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As a Pampered Chef consultant, you have access to a variety of resources to help you find craft and holiday shows in your area. One option is to check with your local Chamber of Commerce or community events calendar. You can also reach out to other consultants in your network to see if they have any recommendations. Additionally, you can search online for craft and holiday show directories or check social media groups for event postings.
When considering a craft or holiday show, it's important to look at the target audience, location, and vendor fees. Make sure the event aligns with your target market to increase the chance of success. The location should also be easily accessible and have a good amount of foot traffic. Lastly, consider the vendor fees and make sure they are within your budget.
It's recommended to start looking for craft and holiday shows at least 3-6 months in advance. This will give you enough time to research and apply for shows, as well as prepare your inventory and booth setup. Popular shows may require even earlier application deadlines, so it's best to start early to secure your spot.
To have a successful craft or holiday show, it's important to have a visually appealing booth display, offer samples or demos of your products, and have plenty of inventory on hand. It's also helpful to engage with customers and have product knowledge to answer any questions they may have. Lastly, offering special promotions or discounts can attract more customers to your booth.
In addition to promoting the event through your own social media and email marketing, you can also collaborate with other vendors at the show to cross-promote each other's businesses. You can also create a special event page or flyer to share with your customers and offer incentives for them to attend, such as a free gift with purchase. Don't forget to also promote your participation at any local community events or through word of mouth with friends and family.