have to pay to have them put it in the paper? I still have not figured out what to do with it.
 
Newspapers do not charge for news. That is what ads are for. In other words, there is no such thing as a "free ad." An ad, by definition, is something you pay for.

Those of who who know I am a newspaper writer and editor know that I have some "inside knowledge." I would NEVER print one of those releases, nor any other ones for direct sales. The reasons are simple ... there are dozens if not hundreds of people who have direct sales jobs and if we print one, we have to print them all. We won't run a release saying, "Jane Smith sells Pampered Chef." However, we might run one about a promotion or something unique.

Not to mention that newspapers these days are very short on space. Every additional page costs money and with ad revenue down, the news hole is getting smaller and smaller.

Time to stop talking shop on my vacation!
 

Frequently Asked Questions

Has anyone successfully submitted a press release for a direct sales job?

Yes, there are individuals and companies that have successfully submitted press releases for direct sales jobs. These press releases often highlight new opportunities, product launches, or significant milestones within the company.

What should be included in a press release for a direct sales job?

A press release for a direct sales job should include the job title, a brief description of the role, key responsibilities, qualifications, and information about the company. It’s also helpful to include a call to action, encouraging interested candidates to apply or learn more.

Where can I submit a press release for a direct sales job?

You can submit a press release to various online distribution services, local newspapers, industry-specific websites, and social media platforms. Additionally, consider reaching out to local business journals or community boards that focus on job opportunities.

How can I make my press release stand out?

To make your press release stand out, use a catchy headline, keep the content concise and informative, and include quotes from company leaders or testimonials from current employees. Visual elements like images or infographics can also enhance the appeal.

What are the benefits of submitting a press release for a direct sales job?

Submitting a press release can increase visibility for your job opening, attract a wider pool of candidates, and enhance your company's brand image. It can also serve as a marketing tool to promote the benefits of working in direct sales with your company.

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